Garden Fleece
PassGarden Fleece scores 66 out of 100, a Pass. Shoppers spend $215K a year here, search demand grew +28.6% this quarter, and returns run at 0.2% of orders.
- Flapen Score
- 66 / 100Top 8% of 5,777 Home & Garden niches · +15 vs the category median of 5166
- Market size
- £215K/yr349K searches / yr
- 90-day growth
- +28.6%search demand this quarter
- Competition
- 29%top-5 click share · 35 brands · 54 sellers
Flapen Score
Garden Fleece against its category
The dotted line is the Home & Garden average. Past it, Garden Fleece is stronger. Inside it, weaker.
Market
The Garden Fleece market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Garden Fleece 349K times last year and spent an estimated £215K. The top 5 brands take 48% of clicks. Demand peaks in Oct–Nov. Flapen scores it 66 out of 100, a Pass.
01 · Demand
5.8% of searches ended in a purchase last week.
Shoppers searched for this 349K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £215K a year.
- Searches, last 12 months
- 349K
- Growth, 90 days vs prior 90
- +28.6%
- Conversion, latest week
- 5.8%
- Market size, estimated
- £215Ka year
- Peak month
- November10.8× the quietest month
- Top search term
- garden fleece55K searches a year
02 · Price
A sale here is worth £10.67.
Listings sell for £10.67 on average, from £4.63 to £28.24. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £10.67 that is £5K to £8K a year per listing.
- Average price
- £10.67under the $15 to $100 sweet spot
- Price range
- £4.63–£28.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£8K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 30.9% of listings are out of stock. The average listing ranks #73 within Plant Protection & Pest Control. It carries 298 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 75%
- Out of stock, average day
- 30.9%
- Average rank
- #73in Plant Protection & Pest Control
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 298per listing
- Listings tracked
- 53
04 · Newcomers
Amazon counts 0 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Garden Fleece products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
GardenGloss Frost Protection Garden Fleece - Winter Fleece - Plant Winter Protection Membrane - (1.5 m x 10 m)
- Price
- £6.70
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 1y ago

Garden Plant Fleece Cover - Horticultural Fleece Fabric Creates a Breathable Membrane That Lets in Light Moisture and Air - Frost Protection Winter Cover for Outdoor Plants (17gsm 1m x 20m)
- Price
- £9.06
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 9mo ago

Lepat Garden Plant Fleece Frost Protection 35gsm 2m x 5m Antifreeze Cloth Winter Plant Protection Fabric Non-Woven Fabric Cover Frost Protection Anti-UV Tear Resistant for Plants vegetable
- Price
- £6.05
- Rating
- 4.6/5
- Reviews
- 69
- Age
- 2y ago

Frost Protection Garden Fleece - Professional Quality Winter Garden Lawn Fleece Plant Protection Non Woven Horticultural UV Stable Fabric Frost Fleece Protection For Plants 2m x 20m 18gsm
- Price
- £14.46
- Rating
- 4.7/5
- Reviews
- 121
- Age
- 10mo ago

Harbour Housewares 30gsm Plant Fleece Frost Protection - 2M x 30M (3 Rolls) - White - Horticultural Winter Wrap Cover Protector Netting Blanket for Outdoor Garden Plants Trees Grass
- Price
- £14.45
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 1y ago
Trending
90-day click momentum
Garden Plant Fleece Cover - Horticultural Fleece Fabric Creates a Breathable Membrane That Lets in Light Moisture and Air - Frost Protection Winter Cover for Outdoor Plants (17gsm 1m x 20m)
- Price
- £9.06
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 9mo ago

Garden Plant Fleece Cover - Horticultural Fleece Fabric Creates a Breathable Membrane That Lets in Light Moisture and Air - Frost Protection Winter Cover for Outdoor Plants (17gsm 1.5m x 20m)
- Price
- £10.71
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 9mo ago

Muzhira Garden Fleece for Plants 17gsm 1m x 10m Horticultural Fleece Heavy Duty Winter Fleece for Plants Plant Antifreeze Cloth Winter Plant Protection Fabric Cover From Birds and Insects
- Price
- £5.85
- Rating
- 4.5/5
- Reviews
- 492
- Age
- 4y ago

Muzhira Garden Fleece for Plants 30gsm 2m x 5m Horticultural Fleece Heavy Duty Winter Fleece for Plants Plant Antifreeze Cloth Winter Plant Protection Fabric Cover From Birds and Insects
- Price
- £6.73
- Rating
- 4.5/5
- Reviews
- 492
- Age
- 4y ago

DINGIXOC Garden Fleece Plant Cover 3m x 10m 30gsm Horticultural Fleece Frost Protection with 20 Clips Non-Woven Winter Blanket for Outdoor Plants
- Price
- £12.04
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 6mo ago
Newest
by launch date
Extra Thick Frost Protection Garden Fleece - Professional Quality Garden Lawn Fleece Plant Protection Non Woven Horticultural UV Stable Fabric Frost Fleece Protection For Plants (1.5m x 10m 35gsm)
- Price
- £14.13
- Rating
- 4.7/5
- Reviews
- 121
- Age
- 6mo ago

DINGIXOC Garden Fleece Plant Cover 3m x 10m 30gsm Horticultural Fleece Frost Protection with 20 Clips Non-Woven Winter Blanket for Outdoor Plants
- Price
- £12.04
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 6mo ago

Garden Plant Fleece Cover - Horticultural Fleece Fabric Creates a Breathable Membrane That Lets in Light Moisture and Air - Frost Protection Winter Cover for Outdoor Plants (17gsm 1m x 20m)
- Price
- £9.06
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 9mo ago

Garden Plant Fleece Cover - Horticultural Fleece Fabric Creates a Breathable Membrane That Lets in Light Moisture and Air - Frost Protection Winter Cover for Outdoor Plants (17gsm 1.5m x 20m)
- Price
- £10.71
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 9mo ago

Frost Protection Garden Fleece - Professional Quality Winter Garden Lawn Fleece Plant Protection Non Woven Horticultural UV Stable Fabric Frost Fleece Protection For Plants 2m x 20m 18gsm
- Price
- £14.46
- Rating
- 4.7/5
- Reviews
- 121
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
35 falling
Sellers
54
Top-5 brand share
48%
Top 20: 89%
Top-5 click share
29%
Top 20: 72%
Open market
47%
- Gro Garden Products12%
- GroundMaster10%
- GardenGloss10%
- Harbour Housewares9%
- Velway7%
- Lepat5%
Demand
Garden Fleece search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 10.8×
Search terms
Top Garden Fleece search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- garden fleece55K/yr
- horticultural fleece59K/yr
- lawn fleece for grass seed13K/yr
- garden fleece frost protection46K/yr
- lawn fleece10K/yr
- garden fleece for grass seed9K/yr
- garden fleece roll10K/yr
- plant fleece frost protection29K/yr
- frost protection for plants25K/yr
- plant fleece16K/yr
Reviews and returns
What reviews say buyers love and hate about Garden Fleece
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
needs to be a bit thicker
thin versions you often find
It's thick
Not strong enough
as it's quite fragile
Probably need something sturdier
Water permeable - NOT
NOT WATER PERMEABLE
Not water permeable
this didnt do very durable
Mines ripped within 5 days
A lightweight fleece that's a bit pricey
Pricey
I don't think I'd pay the current price of £11.99 for it
Love
This fleece seems like it is good quality
The quality of veg is actually better than in the green house
Excellent product
Great value plant
so great for early planting
Perfect for new lawn seed growth
Excellent value
reasonable price
Good value
As advertised
Does what it says
As described
easy to use
easy to work with
easy to handle
Return
0.2% Return rate 48% Fixable by listing
- to then find out it is falsely advertised
A lightweight fleece that's a bit pricey
Pricey
I don't think I'd pay the current price of £11.99 for it
Water permeable - NOT
NOT WATER PERMEABLE
Not water permeable
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Garden Fleece questions
Answered from the same tracked data.









