Skip to content

Harry Potter Diamond Art

Fail

Prices span $3.65–$14.41, mostly outside the sweet spot, so Harry Potter Diamond Art is a Fail.

Flapen Score
39
39 / 100
Ranks 4,947 of 5,777 Home & Garden niches · −12 vs the category median of 51
Market size
£26K/yr96K searches / yr
90-day growth
-25.0%search demand this quarter
Competition
52%top-5 click share · 16 brands · 48 sellers

Flapen Score

Harry Potter Diamond Art against its category

The dotted line is the Home & Garden average. Past it, Harry Potter Diamond Art is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Harry Potter Diamond Art market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Harry Potter Diamond Art 96K times last year and spent an estimated £26K. The top 5 brands take 66% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-25.0%
Conversion, latest week
3.6%
Market size, estimated
£26Ka year
Top search term
harry potter diamond art50K searches a year

02 · Price

A sale here is worth £7.44.

Listings sell for £7.44 on average, from £3.65 to £14.41. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £7.44 that is £744 to £2K a year per listing.

Average price
£7.44under the $15 to $100 sweet spot
Price range
£3.65–£14.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£744–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #429 within Mosaic Making. It carries 491 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
14.8%
Average rank
#429in Mosaic Making
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
491per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Harry Potter Diamond Art products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

48

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

52%

Top 20: 96%

Open market

28%

  • CRYSTAL ART33%
  • KEYRANKE11%
  • cdsnxore9%
  • Realjoy8%
  • Bellatoi7%
  • QDUODUO6%

Demand

Harry Potter Diamond Art search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KDecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 3.0× · 8 of 12 months tracked

Search terms

Top Harry Potter Diamond Art search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • harry potter diamond art50K/yr
  • diamond art harry potter16K/yr
  • harry potter crystal art13K/yr
  • harry potter diamond painting7K/yr
  • diamond painting harry potter5K/yr
  • crystal art harry potter5K/yr

Reviews and returns

What reviews say buyers love and hate about Harry Potter Diamond Art

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Print Quality27%−0.03

the visibility of the numbers/letters are not the best

as it may be just the one off with the print error

Defective Material/Parts20%−0.07

Parts missing

Color15%−0.04

Quality horrible waste of money appearance not good at all color was okay

are very similar colours so hard to define which to use

Quality-Overall15%−0.08

Rubbish quality not sticky

have completed 100s these are extremely poor quality

Quality horrible waste of money appearance not good at all color was okay

Paint Quality5%−0.02

could not complete as the canvas was not sticky at all in various places so the diamonds would not stay still

Love

Value For Money23%+1.38

Good value for money

Great value for money

Reasonably priced

Gifting Purpose16%+1.04

Lovely bright gift

Great gift

Gift for grandson

Fun/Entertainment Experience10%+0.64

Great fun

Enjoyable to do

My daughter enjoyed doing this

Advertised Vs Actual Product7%+0.45

It was what I ordered

Just what I was looking for

Color7%−0.04

Colourful and as described

Once completed it does look very nice as the colours are vibrant

Return

0.1% Return rate 25% Fixable by listing

Quality-Overall25%▆▁▁▁▁█

Rubbish quality not sticky

have completed 100s these are extremely poor quality

Quality horrible waste of money appearance not good at all color was okay

Adhesion/Stickiness25%▁▁▁█▁▅

could not complete as the canvas was not sticky at all in various places so the diamonds would not stay still

Rubbish quality not sticky

Instructions/User Manual/Troubleshooting13%▁▁█▁▁▁
Functionality-Overall13%█▁▁▁▁▁
Color13%█▁▁▁▁▁

Quality horrible waste of money appearance not good at all color was okay

are very similar colours so hard to define which to use

FAQ

Common Harry Potter Diamond Art questions

Answered from the same tracked data.