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Halloween Wreath

prices mostly outside the sweet spot ($4.92–$14.62) — Halloween Wreath doesn't clear our bar today.

Flapen Score

47
Skip it

Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51

Market size 1Growth 97Conversion 3Competition 19Returns 95Price range 0Avg price 36Brand share 30Review moat 93Quality gap 100
This niche Category average · 5,777 niches

Is Halloween Wreath profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Halloween Wreath is a £2K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 47/100.

Halloween Wreath: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +202.3% over the last 90 days and 0.2% of searches end in a purchase.

£2K

revenue / yr

Units sold / yr3K
Search volume / yr+202.3%102K
Conversion rate0.2%
Avg price£10.28

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers7 · 8
Top-5 product click share78%
Open market13%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement56%
New entrants (1y)2· 0 succeeded
Avg rating3.5★
Avg reviews143

Top Halloween Wreath products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

£0£210£420£629£8391101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

8

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

5%

  • Baitang26%
  • Ykgutilu19%
  • GLLBTPT17%
  • SHAVINGFUN16%
  • Qianderer9%
  • AUOQZ8%
  • Open — no brand owns it (1 brand, 5%)

Halloween Wreath demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume102KCVR0.2%Products9Brands7Top 5 Brands87%OOS Rate51.9%Rating3.5★Reviews143Avg BSR#1,091
25K15KSpike '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 427.9×

Top Halloween Wreath search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • halloween wreath68K/yr
  • halloween door wreath22K/yr
  • halloween wreath decorations4K/yr
  • halloween reef7K/yr
  • halloween wreath front door338/yr

What reviews say buyers love and hate about Halloween Wreath

What buyers mention most, as a share of all reviews.

What buyers complain about

100% of reviews
Material Quality100%

Too much plastic

Halloween Wreath return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
38%
2Quality-Overall
27%
3Material Quality
23%
4Color
12%

Common Halloween Wreath questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Halloween Wreath 47/100 on Amazon United Kingdom — Skip it. The niche generates £2K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +202.3% over the last 90 days.
Search demand for Halloween Wreath on Amazon United Kingdom peaks in Sep–Oct, where the busiest month runs 427.9× the quietest.