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Heart Bunting

Fail

Demand is soft, at -85.3% this quarter, so Heart Bunting is a Fail.

Flapen Score
44
44 / 100
Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 51
Market size
£9K/yr46K searches / yr
90-day growth
-85.3%search demand this quarter
Competition
47%top-5 click share · 22 brands · 28 sellers

Flapen Score

Heart Bunting against its category

The dotted line is the Home & Garden average. Past it, Heart Bunting is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Bunting market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Heart Bunting 46K times last year and spent an estimated £9K. The top 5 brands take 54% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -85.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-85.3%
Conversion, latest week
3.5%
Market size, estimated
£9Ka year
Top search term
hanging hearts12K searches a year

02 · Price

A sale here is worth £5.49.

Listings sell for £5.49 on average, from £2.85 to £11.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £5.49 that is £0 to £549 a year per listing.

Average price
£5.49under the $15 to $100 sweet spot
Price range
£2.85–£11.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£549
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.0% of listings are out of stock. The average listing ranks #3,120 within Party Supplies. It carries 47 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
34.0%
Average rank
#3,120in Party Supplies
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
47per listing
Listings tracked
24

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Heart Bunting products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£346£691£1K£1K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted

Brands

22 falling

Sellers

28

Est. top-5 brand share

54%

Top 20: 98%

Est. top-5 click share

47%

Top 20: 94%

Open market

42%

  • G2PLUS13%
  • HAOXIZI13%
  • Pryon11%
  • HJZHII11%
  • Shensuii5%
  • Nogeqi4%

Demand

Heart Bunting search demand

Weekly searches over the year. Pick a range.

600400Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Heart Bunting search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hanging hearts12K/yr
  • heart bunting12K/yr
  • heart garland10K/yr
  • valentines bunting7K/yr
  • valentines garland5K/yr

Reviews and returns

What reviews say buyers love and hate about Heart Bunting

We read the reviews and the return reasons for every product selling here.

55%of positive reviews mention “Quality-Overall”
63%of negative reviews mention “Size-Overall”
1.0%of orders come back
“The hearts were a little bigger than I thought they would be”
A buyer, on “Size-Overall”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Heart Bunting questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data