Girls Lunch Box
FailShoppers spend an estimated $37K a year here, so Girls Lunch Box is a Fail.
- Flapen Score
- 48 / 100Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 5148
- Market size
- £37K/yr291K searches / yr
- 90-day growth
- -3.3%search demand this quarter
- Competition
- 30%top-5 click share · 36 brands · 71 sellers
Flapen Score
Girls Lunch Box against its category
The dotted line is the Home & Garden average. Past it, Girls Lunch Box is stronger. Inside it, weaker.
Market
The Girls Lunch Box market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Girls Lunch Box 291K times last year and spent an estimated £37K. The top 5 brands take 44% of clicks. Demand peaks in Aug–Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 291K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 291K
- Growth, 90 days vs prior 90
- -3.3%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £37Ka year
- Peak month
- August4.9× the quietest month
- Top search term
- girls lunch bag122K searches a year
02 · Price
A sale here is worth £8.26.
Listings sell for £8.26 on average, from £3.38 to £16.65. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £8.26 that is £0 to £826 a year per listing.
- Average price
- £8.26under the $15 to $100 sweet spot
- Price range
- £3.38–£16.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£826
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #156 within Food Storage. It carries 510 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 96%
- Out of stock, average day
- 8.1%
- Average rank
- #156in Food Storage
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 510per listing
- Listings tracked
- 55
04 · Newcomers
0 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Girls Lunch Box products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Binoster Lunch Bags for Women Insulated Cooler Lunch Bag Adults Kids Packed Lunch Box Tote Bag Cute Girls Ladies Lunch Bags for Work School Picnic Travel Beach Gifts for Women Her Wife Preppy Stuff
- Price
- £7.55
- Rating
- 4.4/5
- Reviews
- 229
- Age
- 1y ago

hombrima Kids Insulated Lunch Box Bag Thermal Picnic Cool Bags with Adjustable Strap for Adults Children Women Men Boys Girls School Work (Little Horse)
- Price
- £8.21
- Rating
- 4.7/5
- Reviews
- 555
- Age
- 3y ago

Bagseri Lunch Bag for Girls - Insulated School Lunch Box with Bottle Holder Portable Reusable Thermal Cooler Tote for Nursery 6L Capacity Glitter Pink Unicorn
- Price
- £10.44
- Rating
- 4.7/5
- Reviews
- 2,797
- Age
- 4y ago

Sass & Belle Savannah Safari Lunch Bag
- Price
- £5.43
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 4y ago

HOTUT Insulated Kids Lunch Bag Leakproof Portable Lunch Box for School With Adjustable Strap Thermal Meal Prep Tote for Teen Boys Girls Durable Cooler
- Price
- £9.96
- Rating
- 4.3/5
- Reviews
- 117
- Age
- 1y ago
Trending
estimated 90-day click momentum
YIChongDan Lunch Bag for Women Teen Girls Kids Adults Large Lunch Box Preppy Cute Pink Lunch Bag with Letter Big Thermal Freezable Reusable Lunch Tote Bag Organizer for Picnic School Work
- Price
- £7.93
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Personalised Embroidery Lunch Bag Customizable Name Corduroy Lunch Box 25.4x19x18cm 9.5L Double Zipper for Women & Kids Work School Picnic
- Price
- £10.66
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 8mo ago

Insulated Lunch Bag for Women Girls Chic Pink Butterfly Bow Lunch Bag Reusable Thermal Cooler Bags Leakproof Lunch Bag Adults Kids Packed Lunchbox for Work School Picnic Travel Beach Preppy Stuff
- Price
- £7.21
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago

Lunch Bags for Women Insulated Cooler Lunch Bag Adults Kids Packed Lunch Box Tote Bag Cute Girls Ladies Lunch Bags for Work School Picnic Travel Pink Preppy Stuff Gifts for Teenage Girls Daughter
- Price
- £7.36
- Rating
- 4.4/5
- Reviews
- 229
- Age
- 1y ago

CubePlug Kids Portable Insulated Lunch Bags are Leak-Proof Waterproof Durable and Suitable for picnics Travel Outdoor School and Other Places to Keep lunches Warm. (Style A Pink)
- Price
- £3.57
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 4y ago
Newest
by launch date
YIChongDan Lunch Bag for Women Teen Girls Kids Adults Large Lunch Box Preppy Cute Pink Lunch Bag with Letter Big Thermal Freezable Reusable Lunch Tote Bag Organizer for Picnic School Work
- Price
- £7.93
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Personalised Embroidery Lunch Bag Customizable Name Corduroy Lunch Box 25.4x19x18cm 9.5L Double Zipper for Women & Kids Work School Picnic
- Price
- £10.66
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 8mo ago

Insulated Lunch Bag for Women Girls Cute Pink Butterfly Bow Girls Lunch Bag Reusable Leakproof Thermal Cooler Bags Adult Kid Packed Lunchbox for Work School Picnic Travel Beach Preppy Stuff Gifts
- Price
- £10.06
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 10mo ago

Insulated Lunch Bag for Women Girls Chic Pink Butterfly Bow Lunch Bag Reusable Thermal Cooler Bags Leakproof Lunch Bag Adults Kids Packed Lunchbox for Work School Picnic Travel Beach Preppy Stuff
- Price
- £7.21
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago

Polar Gear Kids Lunch Bag with Adjustable Strap & Front Storage Pocket | Insulated Lunch Bag Kids with Antibacterial Wipe-Clean Lining for Boys & Girls | Lightweight & Durable Design for School Travel
- Price
- £6.13
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
36 falling
Sellers
71
Est. top-5 brand share
44%
Top 20: 85%
Est. top-5 click share
30%
Top 20: 65%
Open market
51%
- Binoster18%
- Polar Gear7%
- hombrima7%
- Sass & Belle6%
- Runmeihe6%
- Komergave5%
Demand
Girls Lunch Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 4.9×
Search terms
Top Girls Lunch Box search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- girls lunch bag122K/yr
- lunch bag girls38K/yr
- toddler lunch bag24K/yr
- baby lunch bag14K/yr
- lunch bag for girls15K/yr
- kids cool bag lunch box6K/yr
- girls packed lunch bags16K/yr
- girls lunch box bag11K/yr
- lunch bag kids girls10K/yr
- kids cool bag4K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Lunch Box
We read the reviews and the return reasons for every product selling here.
“Rubbish quality - broke after 1 day”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Lunch Box questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









