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Gold Tissue Paper

Fail

Prices span $2.73–$7.49, mostly outside the sweet spot, so Gold Tissue Paper is a Fail.

Flapen Score
42
42 / 100
Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51
Market size
£60K/yr68K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
73%top-5 click share · 16 brands · 29 sellers

Flapen Score

Gold Tissue Paper against its category

The dotted line is the Home & Garden average. Past it, Gold Tissue Paper is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Tissue Paper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gold Tissue Paper 68K times last year and spent an estimated £60K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

20.2% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
20.2%
Market size, estimated
£60Ka year
Peak month
December5.4× the quietest month
Top search term
gold tissue paper52K searches a year

02 · Price

A sale here is worth £4.43.

Listings sell for £4.43 on average, from £2.73 to £7.49. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £4.43 that is £1K to £2K a year per listing.

Average price
£4.43under the $15 to $100 sweet spot
Price range
£2.73–£7.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #77 within Paper & Paper Crafts. It carries 336 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
94%
Out of stock, average day
7.4%
Average rank
#77in Paper & Paper Crafts
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
336per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Gold Tissue Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

£0£6K£12K£18K£24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

29

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

22%

  • woric27%
  • Glick27%
  • Jwssor7%
  • SOL7%
  • DOJoykey6%
  • CHRORINE4%

Demand

Gold Tissue Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Gold Tissue Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold tissue paper52K/yr
  • gold tissue paper for wrapping gifts10K/yr
  • tissue paper gold6K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Tissue Paper

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Brightness/Shine/Glow20%−0.14

Doesnt have the gold shine

Size-Overall20%−0.19

SHEETS TOO SMALL

Smell17%−0.07

There was a slight smell when I opened the package

Awful smell

mask the horrible smell

Color10%+0.51

colour wise, I would describe it more of a mustard yellow rather than gold and I was very disappointed in that regard

Thickness7%+0.21

Its quite thin

Love

Color29%+0.51

Lovely colour

Beautiful rich colour

Beautiful gold Sheen colours

Quality-Overall26%+1.37

Good quality, quick delivery

The tissue itself is good quality

Excellent product

Value For Money12%+1.28

excellent value for money

Good pricem

Good value and good for the purpose

Brightness/Shine/Glow7%−0.14

Good and shiny

Gifting Purpose7%+0.66

Great for gifts

Return

0.4% Return rate 67% Fixable by listing

Size-Overall33%▁▁▁█▅▅

SHEETS TOO SMALL

Color20%█▁▁▁▅▅

colour wise, I would describe it more of a mustard yellow rather than gold and I was very disappointed in that regard

Quality-Overall13%▁▁█▁▁█
Value For Money13%▁▁█▁▁▁
Material Quality7%▁▁▁▁█▁

FAQ

Common Gold Tissue Paper questions

Answered from the same tracked data.