Glass Kettle
Glass Kettle shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Is Glass Kettle profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Glass Kettle is a £511K/yr Amazon United Kingdom market (507K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 57/100.
Glass Kettle: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -21.8% over the last 90 days and 4.9% of searches end in a purchase.
£511K
revenue / yr
Who owns the niche?
The top 5 brands hold 67% of demand, so 33% of the market is open.
33%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 30 products
Top Glass Kettle products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Cosori Glass Kettle 3000W Fast Boil BPA-Free Water Contact
- Price
- £20.14
- Rating
- 4.3/5
- Reviews
- 41,085
- Age
- 1y ago
Russell Hobbs Illuminating 1.7L Electric Cordless Glass Kettle with black/brushed stainless steel accents (Fast Boil 3KW Washable anti-scale filter Button to open lid Perfect pour spout) 21600-10
- Price
- £29.68
- Rating
- 4.4/5
- Reviews
- 15,014
- Age
- 9y ago
Amazon Basics Electric Glass Kettle 1.7 Litres Black Silver
- Price
- £16.29
- Rating
- 4.4/5
- Reviews
- 1,891
- Age
- 7y ago
Russell Hobbs Carafe Style 1.7L Cordless Electric Glass Kettle with black handle lid & base and blue internal illumination (Fast boil 3KW Anti-scale filter Pull off lid unique glass spout) 26080
- Price
- £22.81
- Rating
- 4.2/5
- Reviews
- 4,376
- Age
- 5y ago
Russell Hobbs Carafe Style 1.7L Cordless Electric Glass Kettle with white handle lid & base and blue internal illumination (Fast boil 3KW Anti-scale filter Pull off lid unique glass spout) 26081
- Price
- £22.36
- Rating
- 4.0/5
- Reviews
- 1,379
- Age
- 5y ago
Trending
90-day click momentum
YASHE Electric Glass Kettle 1.7L 2200W Fast Boil With LED Light
- Price
- £17.76
- Rating
- 4.0/5
- Reviews
- 117
- Age
- 5mo ago
Chefman 1.8L Glass Electric Kettle 1500W Temperature Control Fast Boil
- Price
- £20.80
- Rating
- 4.0/5
- Reviews
- 42
- Age
- 11mo ago
Tower PT10090BLK Illuminating Glass Kettle with Removable Filter Boil Dry Protection 1.7L 2200W Black & Stainless Steel
- Price
- £16.99
- Rating
- 4.2/5
- Reviews
- 121
- Age
- 10mo ago
Russell Hobbs Carafe Style 1.7L Cordless Electric Glass Kettle with black handle lid & base and blue internal illumination (Fast boil 3KW Anti-scale filter Pull off lid unique glass spout) 26080
- Price
- £22.81
- Rating
- 4.2/5
- Reviews
- 4,376
- Age
- 5y ago
Morphy Richards Glass Kettle 1.7L Illuminated Premium Glass 3kw Rapid Boil 360 Base Blue Light Indicator Water Level Indicator Dry Boil Protection Cord Storage 108004
- Price
- £30.00
- Rating
- 3.4/5
- Reviews
- 16
- Age
- 9mo ago
Newest
by launch dateYASHE Electric Glass Kettle 1.7L 2200W Fast Boil With LED Light
- Price
- £17.76
- Rating
- 4.0/5
- Reviews
- 117
- Age
- 5mo ago
Multibao Electric Glass Kettle 2L 1800W Fast Boiling Tea Kettle Hot Water Boiler with Auto Shut Off Boil-Dry Protection BPA-Free Plastic-Free Interior Blue LED Light UKCA and ROHS approved
- Price
- £12.45
- Rating
- 3.8/5
- Reviews
- 73
- Age
- 6mo ago
GABERLEE Electric Kettle 1.7L Fast Boil Quiet Glass Kettle with Blue LED Auto Shut-Off and Boil-Dry Protection Stainless Steel Inner BPA-Free 2200W
- Price
- £17.84
- Rating
- 3.6/5
- Reviews
- 800
- Age
- 7mo ago
Cuisinart 1.5L Glass Kettle|Illumination|3KW Rapid Boil|Cool Touch |BPA-Free |Non-Drip Spout|360 Swivel Base|Auto Shut-Off|One-Cup Marking
- Price
- £17.68
- Rating
- 4.2/5
- Reviews
- 58
- Age
- 8mo ago
Cuisinart 1.7L Glass Kettle with Touch Screen Variable Temperature Control|Double Walled Glass Safe to Touch| Illumination|3KW Rapid Boil|BPA-Free|Non-Drip Spout|360 Swivel Base|One-Cup Marking
- Price
- £31.12
- Rating
- 4.3/5
- Reviews
- 57
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
68
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
50%
Top 20: 91%
Open market
28%
- Russell Hobbs30%
- Cosori12%
- Amazon Basics11%
- Chefman8%
- Tefal6%
- Tower5%
Glass Kettle demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.7×
Top Glass Kettle search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- glass kettle231K/yr
- glass kettles electric66K/yr
- electric glass kettle36K/yr
- kettle glass29K/yr
- glass kettles electric fast boil quiet24K/yr
- clear kettle20K/yr
- glass electric kettle16K/yr
- electric kettle glass12K/yr
- colour changing kettle12K/yr
- glass kettles10K/yr
What reviews say buyers love and hate about Glass Kettle
What buyers mention most, as a share of all reviews.
What buyers love
68% of reviews“Very fair price”
“Great quality kettle”
“Does the job perfectly”
“Good heats up”
“Easy to use”
What buyers complain about
69% of reviews“Broke after a week”
“IT LEAKS”
“Quality is low”
“took forever to heat up”
“it doesn't seem to even fit”
Glass Kettle return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Glass Kettle questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
