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72

graduation bear

Worth a look

Shows demand growing +714.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 6Growth 100Conversion 57Competition 88Returns 98Price range 29Avg price 25Brand share 96Review moat 98Quality gap 99

Growth

Incredible+714.4%

90-day search growth — must beat 0% to launch

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Review moat

Incredible36.54

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Brand share

Incredible36%

top-5 brand share — no brand owns this niche

Competition

Great27%

top-5 click share — an open shelf

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Price range

Okay£5.23–£18.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£8.82

avg listing price — sweet spot $15–$100

Market size

Bad£24K

£24K/yr · 57K searches

According to Flapen's Amazon United Kingdom niche tracking, graduation bear is a £24K/yr Amazon United Kingdom market (57K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 72/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

graduation bear market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
£22K–£26K
units × avg price
Conversion rate
4.9%
Avg BSR
#2,402
Page quality
0%
Prime
87%
Sponsored
99%
Out of stock
26.2%
Avg brand age
16 months
Avg seller age
194 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

50 rising

Sellers

65

Top-5 brand share

36%

Top 20: 74%

Top-5 click share

27%

Top 20: 57%

Open market

61%

  • Me To You12%
  • KSVFTB11%
  • Hoolaroo5%
  • Tniytru4%
  • FURRY PLANET TOYS4%
  • CYCFMYYLY4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +714.4% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 20.1×

Top graduation bear search terms

  • graduation teddy22K/yr
  • graduation bear24K/yr
  • graduation teddy bear6K/yr
  • graduation teddy bear 20253K/yr
  • graduation bear 20252K/yr
All search terms

Top graduation bear products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£7326%£1K9%£2K12%£3K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about graduation bear

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose38%

“Very cute gift”

Soft Feel15%

“is soft and fluffy and will make a cute keepsake”

Quality-Overall14%

“good quality teddy”

Value For Money13%

“Great value”

Advertised Vs Actual Product9%

“Better than expected”

Design-Overall3%

“Light and decorative”

Material Quality1%

“thin layer of some plush material”

Shape/Style1%

“The bears are gorgeous, and are decorative and ornamental”

Size-Overall1%

“use to customise great value for the size”

Durability1%

“durability is well made”

What buyers complain about

Quality-Overall46%

“Poor quality and arrived fairly flat”

Advertised Vs Actual Product18%

“looks nothing like the picture”

Size-Overall16%

“Bigger than I thought”

Value For Money9%

“Far too expensive for what you get”

Wrinkles4%

“creased all over”

Gifting Purpose2%

“I will not be gifting this to who I brought it for”

Hard Feel1%

“its hard is ruined”

Thickness1%

“The white fur is much coarser”

Material Quality1%

“different material used”

Top return reasons

Quality-Overall34%
Advertised Vs Actual Product20%
Size-Overall17%
Value For Money5%
Gifting Purpose4%
Color3%
Wrinkles3%
Stitch/Finish/Polish2%
Defective Material/Parts2%
Certifications1%

Common questions

Is graduation bear profitable to sell on Amazon United Kingdom?
The niche generates £24K/yr across 70 tracked products. 0 of 53 products launched in the last 360 days are still selling. 90-day search growth is +714.4%. Flapen's verdict: Worth a look (72/100).
How competitive is the graduation bear niche?
50 brands and 65 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 36% of demand.
What do buyers complain about in graduation bear?
Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 0.4%.
When does demand for graduation bear peak?
Demand peaks in Jun–Jul; the busiest month runs 20.1× the quietest.
What does it cost to enter the graduation bear niche?
Listings span £5.23–£18.93; the average listing price is £8.82 (sweet spot $15–$100). The average incumbent carries 37 reviews — the moat a new listing must climb.