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Grill Press

Maybe

Returns run at only 0.6% of orders. But demand is soft, at -14.1% this quarter, so Grill Press is a Maybe.

Flapen Score
52
52 / 100
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Market size
£110K/yr231K searches / yr
90-day growth
-14.1%search demand this quarter
Competition
45%top-5 click share · 29 brands · 42 sellers

Flapen Score

Grill Press against its category

The dotted line is the Home & Garden average. Past it, Grill Press is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grill Press market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grill Press 231K times last year and spent an estimated £110K. The top 5 brands take 60% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £110K a year.

Searches, last 12 months
231K
Growth, 90 days vs prior 90
-14.1%
Conversion, latest week
3.8%
Market size, estimated
£110Ka year
Peak month
December4.1× the quietest month
Top search term
meat press35K searches a year

02 · Price

A sale here is worth £12.68.

Listings sell for £12.68 on average, from £5.66 to £22.59. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.68 that is £1K to £3K a year per listing.

Average price
£12.68under the $15 to $100 sweet spot
Price range
£5.66–£22.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #593 within Barbecue & Outdoor Dining. It carries 511 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
89%
Out of stock, average day
12.1%
Average rank
#593in Barbecue & Outdoor Dining
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
511per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Grill Press products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£22K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

42

Top-5 brand share

60%

Top 20: 90%

Top-5 click share

45%

Top 20: 81%

Open market

37%

  • HULISEN36%
  • KitchenCraft10%
  • Gourmet Easy6%
  • YAYB Protein you at your best4%
  • MEETOZ4%
  • Nutrichef3%

Demand

Grill Press search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Black Friday '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Grill Press search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • meat press35K/yr
  • steak press21K/yr
  • cooking weight press19K/yr
  • chefs press25K/yr
  • grill press18K/yr
  • chef press18K/yr
  • protein press12K/yr
  • steak weight press11K/yr
  • cast iron burger press9K/yr
  • meat weight press10K/yr

Reviews and returns

What reviews say buyers love and hate about Grill Press

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Rusts/Corrodes49%−0.41

Rusty

rust on it quickly

Starts to rust easily

Size-Overall6%+0.27

is a bit too big really

The 5 diameter versions are just that bit too small

A bit bigger than expected

Durability5%−0.03

not fit for long term use

Didnt think it would break so easy

after just a couple of uses is beginning to look a little charred so might not last very long

Weight Heavy3%+0.39

it was heavy for me to lift

Feels good, could be bit heavier

Reassuringly heavy

Adhesion/Stickiness2%−0.01

Sticks to press

beef patties stick to the press which defeats the whole purpose

Love

Quality-Overall23%+1.43

Its beautifully made

Exactly as described, great product

Excellent quality

Ease Of Cleaning9%+0.54

the press was easy to clean after use

It also cleans very easy with warm water

Cleans well

Advertised Vs Actual Product9%+0.63

As shown

Just what I wanted

As described

Weight Heavy9%+0.39

Heavy enough for smash burgers

Great utensil very heavy

a good heavy

Value For Money8%+0.44

Great price

Money well spent

Great value

Return

0.6% Return rate 38% Fixable by listing

Size-Overall33%▆▇▇█▄▆

is a bit too big really

The 5 diameter versions are just that bit too small

A bit bigger than expected

Rusts/Corrodes27%▆█▇▄▆▅

Rusty

rust on it quickly

Starts to rust easily

Weight Heavy11%▆▄▇▅█▅

it was heavy for me to lift

Feels good, could be bit heavier

Reassuringly heavy

Quality-Overall5%▇▄▆█▆▆
Defective Material/Parts2%▁▁▅▁▅█

FAQ

Common Grill Press questions

Answered from the same tracked data.