green paper
Skip itPrices mostly outside the sweet spot ($3.30–$12.68) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Review moat
Good777.48avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.83avg listing price — sweet spot $15–$100
Market size
Bad£42K£42K/yr · 42K searches
Growth
Bad-32.2%90-day search growth — must beat 0% to launch
Price range
Bad£3.30–£12.68cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, green paper is a £42K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
green paper market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £41K–£55K
- units × avg price
- Conversion rate
- 14.3%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 52%
- Out of stock
- 1.9%
- Avg brand age
- 48 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
38
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
21%
- Hawksbill27%
- 5 Star17%
- Habercrafts11%
- DJP11%
- Q-Connect8%
- House of Card & Paper5%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -32.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
Top green paper search terms
- green paper29K/yr
- green a4 paper7K/yr
- a4 green paper3K/yr
- green craft paper3K/yr
Top green paper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hawksbill Bright Green Paper 80 GSM A4 100 Sheet Pack of Premium Paper for Copier Use Printing at Office & Home
Hawksbill£3.964.6★1,583 rev
A4 Bright Green Colour Paper 80gsm Sheets Double Sided Printer Paper Copier Origami Flyers Drawing School Office Printing 210mm x 297mm (A4 Bright Green Paper - 80gsm - 50 Sheets)
Habercrafts£4.164.6★1,793 rev
DJP 80GM Green Shade Tint Paper Pack - 5 Colours 100 Sheets - 20 Each Colour
DJP£5.984.6★33 rev
![5 Star 936283 Coloured Copier Paper Multifunctional Ream-Wrapped 80gsm A4 Medium Green [500 Sheets]](https://m.media-amazon.com/images/I/31+jt7CZX0L.jpg)
5 Star 936283 Coloured Copier Paper Multifunctional Ream-Wrapped 80gsm A4 Medium Green [500 Sheets]
5 Star£11.184.7★147 rev
Q-Connect Green A4 Copier Paper 80gsm (Pack of 500)
Q-Connect£8.164.6★565 rev
Newest
by launch date
BOUBONI 600 Pieces Paper Chains Paper Strips 1 x 7 Inch for Birthday Party Decorations DIY Crafts Favors (Green Colors)
BOUBONI£8.9958 rev
50 Sheets A4 Colored Copy Paper 70gsm Double Sided Printer Paper for Printing Invitations Crafts Making Light Green
Vokenforu£9.756 rev
Pack of 100 A4 Pastel Green Coloured Paper 75gsm Sheets
Janrax£6.0876 rev
Pack of 100 A4 Green Coloured Paper 75gsm Sheets
Janrax£6.2776 rev
Wonninek Green Cardstock Set 6 Colours A4 Card Stock Paper for Printing 21x29.7cm Green Shade Card Pack Heavy Weight Cardstock for Arts and Craft Scrapbooking - 30Sheets
Wonninek£6.3817 rev
Trending
90-day click momentumBOUBONI 600 Pieces Paper Chains Paper Strips 1 x 7 Inch for Birthday Party Decorations DIY Crafts Favors (Green Colors)
BOUBONI£8.994.3★
Xerox Symphony A4 80gsm Pack 500 Sheets
Xerox£9.004.3★
Pack of 100 A4 Pastel Green Coloured Paper 75gsm Sheets
Janrax£6.084.5★
50 Sheets A4 Colored Copy Paper 70gsm Double Sided Printer Paper for Printing Invitations Crafts Making Light Green
Vokenforu£9.754.7★
House of Card & Paper A4 80 GSM Coloured Paper - Pale Green (Pack of 50 Sheets) HCP56
House of Card & Paper£3.594.5★
What buyers say about green paper
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality paper”
“Good quality card”
“Lovely colour”
“The bright green colour on this A4 80gsm paper is excellent — vivid on both sides and perfect for workshops, flyers, origami, and general creative activities”
“Cuts well on cricut machine very pleased”
“Weight is good for printers”
“Perfect for art and crafts”
“Convenient”
What buyers complain about
“Feels excellent quality wrapping paper- however doesnt stick”
“Personally I did not much like the colour of this which is a very intense blue-green shade - I wanted one which was rather more oriented towards the yellow end of the spectrum which is what the image seemed to show”
“this wasn't shown or stated in the description”
Top return reasons
Common questions
- Is green paper profitable to sell on Amazon United Kingdom?
- The niche generates £42K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -32.2%. Flapen's verdict: Skip it (41/100).
- How competitive is the green paper niche?
- 15 brands and 38 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in green paper?
- Top complaints mined from reviews: Adhesion/Stickiness, Color, Advertised Vs Actual Product. The return rate is 0.4%.
- When does demand for green paper peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
- What does it cost to enter the green paper niche?
- Listings span £3.30–£12.68; the average listing price is £6.83 (sweet spot $15–$100). The average incumbent carries 777 reviews — the moat a new listing must climb.