Garden Ornaments Outdoor

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +49.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £677K a year.

Searches, last 12 months

3.6M

Growth, 90 days vs prior 90

+49.1%

Conversion, latest week

1.3%

Market size, estimated

£677Ka year

Peak month

May5.5× the quietest month

Top search term

garden ornaments outdoor1.9M searches a year

Listings sell for £14.08 on average, from £4.79 to £24.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At £14.08 that is £4K to £7K a year per listing.

Average price

£14.08under the $15 to $100 sweet spot

Price range

£4.79–£24.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

£4K–£7K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #89 within Garden Décor. It carries 1,145 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

7.9%

Average rank

#89in Garden Décor

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,145per listing

Listings tracked

67

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

32 months