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Graduation Decorations

Graduation Decorations shows demand growing +725.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

71
Worth a look

Top 3% of 5,777 Home & Garden niches · +20 vs the category median of 51

Market size 29Growth 100Conversion 76Competition 85Returns 95Price range 0Avg price 20Brand share 96Review moat 95Quality gap 63
This niche Category average · 5,777 niches

Is Graduation Decorations profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Graduation Decorations is a £125K/yr Amazon United Kingdom market (239K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 71/100.

Graduation Decorations: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +725.4% over the last 90 days and 7.2% of searches end in a purchase.

£125K

revenue / yr

Units sold / yr15K
Search volume / yr+725.4%239K
Conversion rate7.2%
Avg price£7.26

Who owns the niche?

The top 5 brands hold 36% of demand, so 64% of the market is open.

64%

open market share

Brands · sellers57 · 62
Top-5 product click share30%
Open market64%
Avg brand age21 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 69 products

Sponsored placement97%
New entrants (1y)42· 2 succeeded
Avg rating4.4★
Avg reviews92

Top Graduation Decorations products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

57 falling

Sellers

62

Top-5 brand share

36%

Top 20: 71%

Top-5 click share

30%

Top 20: 64%

Open market

61%

  • OLANRUN15%
  • DINSAGE7%
  • GEVECORI6%
  • Tniytru5%
  • Aisszhao3%
  • idolpack3%

Graduation Decorations demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume239KCVR7.2%Products69Brands57Top 5 Brands36%OOS Rate19.2%Rating4.4★Reviews92Avg BSR#1,514
25K15KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 25.8×

Top Graduation Decorations search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • graduation decorations169K/yr
  • graduation banner26K/yr
  • graduation decorations 20269K/yr
  • graduation party decorations9K/yr
  • graduation banners7K/yr
  • graduation decor6K/yr
  • graduation party5K/yr
  • graduation decorations 20255K/yr
  • graduation banner 20253K/yr

What reviews say buyers love and hate about Graduation Decorations

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Quality-Overall25%

The balloon boxes are nice quality

Value For Money20%

Excellent value for money

Assembly/Installation7%

easy to put together

Color7%

Good colours and quality

Size-Overall7%

good size

What buyers complain about

61% of reviews
Assembly/Installation14%

Everything requires assembly

Value For Money11%

It looked much more expensive

Inflation/Deflation7%

Four of the balloons deflated

Thickness7%

The boxes that you get are thin

Advertised Vs Actual Product5%

Not as described

Graduation Decorations return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

50%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
25%
2Color
19%
3Size-Overall
17%
4Advertised Vs Actual Product
7%
5Defective Material/Parts
4%

Common Graduation Decorations questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Graduation Decorations 71/100 on Amazon United Kingdom — Worth a look. The niche generates £125K/yr across 69 tracked products. 2 of 42 products launched in the last 360 days are still selling. Search demand moved +725.4% over the last 90 days.
Search demand for Graduation Decorations on Amazon United Kingdom peaks in Jun–Jul, where the busiest month runs 25.8× the quietest.