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Helium Balloon Canister

Helium Balloon Canister shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

62
Worth a look

Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51

Market size 96Growth 22Conversion 62Competition 23Returns 99Price range 82Avg price 95Brand share 33Review moat 59Quality gap 97
This niche Category average · 5,777 niches

Is Helium Balloon Canister profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Helium Balloon Canister is a £3.5M/yr Amazon United Kingdom market (2.4M searches/yr). The top 5 brands hold 85% of demand. Verdict: Worth a look — 62/100.

Helium Balloon Canister: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -6.0% over the last 90 days and 5.4% of searches end in a purchase.

£3.5M

revenue / yr

Units sold / yr150K
Search volume / yr-6.0%2.4M
Conversion rate5.4%
Avg price£27.13

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers11 · 14
Top-5 product click share72%
Open market15%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement63%
New entrants (1y)3· 3 succeeded
Avg rating3.8★
Avg reviews1,156

Top Helium Balloon Canister products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

£0£352K£705K£1.1M£1.4M1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

14

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

  • Helium King48%
  • Airloons13%
  • Unique10%
  • PARTYRAMA.CO.UK9%
  • Party Buz WE VALUE YOUR TRUST6%
  • GreatWhip5%
  • Open — no brand owns it (5 brands, 10%)

Helium Balloon Canister demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2.4MCVR5.4%Products16Brands11Top 5 Brands85%OOS Rate11.9%Rating3.8★Reviews1,156Avg BSR#329
60K40KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Helium Balloon Canister search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • helium balloon canister1.2M/yr
  • helium367K/yr
  • helium gas for balloons222K/yr
  • helium tank145K/yr
  • hellium balloon gas49K/yr
  • helium canister91K/yr
  • helium tank for balloons25K/yr
  • balloon helium24K/yr
  • hellium canister47K/yr
  • helium canisters11K/yr

What reviews say buyers love and hate about Helium Balloon Canister

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Ease Of Use36%

Ease of use

Quality-Overall18%

great product as always canister is premium quality

Advertised Vs Actual Product12%

Does exactly what it needed to do

Value For Money8%

Worth the money

Inflation/Deflation4%

Quite powerful to inflate balloons quickly

What buyers complain about

88% of reviews
Value For Money19%

not worth it for this price

Inflation/Deflation15%

they were deflated by the night

Durability12%

Not very long lasting

Advertised Vs Actual Product11%

Not as described

Quality-Overall11%

Low quality

Helium Balloon Canister return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

16%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
33%
2Inflation/Deflation
19%
3Advertised Vs Actual Product
7%
4Defective Material/Parts
7%
5Size-Overall
7%

Common Helium Balloon Canister questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Helium Balloon Canister 62/100 on Amazon United Kingdom — Worth a look. The niche generates £3.5M/yr across 16 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -6.0% over the last 90 days.
Search demand for Helium Balloon Canister on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.