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Go Chef 8 in 1 Cooker

Fail

Shoppers spend only $0 a year here, so Go Chef 8 in 1 Cooker is a Fail.

Flapen Score
22
22 / 100
Ranks 5,730 of 5,777 Home & Garden niches · −29 vs the category median of 51
Market size
£0/yr17K searches / yr
90-day growth
-86.5%search demand this quarter
Competition
100%top-5 click share · 3 brands · 36 sellers

Flapen Score

Go Chef 8 in 1 Cooker against its category

The dotted line is the Home & Garden average. Past it, Go Chef 8 in 1 Cooker is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Go Chef 8 in 1 Cooker market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Go Chef 8 in 1 Cooker 17K times last year and spent an estimated £0. All 3 brands take every click. Demand peaks in Feb–Oct–Nov. Flapen scores it 22 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -86.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-86.5%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
October10.3× the quietest month
Top search term
go chef 8 in 1 cooker11K searches a year

02 · Price

A sale here is worth £66.29.

Listings sell for £66.29 on average, from £41.45 to £91.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 100 to 250 of them. At £66.29 that is £7K to £17K a year per listing.

Average price
£66.29inside the $15 to $100 sweet spot
Price range
£41.45–£91.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
100–250
Revenue per listing a year
£7K–£17K
Returns
2.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Small Kitchen Appliances. It carries 1,380 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#9in Small Kitchen Appliances
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,380per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Go Chef 8 in 1 Cooker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£01001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

36

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • JML83%
  • Ninja10%
  • Russell Hobbs7%

Demand

Go Chef 8 in 1 Cooker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 10.3×

Reviews and returns

What reviews say buyers love and hate about Go Chef 8 in 1 Cooker

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall11%−0.05

Poor quality control by Ninja

The pot could be slightly better quality as can mark easily

Poor quality

Durability10%−0.08

After 5 months of use, the non stick layer is peeling off sadly

Dont last long

Lasted just over 4 months

Adhesion/Stickiness9%−0.08

now stuck with it

the non stick layer is peeling off sadly

Non stick peels off

Heating9%−0.06

doesnt heat up

Does not keep food warm

Too much steam emitted

Non-Stick Coating6%−0.04

Why is nobody saying the coating in this pot peels off

Dodgy coating

the pot coating is peeling off

Love

Cooking Experience17%+0.48

I enjoy cooking

The glass lid makes it easy to keep an eye on what youre cooking

Its large and perfect for cooking meals for the family and for larger gatherings

Value For Money15%+1.59

Worth the money

Good value for money

Good Value

Quality-Overall10%−0.05

A quality cooker

Fabulous product

Very well made

Ease Of Use10%+0.52

easy to use

The glass lid makes it easy to keep an eye on what youre cooking

its so versatile

Ease Of Cleaning9%+0.36

Easy to clean

Saves dirtying more pans as it can all be done in this one

It is easy to remove from the base unit for washing

Return

2.9% Return rate 31% Fixable by listing

Size-Overall24%▂▄▄▆█▆

The cable is very short so if you leave the cooker out it needs to be near a plug

bit too big for me

it is bigger then i initially thought

Functionality-Overall11%▁▂▅▃▃█
Heating11%█▆▄▄▄▂

doesnt heat up

Does not keep food warm

Too much steam emitted

Product Condition7%▇█▇▇▄▄
Adhesion/Stickiness6%█▅▁▂▃▂

now stuck with it

the non stick layer is peeling off sadly

Non stick peels off

FAQ

Common Go Chef 8 in 1 Cooker questions

Answered from the same tracked data.