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Hawaiian Party Decorations

Pass

Hawaiian Party Decorations scores 65 out of 100, a Pass. Shoppers spend $156K a year here, search demand grew +331.0% this quarter, and returns run at 0.7% of orders.

Filters Trending
Flapen Score
65
65 / 100
Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 51
Market size
£156K/yr267K searches / yr
90-day growth
+331.0%search demand this quarter
Competition
48%top-5 click share · 21 brands · 29 sellers

Flapen Score

Hawaiian Party Decorations against its category

The dotted line is the Home & Garden average. Past it, Hawaiian Party Decorations is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hawaiian Party Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hawaiian Party Decorations 267K times last year and spent an estimated £156K. The top 5 brands take 58% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +331.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £156K a year.

Searches, last 12 months
267K
Growth, 90 days vs prior 90
+331.0%
Conversion, latest week
5.8%
Market size, estimated
£156Ka year
Peak month
July19.2× the quietest month
Top search term
hawaiian party decorations80K searches a year

02 · Price

A sale here is worth £10.14.

Listings sell for £10.14 on average, from £3.30 to £16.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £10.14 that is £3K to £5K a year per listing.

Average price
£10.14under the $15 to $100 sweet spot
Price range
£3.30–£16.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #816 within Party Supplies. It carries 1,835 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#816in Party Supplies
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,835per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Hawaiian Party Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£31K£47K£62K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

29

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

48%

Top 20: 93%

Open market

37%

  • URBZUE20%
  • JOYIN18%
  • Chennyfun7%
  • HavaCue ㅤ7%
  • Aviski5%
  • Whaline5%

Demand

Hawaiian Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 19.2×

Search terms

Top Hawaiian Party Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hawaiian party decorations80K/yr
  • summer party decoration22K/yr
  • pool party decorations20K/yr
  • tropical party decorations18K/yr
  • beach party decorations18K/yr
  • summer party10K/yr
  • summer party decorations9K/yr
  • hawaiian party10K/yr
  • beach party9K/yr
  • hawaiian party accessories12K/yr

Reviews and returns

What reviews say buyers love and hate about Hawaiian Party Decorations

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall37%−0.14

Cheap and nasty

Threw then in the bin today bad quality they are shredding

Poor quality

Defective Material/Parts13%−0.14

Rubbish service faulty item

Defective seams

Strength10%+0.30

Flimsy material

not very sturdy

Size-Overall10%−0.03

Not fit for purpose

Its bigger than I expected

Instructions/User Manual/Troubleshooting7%−0.07

No instructions to put together

Love

Value For Money21%+1.64

Well worth the money

Great value

Good price

Advertised Vs Actual Product18%+0.76

As advertised

Exactly as advertised

as described

Quality-Overall18%−0.14

Good quality bright

Perfect and amazing variety

Good quality

Color10%+1.29

The colours are bright

Good quality and colours

Fantastic colours

Fun/Entertainment Experience7%+0.37

This set is so much fun

Fun

really fun colours

Return

0.7% Return rate 24% Fixable by listing

Quality-Overall23%█▁▄▁▃▆

Cheap and nasty

Threw then in the bin today bad quality they are shredding

Poor quality

Size-Overall15%▁█▁▁▃▄

Not fit for purpose

Its bigger than I expected

Material Quality12%▁▆▆█▅▅

Flimsy material

Strength11%▁▁▁█▆▁

Flimsy material

not very sturdy

Advertised Vs Actual Product6%▁▆█▁▅▁

FAQ

Common Hawaiian Party Decorations questions

Answered from the same tracked data.