halloween wreath
Skip itPrices mostly outside the sweet spot ($4.92–$14.62) — this niche doesn't clear our bar today.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Growth
Incredible+202.3%90-day search growth — must beat 0% to launch
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great143.44avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.28avg listing price — sweet spot $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad£2K£2K/yr · 102K searches
Price range
Bad£4.92–£14.62cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, halloween wreath is a £2K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 47/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
halloween wreath market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £21K–£26K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #1,091
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 56%
- Out of stock
- 51.9%
- Avg brand age
- 27 months
- Avg seller age
- 241 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
8
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
5%
- Baitang26%
- Ykgutilu19%
- GLLBTPT17%
- SHAVINGFUN16%
- Qianderer9%
- AUOQZ8%
- Open — no brand owns it (1 brand, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +202.3% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 427.9×
Top halloween wreath search terms
- halloween wreath68K/yr
- halloween door wreath22K/yr
- halloween wreath decorations4K/yr
- halloween reef7K/yr
- halloween wreath front door338/yr
Top halloween wreath products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wreath Artificial Wreath 50cm/20in Christmas Front Door Rattan Garland with Pumpkin Berries Pine Cone Maple Leaves for Thanksgiving Halloween Christmas Autumn Home Decoration
Baitang£11.203.1★229 rev
Ykgutilu Halloween Wreaths for Front Door Halloween Front Door Wreath with Hat Witches Legs Pumpkin Halloween Decorations for Door Porch Window Indoor and Outdoor Decor
Ykgutilu£12.294.3★134 rev
SHAVINGFUN Halloween Decorations Halloween Wreath Halloween Witch Wreath Black Wreath with Hat Witches Legs Pumpkin Indoor Outdoor Home Halloween Decor
SHAVINGFUN£12.994.5★637 rev
Halloween Wreaths for Front Door Halloween Front Door Wreath with Hat Witches Legs Pumpkin Halloween Decorations for Home Holiday Party (Purple 180cm*90cm)
Qianderer£4.922.0★1 rev
Halloween Llight Up Ghost Wreath for Suspend Front Door Glowing White Ghost Flower Wreaths Kit Wall Decor Battery Powered Halloween Party Ghost Wreath Hanging Decorations for Indoor (Large)
AUOQZ£8.292.0★2 rev
Newest
by launch dateHalloween Llight Up Ghost Wreath for Suspend Front Door Glowing White Ghost Flower Wreaths Kit Wall Decor Battery Powered Halloween Party Ghost Wreath Hanging Decorations for Indoor (Large)
AUOQZ£8.292 rev
Halloween Wreaths for Front Door Halloween Front Door Wreath with Hat Witches Legs Pumpkin Halloween Decorations for Home Holiday Party (Purple 180cm*90cm)
Qianderer£4.921 rev
Halloween Black Moon Cat Wreath Signs for Front Door with Lights Handcrafted Halloween Horror Wreath for Indoor Outdoor Party Window Wall Decor Farmhouse Garland Yard (Design A)
GLLBTPT£10.146 rev
Halloween Wreath for Front Door with Lights 14 Inch Skull and Ghost Wreath Halloween Decorations for Indoor Window Party Holiday Wall Home Decor
GLLBTPT£14.623 rev
Halloween Black Branch Wreath Signs for Front Door with Lights Handcrafted Halloween Horror Wreath for Indoor Outdoor Party Window Wall Decor Farmhouse Garland Yard (Red Light)
GLLBTPT£10.929 rev
Trending
90-day click momentumHalloween Llight Up Ghost Wreath for Suspend Front Door Glowing White Ghost Flower Wreaths Kit Wall Decor Battery Powered Halloween Party Ghost Wreath Hanging Decorations for Indoor (Large)
AUOQZ£8.292.0★
Halloween Black Moon Cat Wreath Signs for Front Door with Lights Handcrafted Halloween Horror Wreath for Indoor Outdoor Party Window Wall Decor Farmhouse Garland Yard (Design A)
GLLBTPT£10.144.3★
Halloween Wreaths for Front Door Halloween Front Door Wreath with Hat Witches Legs Pumpkin Halloween Decorations for Home Holiday Party (Purple 180cm*90cm)
Qianderer£4.922.0★
Halloween Wreath for Front Door with Lights 14 Inch Skull and Ghost Wreath Halloween Decorations for Indoor Window Party Holiday Wall Home Decor
GLLBTPT£14.622.7★
Jsdoin Halloween Decorations Hanging Ghost Lighted Flying Ghost Grim Reaper Skull Chains Glowing Ghost White Ghost Wizard Hat for Garden Yard Halloween Party Tree Door Lawn Party Supplies
Jsdoin£7.174.0★
What buyers say about halloween wreath
What buyers praise and complain about, mined from review topics.What buyers complain about
“Too much plastic”
Top return reasons
Common questions
- Is halloween wreath profitable to sell on Amazon United Kingdom?
- The niche generates £2K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +202.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the halloween wreath niche?
- 7 brands and 8 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in halloween wreath?
- Top complaints mined from reviews: Material Quality. The return rate is 0.9%.
- When does demand for halloween wreath peak?
- Demand peaks in Sep–Oct; the busiest month runs 427.9× the quietest.
- What does it cost to enter the halloween wreath niche?
- Listings span £4.92–£14.62; the average listing price is £10.28 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.