Gold Card
FailPrices span $2.90–$7.32, mostly outside the sweet spot, so Gold Card is a Fail.
- Flapen Score
- 33 / 100Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 5133
- Market size
- £35K/yr48K searches / yr
- 90-day growth
- -26.1%search demand this quarter
- Competition
- 88%top-5 click share · 7 brands · 13 sellers
Flapen Score
Gold Card against its category
The dotted line is the Home & Garden average. Past it, Gold Card is stronger. Inside it, weaker.
Market
The Gold Card market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gold Card 48K times last year and spent an estimated £35K. The top 5 brands take 92% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
15.7% of searches ended in a purchase last week.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- -26.1%
- Conversion, latest week
- 15.7%
- Market size, estimated
- £35Ka year
- Peak month
- November2.9× the quietest month
- Top search term
- gold card32K searches a year
02 · Price
A sale here is worth £4.67.
Listings sell for £4.67 on average, from £2.90 to £7.32. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £4.67 that is £2K to £4K a year per listing.
- Average price
- £4.67under the $15 to $100 sweet spot
- Price range
- £2.90–£7.32
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 20.5% of listings are out of stock. The average listing ranks #108 within Paper & Paper Crafts. It carries 711 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 88%
- Out of stock, average day
- 20.5%
- Average rank
- #108in Paper & Paper Crafts
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 711per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Gold Card products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
A4 Golden Mirror Cardstock Paper 25 Sheets 250gsm/92lb Card Stock
- Price
- £4.35
- Rating
- 4.7/5
- Reviews
- 2,203
- Age
- 3y ago

Hawksbill A4 Gold Card 25 Sheets Gold Paper 250 GSM Metallic Shiny Card for Arts & Crafts Scrapbooking Party Decorations
- Price
- £4.12
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 1y ago

Springboard A4 Gold Glitter Card Sheets - 10-Pack 290gsm Non Shed Glitter Cardstock for Card Making - Compatible w/Die-Cutting Machines - Sparkly Craft Supplies
- Price
- £4.98
- Rating
- 4.4/5
- Reviews
- 85
- Age
- 5y ago

Artbox A4 Metallic Card Gold & Silver - Pack of 8 Sheets
- Price
- £2.90
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 6y ago

ASelected 50 Sheets Gold Mirror Card A4 250gsm/92Ib Metallic for Arts and Crafts Mirror Foil Activity DIY Projects Wedding Birthday Party Decoration
- Price
- £7.32
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 2y ago
Trending
90-day click momentum
A4 Gold & Silver Mirror Cardstock Mixed Colours 26 Sheets 250gsm/92lb
- Price
- £5.30
- Rating
- 4.7/5
- Reviews
- 2,203
- Age
- 1y ago

Artbox A4 Metallic Card Gold & Silver - Pack of 8 Sheets
- Price
- £2.90
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 6y ago

A4 Gold Mirror Cardstock Paper 60 Sheets 250gsm Metallic Mirror Gold Paper for DIY Project Scrapbooking and Party Decorations Weddings Birthday Parties etc.(210 x 297 mm)
- Price
- £5.45
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 1y ago

Hawksbill A4 Gold Card 25 Sheets Gold Paper 250 GSM Metallic Shiny Card for Arts & Crafts Scrapbooking Party Decorations
- Price
- £4.12
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 1y ago

ASelected 50 Sheets Gold Mirror Card A4 250gsm/92Ib Metallic for Arts and Crafts Mirror Foil Activity DIY Projects Wedding Birthday Party Decoration
- Price
- £7.32
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 2y ago
Newest
by launch date
A4 Gold & Silver Mirror Cardstock Mixed Colours 26 Sheets 250gsm/92lb
- Price
- £5.30
- Rating
- 4.7/5
- Reviews
- 2,203
- Age
- 1y ago

A4 Gold Mirror Cardstock Paper 60 Sheets 250gsm Metallic Mirror Gold Paper for DIY Project Scrapbooking and Party Decorations Weddings Birthday Parties etc.(210 x 297 mm)
- Price
- £5.45
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 1y ago

Hawksbill A4 Gold Card 25 Sheets Gold Paper 250 GSM Metallic Shiny Card for Arts & Crafts Scrapbooking Party Decorations
- Price
- £4.12
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 1y ago

ASelected 50 Sheets Gold Mirror Card A4 250gsm/92Ib Metallic for Arts and Crafts Mirror Foil Activity DIY Projects Wedding Birthday Party Decoration
- Price
- £7.32
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 2y ago

A4 Golden Mirror Cardstock Paper 25 Sheets 250gsm/92lb Card Stock
- Price
- £4.35
- Rating
- 4.7/5
- Reviews
- 2,203
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
13
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
4%
- Uncle Paul59%
- Hawksbill14%
- Springboard Supplies7%
- ART BOX7%
- ASelected5%
- Habercrafts4%
- Open — no brand owns it (1 brand, 4%)
Demand
Gold Card search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Gold Card search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gold card32K/yr
- gold card a48K/yr
- gold cardstock5K/yr
- gold mirror card3K/yr
Reviews and returns
What reviews say buyers love and hate about Gold Card
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Unfortunately the card is too thick to go through my printer
Love
Great quality, great gsm and value for money
Good quality mirror card
Good quality
Great value
Good price
value for money
This makes really good backing card for my Easter cards
good quality card
Pretty
I am enjoying using it
Return
0.7% Return rate 36% Fixable by listing
Unfortunately the card is too thick to go through my printer
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Card questions
Answered from the same tracked data.









