Gold Candles
MaybeAn estimated 0.6% of orders come back. But demand is soft, at -24.2% this quarter, so Gold Candles is a Maybe.
- Flapen Score
- 54 / 100Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 5154
- Market size
- £76K/yr97K searches / yr
- 90-day growth
- -24.2%search demand this quarter
- Competition
- 54%top-5 click share · 21 brands · 49 sellers
Flapen Score
Gold Candles against its category
The dotted line is the Home & Garden average. Past it, Gold Candles is stronger. Inside it, weaker.
Market
The Gold Candles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gold Candles 97K times last year and spent an estimated £76K. The top 5 brands take 55% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 13.5% of those searches ended in a purchase.
Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.
- Searches, last 12 months
- 97K
- Growth, 90 days vs prior 90
- -24.2%
- Conversion, latest week
- 13.5%
- Market size, estimated
- £76Ka year
- Peak month
- December5.0× the quietest month
- Top search term
- gold candles69K searches a year
02 · Price
A sale here is worth £5.80.
Listings sell for £5.80 on average, from £2.51 to £21.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.80 that is £1K to £3K a year per listing.
- Average price
- £5.80under the $15 to $100 sweet spot
- Price range
- £2.51–£21.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #160 within Candles & Holders. It carries 492 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 16.0%
- Average rank
- #160in Candles & Holders
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 492per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Gold Candles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
URAQT Metallic Birthday Candles 24 Pcs Champagne Gold 5.1 Inch Long Thin Candles with Holders for Cake Decoration
- Price
- £2.88
- Rating
- 4.7/5
- Reviews
- 2,441
- Age
- 6y ago

Gold Birthday Candles for Cakes 12 Pieces Metallic Glitter Cake Candles Tall Birthday Cake Candles with Holder for Birthday Wedding Party Decoration (Gold)
- Price
- £2.51
- Rating
- 4.5/5
- Reviews
- 625
- Age
- 4y ago

Birthday Cake Candles Gold Spiral Birthday Cake Candles with Holders Long Twisty Cupcake Candles Topper for Birthday Wedding Party & Festival Decorations (12 Gold one)
- Price
- £2.67
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago

24 Pieces Twisty Gold Birthday Cake Candles 15cm Long Spiral Cake Candles with Holders Long Thin Coil CupcakeCandles Topper for Birthday Wedding Baby Party Decorations(Gold)
- Price
- £3.44
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 4mo ago

Storm&Lighthouse 12 Tall Gold Party Candles with Candle Holders for Birthday Cakes Celebration Candles
- Price
- £3.39
- Rating
- 4.1/5
- Reviews
- 4
- Age
- 9mo ago
Trending
estimated 90-day click momentum
24 Pieces Twisty Gold Birthday Cake Candles 15cm Long Spiral Cake Candles with Holders Long Thin Coil CupcakeCandles Topper for Birthday Wedding Baby Party Decorations(Gold)
- Price
- £3.44
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 4mo ago

Birthday Cake Candles Gold Spiral Birthday Cake Candles with Holders Long Twisty Cupcake Candles Topper for Birthday Wedding Party & Festival Decorations (12 Gold one)
- Price
- £2.67
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago

SinChic Star Candles 6 Pcs Birthday Candles
- Price
- £3.34
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 1y ago

GZSYWZ 24 Pieces Birthday Candles - Gold Birthday Cake Candles with Detachable Holder 13cm/5.12inch Long Gold Party Candles for Birthday Wedding Anniversary Christmas Decoration
- Price
- £3.09
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 1y ago

Round Gold Metal Display Bowl with Candle | 3 Wick Vanilla Scented Candle & Holder | Vanilla Fragrance - 16cm
- Price
- £11.05
- Rating
- 3.2/5
- Reviews
- 12
- Age
- 1y ago
Newest
by launch date
24 Pieces Twisty Gold Birthday Cake Candles 15cm Long Spiral Cake Candles with Holders Long Thin Coil CupcakeCandles Topper for Birthday Wedding Baby Party Decorations(Gold)
- Price
- £3.44
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 4mo ago

TC Toys - 6 Pack Tall Gold Glitter Candles with Holders (14cm) Elegant Sparkling Birthday Cake Decorations Reusable Long Thin Wax Tapers for Anniversary Wedding & Party Toppers
- Price
- £2.76
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 6mo ago

Birthday Cake Candles Gold Spiral Birthday Cake Candles with Holders Long Twisty Cupcake Candles Topper for Birthday Wedding Party & Festival Decorations (12 Gold one)
- Price
- £2.67
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago

Storm&Lighthouse 12 Tall Gold Party Candles with Candle Holders for Birthday Cakes Celebration Candles
- Price
- £3.39
- Rating
- 4.1/5
- Reviews
- 4
- Age
- 9mo ago

24 Pcs Long Spiral Birthday Cake Candles with Holders 15cm Metallic Gold Tall Candles for Cake Decoration Reusable Party Cupcake Candles for Birthday Wedding Baby Shower Anniversary (Gold)
- Price
- £3.74
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
49
Est. top-5 brand share
55%
Top 20: 99%
Est. top-5 click share
54%
Top 20: 96%
Open market
39%
- URAQT21%
- LFBEST13%
- CUP CAKE8%
- Oneyee7%
- Storm&Lighthouse7%
- BOLSIUS5%
Demand
Gold Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.0×
Search terms
Top Gold Candles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gold candles69K/yr
- gold candle19K/yr
- gold dinner candles5K/yr
- gold taper candles4K/yr
Reviews and returns
What reviews say buyers love and hate about Gold Candles
We read the reviews and the return reasons for every product selling here.
“Cheap product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Candles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









