Gonk

Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.

Searches, last 12 months

480K

Growth, 90 days vs prior 90

-40.5%

Conversion, latest week

1.9%

Market size, estimated

£89Ka year

Peak month

December34.5× the quietest month

Top search term

gonk131K searches a year

Listings sell for £9.70 on average, from £2.79 to £25.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £9.70 that is £970 to £2K a year per listing.

Average price

£9.70under the $15 to $100 sweet spot

Price range

£2.79–£25.21

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£970–£2K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 29.2% of listings are out of stock. The average listing ranks #1,833 within Decorative Accessories. It carries 436 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

87%

Out of stock, average day

29.2%

Average rank

#1,833in Decorative Accessories

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

436per listing

Listings tracked

46

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months