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Grey Bin

Maybe

Returns run at only 1.1% of orders. But shoppers spend only $41K a year here, so Grey Bin is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£41K/yr68K searches / yr
90-day growth
-14.8%search demand this quarter
Competition
34%top-5 click share · 34 brands · 98 sellers

Flapen Score

Grey Bin against its category

The dotted line is the Home & Garden average. Past it, Grey Bin is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey Bin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grey Bin 68K times last year and spent an estimated £41K. The top 5 brands take 58% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
3.7%
Market size, estimated
£41Ka year
Peak month
September1.5× the quietest month
Top search term
grey kitchen bin20K searches a year

02 · Price

A sale here is worth £16.12.

Listings sell for £16.12 on average, from £4.86 to £51.27. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.12 that is £0 to £2K a year per listing.

Average price
£16.12inside the $15 to $100 sweet spot
Price range
£4.86–£51.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #94 within Bathroom. It carries 2,974 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
42%
Out of stock, average day
8.3%
Average rank
#94in Bathroom
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,974per listing
Listings tracked
55

04 · Newcomers

Amazon counts 3 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
50 months

Products

Top Grey Bin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

£0£1K£2K£4K£5K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

98

Top-5 brand share

58%

Top 20: 90%

Top-5 click share

34%

Top 20: 75%

Open market

37%

  • Addis24%
  • Easy Shopping12%
  • Zuvo10%
  • HOMCOM7%
  • Tower5%
  • homeshopa.com5%

Demand

Grey Bin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '25Spike '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Grey Bin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • grey kitchen bin20K/yr
  • grey bin17K/yr
  • kitchen bin grey7K/yr
  • grey bin kitchen5K/yr
  • grey bedroom bin5K/yr
  • grey bin for bedroom5K/yr
  • grey waste paper bin4K/yr
  • bedroom bin grey4K/yr

Reviews and returns

What reviews say buyers love and hate about Grey Bin

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%

Very small

wont fit much in

Big

Durability18%−0.22

Breaks easily

broken

Broken after 2 months

Quality-Overall13%−0.02

Poor quality on lid

Not good quality

SLOPPY QUALITY CONTROL

Value For Money5%+1.13

bulges on one side for the price its not good enough

I personally find it is pricey for what it is

they were half the price

Functionality-Overall5%−0.07

Doesnt work

Stopped working

Doesn't work no matter what I do. But I can still put rubbish in it. Sensor light always on.

Love

Quality-Overall18%−0.02

Good quality and exactly as described

Good quality bin

Excellent product

Value For Money17%+1.13

Fair price

Decent price

Cheap price

Size-Overall14%

Perfect size X

Fits well

Perfect slim fit

Advertised Vs Actual Product8%+0.78

Looks exactly as pictured

As described

that's exactly what I wanted

Strength7%+0.27

The bin is also very sturdy

not flimsy at all

It is very sturdy

Return

1.1% Return rate 69% Fixable by listing

Size-Overall58%▆▇▇▇█▆

Very small

wont fit much in

Big

Defective Material/Parts8%█▅▅▄▄▅
Functionality-Overall7%█▆▅▃▃▅

Doesnt work

Stopped working

Doesn't work no matter what I do. But I can still put rubbish in it. Sensor light always on.

Bin Capacity6%▄▄▄█▄▄
Quality-Overall3%▃█▇▇██

Poor quality on lid

Not good quality

SLOPPY QUALITY CONTROL

FAQ

Common Grey Bin questions

Answered from the same tracked data.