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Garlic Pot

Fail

Demand is soft, at -31.6% this quarter, so Garlic Pot is a Fail.

Flapen Score
43
43 / 100
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Market size
£41K/yr87K searches / yr
90-day growth
-31.6%search demand this quarter
Competition
62%top-5 click share · 18 brands · 52 sellers

Flapen Score

Garlic Pot against its category

The dotted line is the Home & Garden average. Past it, Garlic Pot is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garlic Pot market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Garlic Pot 87K times last year and spent an estimated £41K. The top 5 brands take 62% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-31.6%
Conversion, latest week
4.3%
Market size, estimated
£41Ka year
Top search term
garlic storage21K searches a year

02 · Price

A sale here is worth £11.03.

Listings sell for £11.03 on average, from £3.37 to £30.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.03 that is £1K to £3K a year per listing.

Average price
£11.03under the $15 to $100 sweet spot
Price range
£3.37–£30.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,156 within Food Storage. It carries 533 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
72%
Out of stock, average day
8.3%
Average rank
#1,156in Food Storage
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
533per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Garlic Pot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 flat

Sellers

52

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

33%

  • Mason Cash27%
  • Dexam13%
  • Cole & Mason9%
  • LE CREUSET8%
  • Kilo5%
  • WM Bartleet & Sons 17505%

Demand

Garlic Pot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.7× · 6 of 12 months tracked

Search terms

Top Garlic Pot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garlic storage21K/yr
  • garlic pot21K/yr
  • garlic keeper16K/yr
  • garlic storage pot11K/yr
  • garlic holder7K/yr
  • garlic pot storage7K/yr
  • garlic jar5K/yr

Reviews and returns

What reviews say buyers love and hate about Garlic Pot

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.17

Large bag

A bit big

it was only just large enough

Ease Of Use7%+0.52

Fiddly to open

Color7%−0.08

a little darker than l though

Product Condition7%+0.25

a return is on its way

Durability3%

falling apart and getting lost

Love

Quality-Overall15%−0.02

The bag looks good quality

Good quality jar

Roomy and good quality

Size-Overall13%−0.17

it was fit for purpose

These all fit in the bag with plenty of room to spare

lid fits well

Value For Money11%+1.44

I consider the price to be good value

The price is very reasonable

Good value for money

Ease Of Use8%+0.52

So useful

easy to access

practical for everyday use

Storage Capacity6%+0.27

keeps everything contained

Overall, its a practical and eco-friendly storage solution that does exactly what it claims

Plenty of room

Return

1.5% Return rate 46% Fixable by listing

Size-Overall38%▆██▆▇▅

Large bag

A bit big

it was only just large enough

Defective Material/Parts32%▄▅▆█▄▄
Strength5%▅▁▁▁█▆
Color4%▁▁▅▁█▁

a little darker than l though

Functionality-Overall3%▁█▁▁▁▁

didn't really work

FAQ

Common Garlic Pot questions

Answered from the same tracked data.