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Hemming Tape

Fail

Prices span $1.71–$5.01, mostly outside the sweet spot, so Hemming Tape is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£322K/yr486K searches / yr
90-day growth
+17.7%search demand this quarter
Competition
79%top-5 click share · 10 brands · 80 sellers

Flapen Score

Hemming Tape against its category

The dotted line is the Home & Garden average. Past it, Hemming Tape is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hemming Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hemming Tape 486K times last year and spent an estimated £322K. The top 5 brands take 88% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

19.8% of searches ended in a purchase last week.

Shoppers searched for this 486K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.8% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £322K a year.

Searches, last 12 months
486K
Growth, 90 days vs prior 90
+17.7%
Conversion, latest week
19.8%
Market size, estimated
£322Ka year
Peak month
May1.4× the quietest month
Top search term
hemming tape140K searches a year

02 · Price

A sale here is worth £3.35.

Listings sell for £3.35 on average, from £1.71 to £5.01. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 8,000 to 10,000 of them. At £3.35 that is £27K to £34K a year per listing.

Average price
£3.35under the $15 to $100 sweet spot
Price range
£1.71–£5.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
8,000–10,000
Revenue per listing a year
£27K–£34K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Sewing. It carries 9,031 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Sewing
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,031per listing
Listings tracked
14

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Hemming Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£32K£64K£97K£129K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

80

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

8%

  • KORBOND34%
  • Klangfeiler30%
  • JKG14%
  • Vlieseline6%
  • Lizzy5%
  • FIXCHORD4%
  • Open — no brand owns it (4 brands, 8%)

Demand

Hemming Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hemming Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hemming tape140K/yr
  • iron on hemming tape55K/yr
  • hemming tape for trousers52K/yr
  • hem tape43K/yr
  • wonder web iron on extra strong36K/yr
  • wonderweb hemming tape29K/yr
  • hem23K/yr
  • hemming web18K/yr
  • hem tape iron on for trousers17K/yr
  • iron on hemming tape for trousers11K/yr

Reviews and returns

What reviews say buyers love and hate about Hemming Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness30%−0.17

Did not stick

Not sticky enough

Doesnt stick well

Functionality-Overall12%−0.12

Does not do the job well

Doesn't work

On some reviews that I read stated it did not work

Durability11%−0.07

I was doubting it would last for an evening

It comes apart

Does not last

Ease Of Use7%+2.18

Very difficult to get it to work

This was fiddly to use and came unstuck, in parts, on the first wash

Tricky to use

Value For Money5%+0.03

Not worth it

Waste of Money

Not worth money

Love

Ease Of Use29%+2.18

Easy to use

Very handy

always handy to have

Quality-Overall16%+0.88

Up to now, no complaints

Excellent product

Good trusted brand

Adhesion/Stickiness14%−0.17

Stickiness good

Very good adhesive

Sticks well

Advertised Vs Actual Product12%+0.76

Works as it says

Works as it should

As described

Efficiency7%+0.64

Does the job

does the job perfectly

Works very well

Return

0.2% Return rate 4% Fixable by listing

Adhesion/Stickiness37%▅▄█▄▆▄

Did not stick

Not sticky enough

Doesnt stick well

Functionality-Overall22%▄▇▆█▆▇

Does not do the job well

Doesn't work

On some reviews that I read stated it did not work

Defective Material/Parts6%▂▁▁▄▂█
Thin5%▁▁▅██▁
Quality-Overall3%█▁▁▁█▆

Not the best

Rubbish

Absolute rubbish

FAQ

Common Hemming Tape questions

Answered from the same tracked data.