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Harry Potter Diamond Art

prices mostly outside the sweet spot ($3.65–$14.41) — Harry Potter Diamond Art doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 4,947 of 5,777 Home & Garden niches · −12 vs the category median of 51

Market size 6Growth 13Conversion 45Competition 55Returns 100Price range 0Avg price 21Brand share 64Review moat 75Quality gap 25
This niche Category average · 5,777 niches

Is Harry Potter Diamond Art profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Harry Potter Diamond Art is a £26K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 66% of demand. Verdict: Skip it — 39/100.

Harry Potter Diamond Art: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -25.0% over the last 90 days and 3.6% of searches end in a purchase.

£26K

revenue / yr

Units sold / yr6K
Search volume / yr-25.0%96K
Conversion rate3.6%
Avg price£7.44

Who owns the niche?

The top 5 brands hold 66% of demand, so 34% of the market is open.

34%

open market share

Brands · sellers16 · 48
Top-5 product click share52%
Open market34%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement72%
New entrants (1y)9· 0 succeeded
Avg rating4.6★
Avg reviews491

Top Harry Potter Diamond Art products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

48

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

52%

Top 20: 96%

Open market

28%

  • CRYSTAL ART33%
  • KEYRANKE11%
  • cdsnxore9%
  • Realjoy8%
  • Bellatoi7%
  • QDUODUO6%

Harry Potter Diamond Art demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume96KCVR3.6%Products25Brands16Top 5 Brands66%OOS Rate14.8%Rating4.6★Reviews491Avg BSR#429
3K2KDec '25Jan '26Mar '26Apr '26May '26Jun '26

Top Harry Potter Diamond Art search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • harry potter diamond art50K/yr
  • diamond art harry potter16K/yr
  • harry potter crystal art13K/yr
  • harry potter diamond painting7K/yr
  • diamond painting harry potter5K/yr
  • crystal art harry potter5K/yr

What reviews say buyers love and hate about Harry Potter Diamond Art

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Value For Money23%

Good value for money

Gifting Purpose16%

Lovely bright gift

Fun/Entertainment Experience10%

Great fun

Advertised Vs Actual Product7%

It was what I ordered

Color7%

Colourful and as described

What buyers complain about

87% of reviews
Print Quality27%

the visibility of the numbers/letters are not the best

Defective Material/Parts20%

Parts missing

Color15%

Quality horrible waste of money appearance not good at all color was okay

Quality-Overall15%

Rubbish quality not sticky

Paint Quality5%

could not complete as the canvas was not sticky at all in various places so the diamonds would not stay still

Harry Potter Diamond Art return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
25%
2Adhesion/Stickiness
25%
3Instructions/User Manual/Troubleshooting
13%
4Functionality-Overall
13%
5Color
13%

Common Harry Potter Diamond Art questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Harry Potter Diamond Art 39/100 on Amazon United Kingdom — Skip it. The niche generates £26K/yr across 25 tracked products. 0 of 9 products launched in the last 360 days are still selling. Search demand moved -25.0% over the last 90 days.
Harry Potter Diamond Art buyers on Amazon United Kingdom complain most about Print Quality, Defective Material/Parts, Color, the themes mined from the niche's reviews. Its return rate is 0.1%.