green wool
Skip itSoft demand (-37.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Price range
Great£1.25–£81.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad4,248.87avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.80avg listing price — sweet spot $15–$100
Market size
Bad£56K£56K/yr · 129K searches
Growth
Bad-37.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, green wool is a £56K/yr Amazon United Kingdom market (129K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
green wool market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £68K–£85K
- units × avg price
- Conversion rate
- 6.4%
- Avg BSR
- #272
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 68%
- Out of stock
- 4.2%
- Avg brand age
- 56 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
31
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
52%
Top 20: 90%
Open market
8%
- Sirdar40%
- Utopia Crafts24%
- KORBOND16%
- Emu6%
- Jaciensh4%
- King Cole2%
- Open — no brand owns it (8 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -37.9% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.1×
Top green wool search terms
- green yarn39K/yr
- green wool50K/yr
- green dk yarn8K/yr
- green dk wool6K/yr
- green wool double knit9K/yr
- green double knitting wool5K/yr
- dark green yarn5K/yr
- dark green wool6K/yr
Top green wool products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Korbond DK Yarn Emerald Green - 100g Acrylic Wool - Lightweight Hypoallergenic & Durable Double Knit Crochet Yarn Knitting Wool (290m Total)
KORBOND£2.254.6★9,667 rev
Hayfield Bonus DK Double Knitting Grass (825) 100g by Sirdar
Sirdar£3.094.6★22,717 rev
Sirdar Hayfield Bonus DK Double Knitting Bottle Green (839) 100g
Sirdar£2.574.6★22,717 rev
Utopia Crafts DK Double Knitting Yarn 100g (Olive Oil)
Utopia Crafts£2.444.6★4,809 rev
Sirdar Snuggly Replay DK Double Knitting Go Faster Green (124) 50g
Sirdar£2.454.5★196 rev
Newest
by launch date
Crochet Yarn Kit 3×50g 60% Cotton 40% Acrylic Combed Cotton Yarn with 3mm Hook & Accessories DK Wool for Beginners Amigurumi Socks Blankets (Green-3)
Jaciensh£7.7661 rev
Nissary Crochet Yarn 5x100g Yarn for Crocheting & Knitting 60% Cotton + 40% Acrylic Crochet Wool DK for Beginners with 2.5 mm Hook and Accessories Perfect for Amigurumi and Craft Green
Nissary£16.4657 rev
Emu Crafters Choice DK Everyday Acrylic Yarn 100g Ball 300m Green - 018
Emu£1.2519 rev
Emu Classic DK Acrylic Yarn 100g Ball 282m Ivy - 145
Emu£1.76187 rev
Emu Classic DK Acrylic Yarn 100g Ball 282m Shamrock - 190
Emu£1.74187 rev
Trending
90-day click momentumEmu Classic DK Acrylic Yarn 100g Ball 282m Ivy - 145
Emu£1.764.6★
Crochet Yarn Kit 3×50g 60% Cotton 40% Acrylic Combed Cotton Yarn with 3mm Hook & Accessories DK Wool for Beginners Amigurumi Socks Blankets (Green-3)
Jaciensh£7.764.5★
King Cole 1644049 Big Value DK 50 Lime Yarn - 145M 50g
King Cole£2.344.3★
Nissary Crochet Yarn 5x100g Yarn for Crocheting & Knitting 60% Cotton + 40% Acrylic Crochet Wool DK for Beginners with 2.5 mm Hook and Accessories Perfect for Amigurumi and Craft Green
Nissary£16.464.5★
King Cole Dollymix DK - Shamrock (039) Knitting Yarn
King Cole£2.024.3★
What buyers say about green wool
What buyers praise and complain about, mined from review topics.What buyers love
“lovely colour”
“Good quality”
“Good value for the money”
“The yarn is a 60/40 cotton-acrylic blend is ideal for beginners”
“nice to knit with”
“Exactly as described”
“The yarn is soft”
“Good coloured yarn”
“easy to use”
“It might be good for some projects”
What buyers complain about
“Shades vary to previous purchase”
“Read the review my fault not the wool”
“Read the review my fault not the wool”
“I think it is a little expensive”
“Thinner than Aran Yarn”
“does lack instructions”
“it will split”
Top return reasons
Common questions
- Is green wool profitable to sell on Amazon United Kingdom?
- The niche generates £56K/yr across 31 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -37.9%. Flapen's verdict: Skip it (41/100).
- How competitive is the green wool niche?
- 14 brands and 31 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in green wool?
- Top complaints mined from reviews: Color, Material Quality, Advertised Vs Actual Product. The return rate is 0.7%.
- When does demand for green wool peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.1× the quietest.
- What does it cost to enter the green wool niche?
- Listings span £1.25–£81.13; the average listing price is £6.80 (sweet spot $15–$100). The average incumbent carries 4,249 reviews — the moat a new listing must climb.