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59

grave flower holders

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 18Conversion 48Competition 84Returns 97Price range 61Avg price 43Brand share 87Review moat 90Quality gap 75

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Review moat

Great194.21

avg incumbent reviews — the moat a new listing must climb

Brand share

Great48%

top-5 brand share — no brand owns this niche

Competition

Great31%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good£5.82–£29.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Avg price

Okay£11.15

avg listing price — sweet spot $15–$100

Market size

Okay£101K

£101K/yr · 237K searches

Growth

Bad-14.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, grave flower holders is a £101K/yr Amazon United Kingdom market (237K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Mar. Verdict: Worth a look — 59/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

grave flower holders market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
£67K–£89K
units × avg price
Conversion rate
3.8%
Avg BSR
#435
Page quality
0%
Prime
81%
Sponsored
73%
Out of stock
5.4%
Avg brand age
32 months
Avg seller age
188 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

76

Top-5 brand share

48%

Top 20: 91%

Top-5 click share

31%

Top 20: 73%

Open market

46%

  • AMERISE12%
  • Caliko11%
  • Angraves10%
  • David Fischhoff8%
  • Apac7%
  • OnlineStreet7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.5% search growth over the last 90 days.
10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 1.8×

Top grave flower holders search terms

  • grave flower holders42K/yr
  • memorial vases for graves50K/yr
  • grave vases37K/yr
  • grave vases with spike24K/yr
  • grave vase16K/yr
  • flower vases for graves11K/yr
  • graveside flower holders12K/yr
  • vases for graves13K/yr
  • vase for graveside flowers10K/yr
  • flower holders for graveside10K/yr
All search terms

Top grave flower holders products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£3K6%£6K9%£9K12%£12K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about grave flower holders

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Good value”

Quality-Overall20%

“Fabulous quality”

Advertised Vs Actual Product14%

“Just what I wanted”

Size-Overall10%

“These fit nice”

Strength9%

“Sturdy construction and a good size”

Design-Overall4%

“Very happy with the purchase and design”

Weight Light3%

“Light weight plastic”

Ease Of Use3%

“These are straightforward to place”

Weather Proof2%

“though they are described as weather resistant”

Material Quality1%

“Very nice looking item of good quality although would have preferred if it was plastic rather than ceramic”

What buyers complain about

Size-Overall18%

“Very small”

Leak-Proof16%

“That leaks”

Quality-Overall15%

“Poor quality plastic container”

Value For Money6%

“It looks much more expensive than it actually is”

Material Quality5%

“They are made from plastic”

Strength5%

“Flimsy broke so easily”

Adhesion/Stickiness5%

“far too much cellotape left sticky residue that won't come off completely spoiled the vases”

Durability4%

“which doesn't really offer much in the durability area of things”

Color3%

“different from a black one”

Advertised Vs Actual Product2%

“did not look like photo very light would return if i didnt need it this weekend”

Top return reasons

Size-Overall54%
Defective Material/Parts13%
Quality-Overall5%
Leak-Proof5%
Material Quality5%
Advertised Vs Actual Product3%
Water Resistance3%
Functionality-Overall2%
Compatibility-Overall2%
Ease Of Use1%

Common questions

Is grave flower holders profitable to sell on Amazon United Kingdom?
The niche generates £101K/yr across 52 tracked products. 0 of 18 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Worth a look (59/100).
How competitive is the grave flower holders niche?
35 brands and 76 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in grave flower holders?
Top complaints mined from reviews: Size-Overall, Leak-Proof, Quality-Overall. The return rate is 0.6%.
When does demand for grave flower holders peak?
Demand peaks in Mar; the busiest month runs 1.8× the quietest.
What does it cost to enter the grave flower holders niche?
Listings span £5.82–£29.26; the average listing price is £11.15 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.