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Greenhouse Insulation

Fail

The top 5 brands take 100% of clicks, so Greenhouse Insulation is a Fail.

Flapen Score
28
28 / 100
Ranks 5,617 of 5,777 Home & Garden niches · −23 vs the category median of 51
Market size
£5K/yr18K searches / yr
90-day growth
-46.4%search demand this quarter
Competition
94%top-5 click share · 3 brands · 3 sellers

Flapen Score

Greenhouse Insulation against its category

The dotted line is the Home & Garden average. Past it, Greenhouse Insulation is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Greenhouse Insulation market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Greenhouse Insulation 18K times last year and spent an estimated £5K. All 3 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -46.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-46.4%
Conversion, latest week
2.1%
Market size, estimated
£5Ka year
Peak month
October12.5× the quietest month
Top search term
greenhouse insulation6K searches a year

02 · Price

A sale here is worth £12.34.

Listings sell for £12.34 on average, from £6.74 to £18.13. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £12.34 that is £0 to £1K a year per listing.

Average price
£12.34under the $15 to $100 sweet spot
Price range
£6.74–£18.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 13% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #160 within Greenhouses & Plant Germination Equipment. It carries 725 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
13%
Out of stock, average day
5.1%
Average rank
#160in Greenhouses & Plant Germination Equipment
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
725per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Greenhouse Insulation products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

£0£475£950£1K£2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Elixir Gardens91%
  • UK SUPPLIES LIMITED6%
  • YUFFQOPC3%

Demand

Greenhouse Insulation search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.5×

Search terms

Top Greenhouse Insulation search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • greenhouse insulation6K/yr
  • bubble wrap for greenhouse4K/yr
  • greenhouse bubble wrap3K/yr
  • greenhouse bubble wrap insulation5K/yr

Reviews and returns

What reviews say buyers love and hate about Greenhouse Insulation

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%+0.88

Low quality

Rubbish quality

This is also very poor quality and flimsy

Thickness16%−0.17

Bubbles are small and very thin

really not as thick as I was hoping

not very thick

Size-Overall15%−0.14

Bubbles are a bit smaller

Too small

the bubbles felt quite small

Value For Money9%+1.00

I think its slightly on the expensive side for what youre getting

for the price I was not impressed

not the best price

Strength8%−0.08

Flimsy - not as described

Quite flimsy

Not strong

Love

Quality-Overall25%+0.88

Excellent quality and very speedy delivery

Excellent product

Build quality is solid for the price

Advertised Vs Actual Product20%+1.87

As described

Just what I needed

Does what it needs to

Value For Money16%+1.00

Good price

Excellent value

Worth the money

Size-Overall6%−0.14

I also think the bubbles are a decent enough size

It fit for purpose

it's the perfect size for what I sell

Ease Of Use3%+0.15

easy to use

easy to pop

Easy to cut and use

Return

0.0% Return rate 63% Fixable by listing

Size-Overall47%█▇▆▅▅▆

Bubbles are a bit smaller

Too small

the bubbles felt quite small

Quality-Overall14%▄▄▄▄▆█

Low quality

Rubbish quality

This is also very poor quality and flimsy

Advertised Vs Actual Product13%▅▄█▅▇▄

Not as Described

Not as advertised

its not like the picture

Value For Money7%█▁▂█▇▅

I think its slightly on the expensive side for what youre getting

for the price I was not impressed

not the best price

Thin5%▁█▆▅▃▇

FAQ

Common Greenhouse Insulation questions

Answered from the same tracked data.