Harry Potter Mug
Harry Potter Mug shows low returns (0.9%), but a small market ($41K/yr) keeps it on the watch list.
Flapen Score
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Is Harry Potter Mug profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Harry Potter Mug is a £41K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Harry Potter Mug: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -20.2% over the last 90 days and 3.3% of searches end in a purchase.
£41K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 46 products
Top Harry Potter Mug products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
WOW! STUFF Harry Potter Sorting Hat Mug - Gryffindor | Heat Age 14+ Reveals The Hidden Hogwarts House | Thermal Pattern Change Black
- Price
- £10.58
- Rating
- 4.5/5
- Reviews
- 1,143
- Age
- 6y ago
Pyramid International Harry Potter Marauders Map Gift Set with Ceramic Mug Keyring and Coaster in Gift Box - Official Merchandise
- Price
- £10.54
- Rating
- 4.6/5
- Reviews
- 1,040
- Age
- 8y ago
Blue Sky Studios Harry Potter Self-Stirring Cauldron Mug Magic Press-to-Stir Mug with Lid Official Hogwarts Merchandise Fun Gift for Fans
- Price
- £14.23
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 1y ago
Pyramid International Harry Potter 3D Hogwarts Crest Ceramic Cauldron Mug in Presentation Box - Official Merchandise
- Price
- £12.39
- Rating
- 4.7/5
- Reviews
- 4,745
- Age
- 14y ago
Grupo Erik Ceramic Mug - Harry Potter Merchandise | 15 oz - 444 ml Coffee Mug Tea Cool Mugs and Cups | Hogwarts Gifts Harry Potter Gifts Under 15 Pounds
- Price
- £11.62
- Rating
- 4.5/5
- Reviews
- 313
- Age
- 1y ago
Trending
90-day click momentum
Paladone Harry Potter Happee Birthdae CakeShaped Mug with Lid 400ml Ceramic Collectible Officially Licensed
- Price
- £10.89
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Huipalon Stainless Steel Tumbler 12oz Wizard Themed Travel Tumbler Coffee Cup with Straw Brush Cup Lid - Magic Themed Gifts for Adults Kids Witch Gifts
- Price
- £11.99
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Harry Potter Womens Wearable Blanket Hoodie | Adults Gray Hooded Pullover with Hogwarts Graphic All Over Print | One Size Sherpa Lined Loungewear with Pockets | Classic Wizard Movie Merchandise Gift
- Price
- £31.59
- Rating
- 4.8/5
- Reviews
- 1,371
- Age
- 1y ago
GWCC Official Harry Potter Gryffindor Mug with Gold Foil and Embossed 3D Logo in a Box
- Price
- £12.54
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 3y ago
WOW! STUFF Harry Potter Sorting Hat Mug - Slytherin | Heat Reveals The Hidden Hogwarts House | Thermal Pattern Change Black
- Price
- £10.57
- Rating
- 4.5/5
- Reviews
- 1,143
- Age
- 6y ago
Newest
by launch datePaladone Harry Potter Happee Birthdae CakeShaped Mug with Lid 400ml Ceramic Collectible Officially Licensed
- Price
- £10.89
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Huipalon Stainless Steel Tumbler 12oz Wizard Themed Travel Tumbler Coffee Cup with Straw Brush Cup Lid - Magic Themed Gifts for Adults Kids Witch Gifts
- Price
- £11.99
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Harry Potter Mug & Hot Chocolate Gift Set - Ceramic Travel Mug with Colour Changing Hot Chocolate Drink. Harry Potter Gifts for Stocking Fillers Christmas Gift for Kids (Black)
- Price
- £15.47
- Rating
- 4.8/5
- Reviews
- 23
- Age
- 9mo ago
Blue Tree Harry Potter Mug & Hot Chocolate Gift Set - Ceramic Mugs with Colour Changing Hot Chocolate Drink. Harry Potter Gifts for Stocking Fillers Christmas Gifts for Kids (Hedwig)
- Price
- £13.50
- Rating
- 4.8/5
- Reviews
- 23
- Age
- 10mo ago
Blue Sky Studios Harry Potter Self-Stirring Cauldron Mug Magic Press-to-Stir Mug with Lid Official Hogwarts Merchandise Fun Gift for Fans
- Price
- £14.23
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
Brands
15 falling
Sellers
86
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
32%
Top 20: 76%
Open market
24%
- Pyramid International24%
- Paladone15%
- WOW! STUFF13%
- Grupo Erik8%
- Harry Potter8%
- Blue Tree7%
Harry Potter Mug demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 6.7×
Top Harry Potter Mug search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- harry potter mug55K/yr
- harry potter cup16K/yr
- harry potter mugs9K/yr
- harry potter mugs for adults8K/yr
- harry potter cups5K/yr
- harry potter mugs and cups4K/yr
What reviews say buyers love and hate about Harry Potter Mug
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“it is a good quality set”
“Christmas present”
“it fits great”
“definitely worth the price”
“Nice and sturdy just the right size”
What buyers complain about
86% of reviews“Not very good quality - the printed designs on the mugs are poor with lines and the gold colouring being broken and peeling off”
“Its huge,”
“First 3 images are deceptive”
“Broken”
“the self adhesive isnt fit for purpose”
Harry Potter Mug return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Harry Potter Mug questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
