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Ghost Decorations

Ghost Decorations shows demand growing +125.0% this quarter, but a small market ($2K/yr) keeps it on the watch list.

Flapen Score

50
Worth a look

Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51

Market size 1Growth 95Conversion 3Competition 19Returns 91Price range 67Avg price 72Brand share 34Review moat 80Quality gap 89
This niche Category average · 5,777 niches

Is Ghost Decorations profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ghost Decorations is a £2K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.

Ghost Decorations: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +125.0% over the last 90 days and 0.2% of searches end in a purchase.

£2K

revenue / yr

Units sold / yr3K
Search volume / yr+125.0%68K
Conversion rate0.2%
Avg price£14.68

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers7 · 12
Top-5 product click share78%
Open market16%
Avg brand age25 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement56%
New entrants (1y)4· 0 succeeded
Avg rating4.1★
Avg reviews406

Top Ghost Decorations products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

£0£228£456£684£9121101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

7 falling

Sellers

12

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

6%

  • Gonggi27%
  • JOYIN26%
  • Somerway12%
  • Generic10%
  • Riceel10%
  • POBEC9%
  • Open — no brand owns it (1 brand, 6%)

Ghost Decorations demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume68KCVR0.2%Products9Brands7Top 5 Brands84%OOS Rate37.0%Rating4.1★Reviews406Avg BSR#1,515
13K8KSpike '25Prime Day '25NovDecJanJunJulAugSepOctNovDecJanMayJul

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 207.6×

Top Ghost Decorations search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ghost decorations14K/yr
  • halloween ghost10K/yr
  • hanging ghost decoration7K/yr
  • halloween ceiling decorations8K/yr
  • halloween ghosts4K/yr
  • hanging ghost4K/yr
  • ghost halloween decorations4K/yr
  • hanging ghosts7K/yr
  • halloween decorations ghost4K/yr
  • hanging halloween decorations outdoor7K/yr

What reviews say buyers love and hate about Ghost Decorations

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Quality-Overall50%

it was a really good product

Assembly/Installation13%

Easy to hang up

Value For Money13%

Brilliant effect and great value

Material Quality13%

Good quality materials

Storage Capacity13%

has the added bonus that it folds flat which is great for storing save space

Ghost Decorations return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
100%

Common Ghost Decorations questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ghost Decorations 50/100 on Amazon United Kingdom — Worth a look. The niche generates £2K/yr across 9 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved +125.0% over the last 90 days.
Search demand for Ghost Decorations on Amazon United Kingdom peaks in Sep–Oct–Nov, where the busiest month runs 207.6× the quietest.