Gifts for Parents

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3K a year.

Searches, last 12 months

100K

Growth, 90 days vs prior 90

-42.4%

Conversion, latest week

0.4%

Market size, estimated

£3Ka year

Peak month

December93.9× the quietest month

Top search term

gifts for parents63K searches a year

Listings sell for £8.70 on average, from £5.35 to £14.98. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £8.70 that is £0 to £870 a year per listing.

Average price

£8.70under the $15 to $100 sweet spot

Price range

£5.35–£14.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£870

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #1,123 within Cutlery. It carries 1,231 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

12.2%

Average rank

#1,123in Cutlery

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,231per listing

Listings tracked

6

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months