groot
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good£3.78–£36.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.39avg listing price — sweet spot $15–$100
Review moat
Okay1,648.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£51K£51K/yr · 141K searches
Growth
Bad-24.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, groot is a £51K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
groot market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £37K–£50K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #804
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 73%
- Out of stock
- 3.3%
- Avg brand age
- 42 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
18 falling
Sellers
146
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
39%
Top 20: 87%
Open market
34%
- Marvel21%
- Funko13%
- LEVLO11%
- Disney Store7%
- LEGO7%
- Newthinking7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 6.4×
Top groot search terms
- groot88K/yr
- groot gifts24K/yr
- baby groot12K/yr
- groot toy8K/yr
- i am groot5K/yr
- groot figure4K/yr
Top groot products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LEVLO Funny Groot Crossbody Bag - Today I Feel I Am Groot Shoulder Bag Merchandise
LEVLO£12.544.9★47 rev
Marvel Deadpool Socks for Men & Teens UK Size 6.5-10.5 5 Pack Casual Ankle Sports Socks Groot Guardians of the Galaxy Gifts (Green Groot 6.5/10.5 UK)
Marvel£10.264.5★406 rev
Disney Store Official Groot Mini Bean Bag Plush Guardians of The Galaxy 23cm Small Cuddly Soft Toy Figure Suitable for Ages 0+
Disney Store£10.834.6★1,799 rev
Funko Mystery Mini - Marvel - Guardians Of the Galaxy - 1 Of 12 to Collect - Styles Vary - Groot Shorts - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults
Funko£4.774.5★609 rev
Funko POP! Marvel: Guardians of The Galaxy - Dancing Groot - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys For Kids & Adults - Model Figure for Collectors and Display
Funko£10.284.7★15,930 rev
Newest
by launch date
LEGO | Marvel Ravager Jumpsuit Groot Figure - Collectible Superhero Toy - Cute Desk or Bedroom Decor Idea - Birthday Gift for 10+ Year Old Boys & Fans - 76341
LEGO£36.96320 rev
Cableguys Marvel Smiley Toddler Groot Controller Holder & Phone Stand - Gaming Accessories for Room and Desk Setup Holder Compatible with Xbox PlayStation & Most Standard Game Controllers
Cableguys£20.98106 rev
LEXIBOOK Marvel Guardians of the Galaxy Groot Nightlight with speaker for childrens bedroom soft light battery-operated grey/brown NS01GG
LEXIBOOK£13.531,433 rev
LEVLO Funny Groot Crossbody Bag - Today I Feel I Am Groot Shoulder Bag Merchandise
LEVLO£12.5447 rev
LEGO Marvel Dancing Groot Buildable Animated Toy Action Figure Guardians of the Galaxy Character Kids Hand-Operated Interactive Playset Super Hero Gift for 10 Plus Year Old Boys and Girls 76297
LEGO£24.312,042 rev
Trending
90-day click momentum
Marvel Avengers Men Teenagers Pyjama Bottoms Comfy Nightwear Sleepwear Lounge Pants Gifts for Him (3XL Black/Brown Groot)
Marvel£14.664.7★
Udream Groot Plant Pot Cartoon Baby Groot Flower Pot with Drainage Hole Groot Succulent Planter Cute Green Plants Flower Pot Desktop Pen Holder Best Gifts for Kids
Udream£7.264.6★
LEVLO Funny Groot Crossbody Bag - Today I Feel I Am Groot Shoulder Bag Merchandise
LEVLO£12.544.9★
Cableguys Marvel Smiley Toddler Groot Controller Holder & Phone Stand - Gaming Accessories for Room and Desk Setup Holder Compatible with Xbox PlayStation & Most Standard Game Controllers
Cableguys£20.984.7★
Udream Groot Plant Pot Flowerpot Baby Groot Figures Cute Model Succulent Planter Cute Green Plants Flower Pot with Hole Groot Pen Holder for Desktop Decoration
Udream£7.134.6★
What buyers say about groot
What buyers praise and complain about, mined from review topics.What buyers love
“Well worth the money”
“Gift”
“nice size”
“Easy fun build”
“Good quality”
“As advertised”
“an absolutely satisfying build experience”
“Brilliant it was nice to assemble”
“sturdy”
“instructions are clear”
What buyers complain about
“Lego groot”
“False advertisement”
“The one I received is pretty cheap quality”
“it is quite a pricey build”
“stitching already coming apart on some pairs - havent been worn yet”
“Broken”
“not expecting Groot to stay glued to the seat for long”
“She spent a whole morning putting it together”
“it might be better to use the online instructions”
“Previously the head was very heavy for the body which made posing it a real pain”
Top return reasons
Common questions
- Is groot profitable to sell on Amazon United Kingdom?
- The niche generates £51K/yr across 33 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.8%. Flapen's verdict: Skip it (47/100).
- How competitive is the groot niche?
- 18 brands and 146 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in groot?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.6%.
- When does demand for groot peak?
- Demand peaks in Nov–Dec; the busiest month runs 6.4× the quietest.
- What does it cost to enter the groot niche?
- Listings span £3.78–£36.96; the average listing price is £12.39 (sweet spot $15–$100). The average incumbent carries 1,649 reviews — the moat a new listing must climb.