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Grave Ornaments

Maybe

An estimated 0.7% of orders come back. But buyers convert on only 1.8% of searches, so Grave Ornaments is a Maybe.

Flapen Score
58
58 / 100
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Market size
£92K/yr504K searches / yr
90-day growth
+3.1%search demand this quarter
Competition
32%top-5 click share · 46 brands · 115 sellers

Flapen Score

Grave Ornaments against its category

The dotted line is the Home & Garden average. Past it, Grave Ornaments is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grave Ornaments market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grave Ornaments 504K times last year and spent an estimated £92K. The top 5 brands take 39% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 504K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months
504K
Growth, 90 days vs prior 90
+3.1%
Conversion, latest week
1.8%
Market size, estimated
£92Ka year
Peak month
March1.5× the quietest month
Top search term
grave ornaments241K searches a year

02 · Price

A sale here is worth £10.43.

Listings sell for £10.43 on average, from £4.01 to £29.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £10.43 that is £0 to £1K a year per listing.

Average price
£10.43under the $15 to $100 sweet spot
Price range
£4.01–£29.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #744 within Garden Décor. It carries 248 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
90%
Out of stock, average day
6.6%
Average rank
#744in Garden Décor
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
248per listing
Listings tracked
62

04 · Newcomers

0 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Grave Ornaments products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

£0£3K£6K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

46 falling

Sellers

115

Est. top-5 brand share

39%

Top 20: 77%

Est. top-5 click share

32%

Top 20: 65%

Open market

57%

  • David Fischhoff10%
  • REINREUDE10%
  • Widdop and Co9%
  • Thoughts Of You Heart5%
  • GardenKraft5%
  • Wnzdp4%

Demand

Grave Ornaments search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Grave Ornaments search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • grave ornaments241K/yr
  • memorial garden ornaments41K/yr
  • grave44K/yr
  • grave decorations28K/yr
  • graveside memorial ornaments11K/yr
  • mum grave ornaments21K/yr
  • cemetery ornaments13K/yr
  • personalised grave ornaments11K/yr
  • mum memorial gifts for grave11K/yr
  • grave ornaments mum12K/yr

Reviews and returns

What reviews say buyers love and hate about Grave Ornaments

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
0.7%of orders come back
“Ill fitting”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Grave Ornaments questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data