Is hanging flowers profitable to sell on Amazon United Kingdom?

The niche generates £30K/yr across 50 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +32.3%. Flapen's verdict: Worth a look (58/100).

How competitive is the hanging flowers niche?

29 brands and 35 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in hanging flowers?

Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 2.3%.

When does demand for hanging flowers peak?

Demand peaks in Apr–May; the busiest month runs 6.5× the quietest.

What does it cost to enter the hanging flowers niche?

Listings span £5.92–£27.94; the average listing price is £12.09 (sweet spot $15–$100). The average incumbent carries 390 reviews — the moat a new listing must climb.

hanging flowers

Worth a look

Shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great390.18

avg incumbent reviews — the moat a new listing must climb

Competition

Great36%

top-5 click share — an open shelf

Brand share

Great57%

top-5 brand share — no brand owns this niche

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Good£5.92–£27.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+32.3%

90-day search growth — must beat 0% to launch

Avg price

Good£12.09

avg listing price — sweet spot $15–$100

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£30K

£30K/yr · 97K searches

Signals Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, hanging flowers is a £30K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 58/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

hanging flowers market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: £36K–£48K; units × avg price
Conversion rate: 2.6%
Avg BSR: #777
Page quality: 0%
Prime: 80%
Sponsored: 96%
Out of stock: 12.1%
Avg brand age: 33 months
Avg seller age: 198 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

29 rising

Sellers

Top-5 brand share

57%

Top 20: 95%

Top-5 click share

36%

Top 20: 76%

Open market

38%

Yueshop20%
MOTONG17%
Veryhome8%
HanYun8%
Warmiehomy4%
GardenersDream4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +32.3% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 6.5×

Open Trend

Top hanging flowers search terms

wisteria28K/yr +30.7%1.9% conv.
wisteria artificial flowers29K/yr +18.1%2.7% conv.
artificial wisteria17K/yr +40.8%2.2% conv.
fake wisteria9K/yr +87.5%2.9% conv.
wisteria garland10K/yr -7.6%3.4% conv.
artificial wisteria garland5K/yr +153.2%3.5% conv.

All search terms

Top hanging flowers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MOTONG Artificial Vine Flowers Decoration 4Pcs (8FT/2.5M/piece) Artificial Wisteria Vines Garland Plants Flowers Arts For Ceremony Home Garden Wedding Party Decors (4Pcs Purple)

MOTONG£12.804.3★299 rev

Yueshop 2x7FT Artificial Wisteria Vine Garland Plants Flowers Arts For Ceremony Home Wedding Decoration (Lilac)

Yueshop£9.444.2★3,634 rev

Yueshop 2x7FT Artificial Wisteria Vine Garland Plants Flowers Arts For Ceremony Home Wedding Decoration (White)

Yueshop£8.944.2★3,634 rev

MOTONG Artificial Flowers Decoration 2 Pcs (2M/7FT/Piecs) Fake Flowers Artificial Wisteria Vines Artificial Vine Garland Plants Arts For Ceremony Home Garden Wedding Party Decoration(Purple)

MOTONG£9.114.4★351 rev

12Pcs Artificial Wisteria Flowers 43 inch/Piece White Dense Artificial Fake Wisteria Vine Ratta Hanging Garland Silk Flowers String Home Party Wedding Decor(White-Dense

HanYun£9.333.6★243 rev

Newest

by launch date

XcnPer 2 Pack Wisteria Artificial Flowers Hanging Flower Decorations Wisteria Vines for Wedding Arch Arrangements Home Garden and Party Venue Decoration Romantic Photo Backdrop Setup

XcnPer£6.830 rev

4mo ago

CECOMBINE 4 Pack 26Ft Wisteria Artificial Flowers Purple Wisteria Hanging Vines With 40 Branches Faux Silk Flower Garland for Wedding Decorations Garden Home & Party Decor

CECOMBINE£14.178 rev

8mo ago

Charismau Flower Garland Decoration 4x7Ft/ 2.1M Artificial Wisteria Vine Garland Plants Wisteria Artificial Flowers for Wedding Party Garden Home Bedroom Decoration(Lilac)

Charismau£13.54891 rev

9mo ago

Fezaphy 30 Branches Wisteria Artificial Flower Garlands White Wisteria Hanging Flower Faux Vine Flowers for Wedding Arch Party Ceremony Wall Backdrop Decoration (2 Pack-6FT)

Fezaphy£10.2059 rev

1y ago

Warmiehomy Wisteria Artificial Flowers 4 Pcs 7 ft Vine Wisteria Trailling Fake Flowers Garlands DIY Flower Decoration for Wedding Party Outdoor Christmas & New Year Decors

Warmiehomy£11.74490 rev

3y ago

What buyers say about hanging flowers

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth26%

“Healthy Plant”

Quality-Overall22%

“well made”

Value For Money13%

“I'd definitely say it's worth the price :”

Color13%

“Excellent quality beautiful colour”

Advertised Vs Actual Product7%

“Just What I Wanted”

Weather Proof3%

“Looks great in my summer house”

Strength3%

“Strong and healthy”

Design-Overall2%

“Looks ok”

Ease Of Use1%

“Easy to use”

Durability1%

“Look great and durable”

What buyers complain about

Quality-Overall29%

“Not very good quality”

Advertised Vs Actual Product19%

“Not as advertised”

Value For Money14%

“A bit expensive for what I got”

Plant Growth10%

“not growing still the same as arrived”

Size-Overall7%

“Very small”

Thickness5%

“Very thin”

Durability4%

“they are all falling apart”

Smell4%

“There was a slight smell when I first opened the package”

Strength2%

“Cheap flimsy dont buy”

Material Quality2%

“Cheap plastic, looks awful”

Top return reasons

Quality-Overall43%

Advertised Vs Actual Product19%

Color8%

Size-Overall6%

Strength4%

Material Quality3%

Value For Money2%

Thickness2%

Defective Material/Parts2%

Thin2%

Common questions

Is hanging flowers profitable to sell on Amazon United Kingdom?: The niche generates £30K/yr across 50 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +32.3%. Flapen's verdict: Worth a look (58/100).
How competitive is the hanging flowers niche?: 29 brands and 35 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in hanging flowers?: Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 2.3%.
When does demand for hanging flowers peak?: Demand peaks in Apr–May; the busiest month runs 6.5× the quietest.
What does it cost to enter the hanging flowers niche?: Listings span £5.92–£27.94; the average listing price is £12.09 (sweet spot $15–$100). The average incumbent carries 390 reviews — the moat a new listing must climb.