Helium Balloon
MaybeReturns run at only 0.3% of orders. But shoppers spend only $53K a year here, so Helium Balloon is a Maybe.
- Flapen Score
- 55 / 100Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 5155
- Market size
- £53K/yr253K searches / yr
- 90-day growth
- -1.2%search demand this quarter
- Competition
- 33%top-5 click share · 36 brands · 55 sellers
Flapen Score
Helium Balloon against its category
The dotted line is the Home & Garden average. Past it, Helium Balloon is stronger. Inside it, weaker.
Market
The Helium Balloon market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Helium Balloon 253K times last year and spent an estimated £53K. The top 5 brands take 50% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.
- Searches, last 12 months
- 253K
- Growth, 90 days vs prior 90
- -1.2%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £53Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- helium balloon100K searches a year
02 · Price
A sale here is worth £9.55.
Listings sell for £9.55 on average, from £2.85 to £34.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £9.55 that is £955 to £2K a year per listing.
- Average price
- £9.55under the $15 to $100 sweet spot
- Price range
- £2.85–£34.05
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £955–£2K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #355 within Party Supplies. It carries 1,488 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 78%
- Out of stock, average day
- 4.8%
- Average rank
- #355in Party Supplies
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,488per listing
- Listings tracked
- 58
04 · Newcomers
Amazon counts 3 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Helium Balloon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Champagne Gold Number 1 Balloons 40 In Large Light Gold Number 1 Foil Helium Balloons for Girls Women Self Inflating Number Balloons 0-9 for Men Boys 1st 10th Birthday Anniversary Party Decoration
- Price
- £3.83
- Rating
- 4.0/5
- Reviews
- 5,327
- Age
- 3y ago

Kelfara Assorted Rainbow Party Balloons - 100 Pack 12 inch Multicolour Latex Balloons Helium Bright Color Balloon for Kids Birthday Rainbow Party Decorations Baby Shower Wedding Graduation
- Price
- £5.71
- Rating
- 4.6/5
- Reviews
- 835
- Age
- 2y ago

Helium King Disposable Helium Gas Canister - Fills 30 x 9 Inch Latex Balloons or 14 Foil Balloons - Helium Balloon Gas UK Filled Cylinder
- Price
- £25.45
- Rating
- 3.6/5
- Reviews
- 4,959
- Age
- 12y ago

Disco Ball Balloons Kaluofan 12PCS Disco Balloons 22 Inches Helium 4D Colorful Disco Ball Party Balloon Shiny and Unique Used for Birthdays Bachelor Parties 70s 80s 90s Disco Party Decorations
- Price
- £9.74
- Rating
- 4.6/5
- Reviews
- 1,047
- Age
- 1y ago

10 Pack LED Light Up Balloons - 20 Inches Clear Bobo Helium Glow in the Dark - Warm White for Valentines Day Birthday Wedding Christmas Decoration
- Price
- £10.68
- Rating
- 3.4/5
- Reviews
- 337
- Age
- 3y ago
Trending
90-day click momentum
Fairymaiden Blue And Gold Balloons-60Pcs Gold Navy Blue Balloon With Metallic Confetti Ballon Helium Balloons For Boys Men Birthday Christening Engagement Baby Shower Retirement Gender Reveal 12 Inch
- Price
- £5.04
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 8mo ago

Omrel Metallic Balloons 50pcs Metallic Rainbow Balloons Birthday Balloons with Pink Blue Gold Green Helium Balloon Multicoloured Chrome Ballon for Iridescent Party Wedding Engagement Decorations
- Price
- £5.91
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 7mo ago

Jungle Safari Animals Balloons Jungle Safari Theme Birthday Party Decorations Lions Zebra Elephant Monkey Leopard Foil Balloons for Kids Boys Wild One Zoo Birthday Baby Shower Party Decor Supplies
- Price
- £7.04
- Rating
- 4.4/5
- Reviews
- 1,927
- Age
- 3y ago

110 Rainbow Balloons Pack Assorted Color 12 Inch Latex Balloons 11 Color Party Helium Balloon Colourful Balloons for Kids Birthday Decoration Graduation Baby Shower Party Supplies
- Price
- £5.91
- Rating
- 4.4/5
- Reviews
- 173
- Age
- 10y ago

40 Blue Number 1 Balloons Giant Self Inflating Foil Number Balloons Set 0-9 Large Digital 1 Helium Balloon for Men Boys 1st Birthday Baby Shower Party Decorations Anniversary Photo Shoot Supplies
- Price
- £3.71
- Rating
- 4.0/5
- Reviews
- 5,327
- Age
- 3y ago
Newest
by launch date
Airloons Helium Balloon Canister Disposable Helium Gas Tank for Balloons Inflates Up to 30 x 9 Latex Portable Party Helium Kit for Birthdays Weddings & Events
- Price
- £24.90
- Rating
- 2.8/5
- Reviews
- 68
- Age
- 6mo ago

Omrel Metallic Balloons 50pcs Metallic Rainbow Balloons Birthday Balloons with Pink Blue Gold Green Helium Balloon Multicoloured Chrome Ballon for Iridescent Party Wedding Engagement Decorations
- Price
- £5.91
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 7mo ago

Fairymaiden Blue And Gold Balloons-60Pcs Gold Navy Blue Balloon With Metallic Confetti Ballon Helium Balloons For Boys Men Birthday Christening Engagement Baby Shower Retirement Gender Reveal 12 Inch
- Price
- £5.04
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 8mo ago

Black and Gold Balloons 62pcs - Gold Black Party Latex Balloon Helium Balloons for Black Gold Party EID Umrah Mubarak Graduation Prom Decoration 2026 Birthday Decorations for Men New Year Eve
- Price
- £5.15
- Rating
- 4.5/5
- Reviews
- 612
- Age
- 11mo ago

Gold Star Foil Balloons 10PCS Light Gold Foil Stars Shape Balloon 18 Inch Metallic Gold Balloons for Helium Pentagram Balloon for Birthday Wedding Graduation Baby Shower Party Decorations
- Price
- £6.45
- Rating
- 3.9/5
- Reviews
- 245
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
36 rising
Sellers
55
Top-5 brand share
50%
Top 20: 88%
Top-5 click share
33%
Top 20: 72%
Open market
45%
- Lingqiang18%
- Helium King11%
- Kelfara7%
- PARTYRAMA.CO.UK7%
- Kaluofan6%
- Phyooest5%
Demand
Helium Balloon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Helium Balloon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- helium balloon100K/yr
- helium balloons59K/yr
- helium balloons delivered inflated12K/yr
- balloons helium18K/yr
- inflated helium balloons12K/yr
- helium balloons birthday11K/yr
- hellium balloons9K/yr
- helium birthday balloons5K/yr
- latex balloons for helium5K/yr
- balloons for helium5K/yr
Reviews and returns
What reviews say buyers love and hate about Helium Balloon
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not worth it for this price
expensive for what you get
Very disappointing considering the price
Low quality
This was very expensive for such bad quality
Absolute garbage
Every single one was deflated within about 30 minutes
they were deflated by the night
Came Slightly deflated
Torn within minutes
Ran out quickly
Not very long lasting
Not as described
Most definitely NOT like the picture
False advertisements
Love
Ease of use
Easy to operate
easy to handle
great product as always canister is premium quality
The quality of the balloons is so good I do recommend you to buy it
Excellent Product
Easy to inflate
Has stayed inflated
Easy to deflate
Affordable price
Good for price
Amazing value
Does exactly what it needed to do
In use, it performs exactly as advertised
As described
Return
0.3% Return rate 35% Fixable by listing
limited results
DIDNT WORK
because of the faulty nozzle could not blow up any more balloons
Every single one was deflated within about 30 minutes
they were deflated by the night
Came Slightly deflated
They are very dark dark
Not the colours advertised
Different colour
Not as described
Most definitely NOT like the picture
False advertisements
Small tank
Very small canister
A lot bigger than i thought
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Helium Balloon questions
Answered from the same tracked data.









