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Helium Balloon Canister

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -6.0% this quarter, so Helium Balloon Canister is a Maybe.

Flapen Score
62
62 / 100
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Market size
£3.5M/yr2.4M searches / yr
90-day growth
-6.0%search demand this quarter
Competition
72%top-5 click share · 11 brands · 14 sellers

Flapen Score

Helium Balloon Canister against its category

The dotted line is the Home & Garden average. Past it, Helium Balloon Canister is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Helium Balloon Canister market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Helium Balloon Canister 2.4M times last year and spent an estimated £3.5M. The top 5 brands take 85% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.5M a year.

Searches, last 12 months
2.4M
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
5.4%
Market size, estimated
£3.5Ma year
Peak month
February1.5× the quietest month
Top search term
helium balloon canister1.2M searches a year

02 · Price

A sale here is worth £27.13.

Listings sell for £27.13 on average, from £6.53 to £58.85. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At £27.13 that is £163K to £217K a year per listing.

Average price
£27.13inside the $15 to $100 sweet spot
Price range
£6.53–£58.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
125K–150K
Units per listing a year
6,000–8,000
Revenue per listing a year
£163K–£217K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 19% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #329 within Party Supplies. It carries 1,156 reviews at 3.79 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
19%
Out of stock, average day
11.9%
Average rank
#329in Party Supplies
Average rating
3.79 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,156per listing
Listings tracked
16

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Helium Balloon Canister products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£352K£705K£1.1M£1.4M1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

14

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

  • Helium King48%
  • Airloons13%
  • Unique10%
  • PARTYRAMA.CO.UK9%
  • Party Buz WE VALUE YOUR TRUST6%
  • GreatWhip5%
  • Open — no brand owns it (5 brands, 10%)

Demand

Helium Balloon Canister search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Helium Balloon Canister search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • helium balloon canister1.2M/yr
  • helium367K/yr
  • helium gas for balloons222K/yr
  • helium tank145K/yr
  • hellium balloon gas49K/yr
  • helium canister91K/yr
  • helium tank for balloons25K/yr
  • balloon helium24K/yr
  • hellium canister47K/yr
  • helium canisters11K/yr

Reviews and returns

What reviews say buyers love and hate about Helium Balloon Canister

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money19%−0.28

not worth it for this price

expensive for what you get

Very disappointing considering the price

Inflation/Deflation15%−0.24

they were deflated by the night

balloons deflated quickly

Deflated extemeley quickly when i tried to raise concern it was apparently its supoosed to do that

Durability12%−0.20

Not very long lasting

those came down in 2 hrs

Ran out quickly

Advertised Vs Actual Product11%+0.14

Not as described

Incorrect information

False advertisements

Quality-Overall11%+0.33

Low quality

This was very expensive for such bad quality

Absolute garbage

Love

Ease Of Use36%+3.34

Ease of use

Easy to operate

easy to handle

Quality-Overall18%+0.33

great product as always canister is premium quality

Excellent product

Good quality helium brand

Advertised Vs Actual Product12%+0.14

Does exactly what it needed to do

In use, it performs exactly as advertised

As described

Value For Money8%−0.28

Worth the money

Good for price

Excellent value

Inflation/Deflation4%−0.24

Quite powerful to inflate balloons quickly

The balloons inflate evenly

quick to inflate the balloons

Return

0.1% Return rate 16% Fixable by listing

Functionality-Overall33%█▆▆▇▄▄

The canister did not work

limited results

DIDNT WORK

Inflation/Deflation19%▆▇▅▅█▆

they were deflated by the night

balloons deflated quickly

Deflated extemeley quickly when i tried to raise concern it was apparently its supoosed to do that

Advertised Vs Actual Product7%▇▆▅▂█▆

Not as described

Incorrect information

False advertisements

Defective Material/Parts7%▇██▃▅█
Size-Overall7%▃▇▆█▂▄

Small tank

Very small canister

Small

FAQ

Common Helium Balloon Canister questions

Answered from the same tracked data.