Grill
Grill shows a sweet-spot price point ($56.79 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Is Grill profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Grill is a £519K/yr Amazon United Kingdom market (703K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in May–Nov–Dec. Verdict: Worth a look — 60/100.
Grill: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +27.1% over the last 90 days and 1.3% of searches end in a purchase.
£519K
revenue / yr
Who owns the niche?
The top 5 brands hold 54% of demand, so 46% of the market is open.
46%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 52 products
Top Grill products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share![George Foreman Medium Electric Fit Grill [Non stick Healthy Griddle Toastie Hot plate Panini BBQ Energy saving Vertical storage Easy clean Drip tray Ready to cook light] Black 1630W 25810](https://m.media-amazon.com/images/I/41cgGQkJ7-L.jpg)
George Foreman Medium Electric Fit Grill [Non stick Healthy Griddle Toastie Hot plate Panini BBQ Energy saving Vertical storage Easy clean Drip tray Ready to cook light] Black 1630W 25810
- Price
- £24.36
- Rating
- 4.5/5
- Reviews
- 7,900
- Age
- 6y ago
Quest Large Teppanyaki Grill Non Stick Electric Grill Adjustable Thermostat Includes 8 Wooden Spatulas For Parties Family Meals & More 48cm x 26cm Cooking Plate
- Price
- £23.59
- Rating
- 4.5/5
- Reviews
- 4,445
- Age
- 12y ago
Trendi Electric Teppanyaki Grill Griddle with 8 Wooden Spatulas - Adjustable Temperature Control - Electric BBQ Table Top Grill - Non Stick Hot Plate - Oil Drip Tray
- Price
- £24.24
- Rating
- 4.5/5
- Reviews
- 891
- Age
- 7y ago
![George Foreman Large Electric Fit Grill [Non stick Healthy Griddle Toastie Hot plate Panini BBQ Energy saving Vertical storage Easy clean Drip tray Ready to cook light] Black 2400W 25820](https://m.media-amazon.com/images/I/31yTDltW1bL.jpg)
George Foreman Large Electric Fit Grill [Non stick Healthy Griddle Toastie Hot plate Panini BBQ Energy saving Vertical storage Easy clean Drip tray Ready to cook light] Black 2400W 25820
- Price
- £36.01
- Rating
- 4.6/5
- Reviews
- 16,128
- Age
- 6y ago
Tefal SuperGrill 3-in-1 XL Indoor Grill 180 Degrees Opening
- Price
- £77.55
- Rating
- 4.4/5
- Reviews
- 126
- Age
- 1y ago
Trending
90-day click momentum
Mihoho Electric BBQ Grill Smokeless Non-Stick Indoor/Outdoor Barbecue 2000W Double tube High Power Portable Removable Stand Grill for BBQ Party (Black A)
- Price
- £31.18
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 1y ago
Emperial Teppanyaki Grill - Electric BBQ Grill with Non-Stick Table Top Plate 2000W Easy Clean Adjustable Temperature Control Oil Drip Tray & 8 Spatulas - 46x26x10cm
- Price
- £28.70
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago
bella Electric Griddle Ceramic Titanium Non-Stick Coating Large Submersible Cooking Surface and Removable Fat Drip Tray Adjustable Temperature PTFE and PFOA Free 27cm x 51cm Black
- Price
- £17.96
- Rating
- 4.4/5
- Reviews
- 160
- Age
- 2y ago
![George Foreman Indoor Outdoor BBQ Electric Grill [1500cm2 cooking surface Variable temperature control & viewing gauge Use with or without stand Easy clean removable plate Drip tray] Black 22460](https://m.media-amazon.com/images/I/31xVAnRHBXL.jpg)
George Foreman Indoor Outdoor BBQ Electric Grill [1500cm2 cooking surface Variable temperature control & viewing gauge Use with or without stand Easy clean removable plate Drip tray] Black 22460
- Price
- £65.84
- Rating
- 4.6/5
- Reviews
- 6,988
- Age
- 11y ago
Trendi Electric Teppanyaki Grill Griddle with 8 Wooden Spatulas - Adjustable Temperature Control - Electric BBQ Table Top Grill - Non Stick Hot Plate - Oil Drip Tray
- Price
- £24.24
- Rating
- 4.5/5
- Reviews
- 891
- Age
- 7y ago
Newest
by launch dateTefal SuperGrill 3-in-1 XL Indoor Grill 180 Degrees Opening
- Price
- £77.55
- Rating
- 4.4/5
- Reviews
- 126
- Age
- 1y ago
FIMEI Electric Grill 1800W 10.04×13.98 Grilling Surface Non-Stick Electric Smokeless Grill 5 Gear Temperature Adjustment Suitable for Indoor Grilling and BBQ Dishwasher Safe Plate & Drip Tray
- Price
- £38.19
- Rating
- 4.8/5
- Reviews
- 53
- Age
- 1y ago
Salter ActiGrill Family 8 Portion Large Health Grill Floating Hinge To Cook Thicker Pieces Of Food & Deep Fill Paninis PFAS-Free Non-Stick Cooking Plates Automatic Temperature Control 2000W
- Price
- £29.76
- Rating
- 4.3/5
- Reviews
- 89
- Age
- 1y ago
Mihoho Electric BBQ Grill Smokeless Non-Stick Indoor/Outdoor Barbecue 2000W Double tube High Power Portable Removable Stand Grill for BBQ Party (Black A)
- Price
- £31.18
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 1y ago
Emperial Teppanyaki Grill - Electric BBQ Grill with Non-Stick Table Top Plate 2000W Easy Clean Adjustable Temperature Control Oil Drip Tray & 8 Spatulas - 46x26x10cm
- Price
- £28.70
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
Brands
30 falling
Sellers
104
Top-5 brand share
54%
Top 20: 92%
Top-5 click share
36%
Top 20: 71%
Open market
40%
- George Foreman22%
- Quest11%
- Tefal10%
- Trendi6%
- Russell Hobbs6%
- BELLA6%
Grill demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Nov, Dec · busiest ÷ quietest = 2.4×
Top Grill search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- grill210K/yr
- electric grill145K/yr
- electric griddle79K/yr
- indoor grill32K/yr
- electric bbq grill16K/yr
- grill plate22K/yr
- outdoor electric grill10K/yr
- electric grills20K/yr
- health grill28K/yr
- grills18K/yr
What reviews say buyers love and hate about Grill
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Cleaning is straightforward”
“Excellent value”
“Excellent product”
“ease of controls”
“Compact size”
What buyers complain about
61% of reviews“This is huge”
“But it does not hold its heat”
“Didn't last”
“Awful build quality”
“it's tricky to clean”
Grill return rate & reasons
Why buyers send it back, as a share of all return requests.
2.4%
Return rate
58%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Grill questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
