Skip to content
45

halloween stickers

Skip it

Prices mostly outside the sweet spot ($1.65–$7.35) — this niche doesn't clear our bar today.

Market size 5Growth 59Conversion 56Competition 36Returns 99Price range 0Avg price 10Brand share 56Review moat 89Quality gap 40

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great228.75

avg incumbent reviews — the moat a new listing must climb

Growth

Good+34.1%

90-day search growth — must beat 0% to launch

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad£3.76

avg listing price — sweet spot $15–$100

Market size

Bad£22K

£22K/yr · 122K searches

Price range

Bad£1.65–£7.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, halloween stickers is a £22K/yr Amazon United Kingdom market (122K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 45/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

halloween stickers market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
£38K–£47K
units × avg price
Conversion rate
4.7%
Avg BSR
#1,371
Page quality
0%
Prime
95%
Sponsored
60%
Out of stock
23.3%
Avg brand age
26 months
Avg seller age
218 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

29

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

23%

  • Memestick34%
  • Paper Projects11%
  • Fun Stickers10%
  • ATBEAMEN10%
  • Tuyatezhi7%
  • HENBRANDT5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +34.1% search growth over the last 90 days.
23K18KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 133.1×

Top halloween stickers search terms

  • halloween stickers107K/yr
  • halloween sticker3K/yr
  • halloween stickers kids5K/yr
  • happy halloween stickers4K/yr
  • halloween stickers for party bags3K/yr
All search terms

Top halloween stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£2K20%£4K30%£7K40%£9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about halloween stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness100%

“Cute stickers, lots in pack, adhere well”

What buyers complain about

Adhesion/Stickiness100%

“Once they stick they are stuck”

Top return reasons

Size-Overall100%

Common questions

Is halloween stickers profitable to sell on Amazon United Kingdom?
The niche generates £22K/yr across 20 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +34.1%. Flapen's verdict: Skip it (45/100).
How competitive is the halloween stickers niche?
17 brands and 29 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in halloween stickers?
Top complaints mined from reviews: Adhesion/Stickiness. The return rate is 0.3%.
When does demand for halloween stickers peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 133.1× the quietest.
What does it cost to enter the halloween stickers niche?
Listings span £1.65–£7.35; the average listing price is £3.76 (sweet spot $15–$100). The average incumbent carries 229 reviews — the moat a new listing must climb.