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Green Balloons

Maybe

Returns run at only 0.8% of orders. But prices span $2.16–$8.17, mostly outside the sweet spot, so Green Balloons is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£69K/yr113K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
38%top-5 click share · 24 brands · 31 sellers

Flapen Score

Green Balloons against its category

The dotted line is the Home & Garden average. Past it, Green Balloons is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Balloons market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Green Balloons 113K times last year and spent an estimated £69K. The top 5 brands take 69% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

11.8% of searches ended in a purchase last week.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
11.8%
Market size, estimated
£69Ka year
Peak month
September1.6× the quietest month
Top search term
green balloons94K searches a year

02 · Price

A sale here is worth £5.15.

Listings sell for £5.15 on average, from £2.16 to £8.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £5.15 that is £515 to £1K a year per listing.

Average price
£5.15under the $15 to $100 sweet spot
Price range
£2.16–£8.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£515–£1K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #360 within Party Supplies. It carries 825 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
97%
Out of stock, average day
8.6%
Average rank
#360in Party Supplies
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
825per listing
Listings tracked
38

04 · Newcomers

Amazon counts 0 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Green Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£2K£4K£6K£8K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

31

Top-5 brand share

69%

Top 20: 97%

Top-5 click share

38%

Top 20: 82%

Open market

26%

  • Adeyoo24%
  • QIFU17%
  • SHATCHI13%
  • HYKJNBW9%
  • Kelfara6%
  • OTMVicor5%

Demand

Green Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Green Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • green balloons94K/yr
  • balloons green5K/yr
  • green balloon5K/yr
  • green ballons4K/yr
  • green birthday balloons3K/yr
  • green baloons2K/yr

Reviews and returns

What reviews say buyers love and hate about Green Balloons

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall33%−0.09

Extremely poor quality

rubbish quality, 7 popped upon blowing them up

Low quality

Color21%+1.12

Not sage green coloured, very dark

Colour darker than pictured

They are very dark dark

Durability8%−0.11

Didnt last

all had fallen within 20hrs

Inflation/Deflation8%−0.01

burst really quickly. within hours

they started deflating after 10 hours which was really unfortunate because we blew them up in the morning in preparation for the party

they started deflating around 9pm

Gifting Purpose8%−0.11

Ruined my attempt at a surprise birthday party

Love

Color35%+1.12

Nice colour

Lovely bright colours

beautiful colours

Quality-Overall27%−0.09

Very good quality of the baloons

lovely selection

Good quality

Advertised Vs Actual Product13%+1.56

clear like in the advert

Exactly as described

Just the job

Assembly/Installation6%+1.04

Easy to set up

Inflation/Deflation5%−0.01

Easy to inflate

The balloons inflated easily

Return

0.8% Return rate 88% Fixable by listing

Color76%▅▇███▇

Not sage green coloured, very dark

Colour darker than pictured

They are very dark dark

Size-Overall4%▁█▅▁▁▄
Advertised Vs Actual Product4%█▃▁▂▂▁

Not like the picture so I returned them

Value For Money4%█▁▄▂▃▁
Quality-Overall3%▁█▃▁▂▁

Extremely poor quality

rubbish quality, 7 popped upon blowing them up

Low quality

FAQ

Common Green Balloons questions

Answered from the same tracked data.