Halloween Tree
FailShoppers spend only $8K a year here, so Halloween Tree is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £8K/yr85K searches / yr
- 90-day growth
- +120.5%search demand this quarter
- Competition
- 70%top-5 click share · 13 brands · 21 sellers
Flapen Score
Halloween Tree against its category
The dotted line is the Home & Garden average. Past it, Halloween Tree is stronger. Inside it, weaker.
Market
The Halloween Tree market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Halloween Tree 85K times last year and spent an estimated £8K. The top 5 brands take 79% of clicks. Demand peaks in Sep–Oct. Flapen scores it 46 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +120.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- +120.5%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £8Ka year
- Peak month
- October128.7× the quietest month
- Top search term
- halloween tree38K searches a year
02 · Price
A sale here is worth £9.49.
Listings sell for £9.49 on average, from £3.00 to £24.37. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £9.49 that is £0 to £949 a year per listing.
- Average price
- £9.49under the $15 to $100 sweet spot
- Price range
- £3.00–£24.37
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£949
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
40% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 45.4% of listings are out of stock. The average listing ranks #1,466 within Seasonal Décor. It carries 990 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 93%
- Out of stock, average day
- 45.4%
- Average rank
- #1,466in Seasonal Décor
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 990per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Halloween Tree products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SVNVIOZ 40pcs Shatterproof Halloween Baubles Ornaments Naughty Pumpkin Decorations Hanging Tree Balls Pendants for Halloween Party Decor
- Price
- £12.61
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 11mo ago

SVNVIOZ 16pcs Shatterproof Halloween Baubles Ornaments Naughty Pumpkin Decorations Hanging Tree Balls Pendants for Halloween Party Decorations
- Price
- £11.18
- Rating
- 4.6/5
- Reviews
- 156
- Age
- 3y ago

24 Pieces Halloween Tree Decorations Halloween Hanging Ornaments Pumpkin Ghost Skull Eyeball Hat Cat Owl Bats Ornaments Farmhouse Halloween Tree Ornaments Home Courtyard Tree Decor
- Price
- £4.71
- Rating
- 3.9/5
- Reviews
- 44
- Age
- 2y ago

Black Artificial Halloween Tree 33 Inch - Manzanita Style Faux Twig Branches for Christmas Wedding Table Centerpieces Easter Birthday Party Indoor Decor
- Price
- £24.37
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

Halloween Decor Scary Hanging Lighted Ghost Halloween Light Up Ghost DIY Any Shape Ornaments Spooky Outdoor Ghosts Lights Glowing for Halloweens Tree Decorations
- Price
- £4.18
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Trending
90-day click momentum
Watayo 12 Glass Ornaments - Halloween Decorations with Pumpkin Ghost Skull Witch Hat for Party & Tree
- Price
- £6.29
- Rating
- 4.7/5
- Reviews
- 366
- Age
- 3y ago

Halloween Decor Scary Hanging Lighted Ghost Halloween Light Up Ghost DIY Any Shape Ornaments Spooky Outdoor Ghosts Lights Glowing for Halloweens Tree Decorations
- Price
- £4.18
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

SVNVIOZ 16pcs Shatterproof Halloween Baubles Ornaments Naughty Pumpkin Decorations Hanging Tree Balls Pendants for Halloween Party Decorations
- Price
- £11.18
- Rating
- 4.6/5
- Reviews
- 156
- Age
- 3y ago

Black Artificial Halloween Tree 33 Inch - Manzanita Style Faux Twig Branches for Christmas Wedding Table Centerpieces Easter Birthday Party Indoor Decor
- Price
- £24.37
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

SVNVIOZ 40pcs Shatterproof Halloween Baubles Ornaments Naughty Pumpkin Decorations Hanging Tree Balls Pendants for Halloween Party Decor
- Price
- £12.61
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 11mo ago
Newest
by launch date
Black Mini Halloween Twig Tree 60cm Pre-Lit Decoration with 24 Orange LED Lights Battery Operated Tabletop Ornament for Indoor Display Party Centrepiece or Trick-or-Treat Window Decor
- Price
- £10.34
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 11mo ago

SVNVIOZ 40pcs Shatterproof Halloween Baubles Ornaments Naughty Pumpkin Decorations Hanging Tree Balls Pendants for Halloween Party Decor
- Price
- £12.61
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 11mo ago

Halloween Decor Scary Hanging Lighted Ghost Halloween Light Up Ghost DIY Any Shape Ornaments Spooky Outdoor Ghosts Lights Glowing for Halloweens Tree Decorations
- Price
- £4.18
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Gcstnn Halloween Decorations Fairy Lights 16.4FT 50LED Orange-Purple String Lights IP65 Waterproof Battery Operated with 6h Timer for Halloween Porch Autumn Window Fall Decoration
- Price
- £6.36
- Rating
- 4.5/5
- Reviews
- 539
- Age
- 1y ago

6PCS Christmas Ornament Decorations Stocking Cap Mystery Christmas Ornament Decorative Xmas Decor Ornaments for Christmas Trees (6PCS)
- Price
- £3.96
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
21
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
17%
- SVNVIOZ42%
- Tbczvx15%
- Panlaolao11%
- Riceel6%
- Gcstnn4%
- NUPTIO4%
- Open — no brand owns it (7 brands, 17%)
Demand
Halloween Tree search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 128.7×
Search terms
Top Halloween Tree search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- halloween tree38K/yr
- halloween tree decorations43K/yr
- black halloween tree4K/yr
Reviews and returns
What reviews say buyers love and hate about Halloween Tree
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I didn't read the size so bigger than expected
Little bit to big for my little tree decoration
Love
Great quality
Good product
overall is good value
Nice design and would work well as room garland decoration
overall is good value
Return
1.1% Return rate 50% Fixable by listing
I didn't read the size so bigger than expected
Little bit to big for my little tree decoration
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Halloween Tree questions
Answered from the same tracked data.









