Skip to content

Heart Cake Tin

Fail

Demand is soft, at -61.8% this quarter, so Heart Cake Tin is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£88K/yr163K searches / yr
90-day growth
-61.8%search demand this quarter
Competition
51%top-5 click share · 28 brands · 56 sellers

Flapen Score

Heart Cake Tin against its category

The dotted line is the Home & Garden average. Past it, Heart Cake Tin is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Cake Tin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Heart Cake Tin 163K times last year and spent an estimated £88K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Feb. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -61.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-61.8%
Conversion, latest week
5.3%
Market size, estimated
£88Ka year
Peak month
February5.0× the quietest month
Top search term
heart cake tin56K searches a year

02 · Price

A sale here is worth £10.33.

Listings sell for £10.33 on average, from £4.81 to £16.33. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £10.33 that is £3K to £5K a year per listing.

Average price
£10.33under the $15 to $100 sweet spot
Price range
£4.81–£16.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #178 within Bakeware. It carries 595 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#178in Bakeware
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
595per listing
Listings tracked
32

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Heart Cake Tin products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

56

Est. top-5 brand share

62%

Top 20: 92%

Est. top-5 click share

51%

Top 20: 87%

Open market

34%

  • Prima18%
  • Dexam15%
  • HaWare12%
  • REECAGO9%
  • COEWUR7%
  • SILIVO4%

Demand

Heart Cake Tin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 5.0×

Search terms

Top Heart Cake Tin search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • heart cake tin56K/yr
  • heart shaped cake tin52K/yr
  • 8 inch heart cake tin6K/yr
  • heart shaped baking tins5K/yr
  • heart cake tin 8 inch6K/yr
  • love heart cake tin7K/yr
  • heart shape cake tins5K/yr
  • heart shape cake tin6K/yr
  • heart cake tins4K/yr
  • heart tin5K/yr

Reviews and returns

What reviews say buyers love and hate about Heart Cake Tin

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Leak-Proof”
1.9%of orders come back
“it has leaked out while in the oven”
A buyer, on “Leak-Proof”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Heart Cake Tin questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data