Is hanging basket profitable to sell on Amazon United Kingdom?

The niche generates £229K/yr across 78 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is +49.9%. Flapen's verdict: Worth a look (66/100).

How competitive is the hanging basket niche?

47 brands and 88 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 39% of demand.

What do buyers complain about in hanging basket?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 0.5%.

When does demand for hanging basket peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 13.4× the quietest.

What does it cost to enter the hanging basket niche?

Listings span £4.97–£26.00; the average listing price is £13.21 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.

hanging basket

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Competition

Great22%

top-5 click share — an open shelf

Review moat

Great299.28

avg incumbent reviews — the moat a new listing must climb

Growth

Good+49.9%

90-day search growth — must beat 0% to launch

Avg price

Good£13.21

avg listing price — sweet spot $15–$100

Price range

Good£4.97–£26.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£229K

£229K/yr · 780K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, hanging basket is a £229K/yr Amazon United Kingdom market (780K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 66/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

hanging basket market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: £198K–£264K; units × avg price
Conversion rate: 2.2%
Avg BSR: #171
Page quality: 0%
Prime: 44%
Sponsored: 72%
Out of stock: 7.8%
Avg brand age: 33 months
Avg seller age: 183 days

Competition & brand share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

47 falling

Sellers

Top-5 brand share

39%

Top 20: 81%

Top-5 click share

22%

Top 20: 57%

Open market

56%

Fyne-Finds17%
ADEPTNA6%
Tosnail6%
DIVCHI5%
Easy Fill5%
TEYIAN5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +49.9% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 13.4×

Open Trend

Top hanging basket search terms

hanging basket397K/yr +31.9%1.7% conv.
hanging baskets outdoor111K/yr +147.8%2.0% conv.
hanging baskets117K/yr +42.6%1.8% conv.
plastic hanging baskets24K/yr +58.9%1.4% conv.
small hanging basket16K/yr +58.1%1.4% conv.
garden hanging baskets13K/yr +28.7%0.9% conv.
rattan hanging basket11K/yr +45.7%3.1% conv.
hanging baskets for plants9K/yr +68.4%1.6% conv.
outdoor hanging basket12K/yr +2.3%1.0% conv.
large hanging basket9K/yr +56.0%0.9% conv.

All search terms

Top hanging basket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Fyne-Finds Set of 2 30cm 12Inch Dark Brown Wicker Hanging Basket Lined Rattan Willow Weatherproof Planter

Fyne-Finds£8.384.5★271 rev

Fyne-Finds 36cm 14Inch Dark Brown Wicker Hanging Basket Lined Rattan Willow Planter with Liner Metal Chain

Fyne-Finds£5.144.6★56 rev

TEYIAN 4Pcs 30cm/12-in Hanging Basket with Coco Liner Metal Hanging Flower Pots Hanging Planters Plant Basket for Indoor Outdoor Garden Porch Balcony Patio Decoration

TEYIAN£17.614.8★51 rev

Tosnail 3 Pack Metal Hanging Planter Basket with Coco Coir Liner Round Hanging Flower Plant Pot Metal Wire Plant Basket for Indoor Outdoor Garden Porch Decoration 25cm

Tosnail£11.714.5★1,463 rev

LATERN 4Pcs 20CM Metal Hanging Basket with Coco Liner Small Round Metal Hanging Flower Pots Coconut Coir Liner Planter with 40cm Black Chain for Garden Porch Balcony Patio Plant Flower Decoration

LATERN£12.464.2★185 rev

Newest

by launch date

LBS Horticulture Willow & Black Rattan Hanging Basket Round Planter with Chain Liner Included Rustic Outdoor Garden Flower Basket 30cm

LBS Horticulture£6.637 rev

3mo ago

T4U Hanging Baskets Outdoor 4 Pack 30.5cm Breathable Fabric Hanging Plant Pot with Tray to Catch Excess Water Hanging Planter with Rustproof Chains for Growing Flowers & Plants Patio Porch Garden

T4U£14.77139 rev

4mo ago

T4U Hanging Baskets Outdoor 4 Pack 25.5cm Breathable Fabric Hanging Plant Pot with Tray to Catch Excess Water Hanging Planter with Rustproof Chains for Growing Flowers & Plants Patio Porch Garden

T4U£13.01139 rev

4mo ago

TEYIAN 4Pcs 30cm/12-in Hanging Basket with Coco Liner Metal Hanging Flower Pots Hanging Planters Plant Basket for Indoor Outdoor Garden Porch Balcony Patio Decoration

TEYIAN£17.6151 rev

7mo ago

LATERN 4Pcs 20CM Metal Hanging Basket with Coco Liner Small Round Metal Hanging Flower Pots Coconut Coir Liner Planter with 40cm Black Chain for Garden Porch Balcony Patio Plant Flower Decoration

LATERN£12.46185 rev

1y ago

What buyers say about hanging basket

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money23%

“Great value”

Quality-Overall22%

“Good Quality baskets”

Strength12%

“Good sturdy basket”

Size-Overall10%

“Very snug fit”

Color7%

“The colours are vibrant”

Ease Of Use4%

“Easy peasy”

Advertised Vs Actual Product4%

“Product is as advertised”

Design-Overall2%

“It's really well made”

Assembly/Installation2%

“Easy to assemble”

Brightness/Shine/Glow2%

“LED lights are bright”

What buyers complain about

Size-Overall41%

“generally seem a little too large”

Quality-Overall9%

“What a load of rubbish”

Value For Money7%

“cheap for a reason”

Advertised Vs Actual Product6%

“Doesnt look like picture”

Strength4%

“A bit flimsy”

Durability4%

“Don't last long”

Water Resistance2%

“Rain doesn't get to them”

Shape/Style2%

“so it took a little while for them to regain their proper shape”

Brightness/Shine/Glow1%

“Not brilliant looks cheap lights are not bright wont buy again”

Leak-Proof1%

“They do drip”

Top return reasons

Size-Overall67%

Quality-Overall8%

Advertised Vs Actual Product4%

Color3%

Strength3%

Defective Material/Parts3%

Material Quality2%

Value For Money2%

Functionality-Overall1%

Compatibility-Overall1%

Common questions

Is hanging basket profitable to sell on Amazon United Kingdom?: The niche generates £229K/yr across 78 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is +49.9%. Flapen's verdict: Worth a look (66/100).
How competitive is the hanging basket niche?: 47 brands and 88 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in hanging basket?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 0.5%.
When does demand for hanging basket peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 13.4× the quietest.
What does it cost to enter the hanging basket niche?: Listings span £4.97–£26.00; the average listing price is £13.21 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.