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Friendship Bracelet Making Kit

Maybe

Returns run at only 0.6% of orders. But the products selling today already average 4.5★, so Friendship Bracelet Making Kit is a Maybe.

Flapen Score
60
60 / 100
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Market size
£727K/yr2.0M searches / yr
90-day growth
+19.3%search demand this quarter
Competition
49%top-5 click share · 23 brands · 59 sellers

Flapen Score

Friendship Bracelet Making Kit against its category

The dotted line is the Home & Garden average. Past it, Friendship Bracelet Making Kit is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Friendship Bracelet Making Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Friendship Bracelet Making Kit 2.0M times last year and spent an estimated £727K. The top 5 brands take 51% of clicks. Demand peaks in Jun–Jul–Aug–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £727K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+19.3%
Conversion, latest week
3.3%
Market size, estimated
£727Ka year
Peak month
June2.4× the quietest month
Top search term
bracelet making kit918K searches a year

02 · Price

A sale here is worth £10.93.

Listings sell for £10.93 on average, from £4.98 to £28.43. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £10.93 that is £22K to £27K a year per listing.

Average price
£10.93under the $15 to $100 sweet spot
Price range
£4.98–£28.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
2,000–2,500
Revenue per listing a year
£22K–£27K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #35 within Beading & Jewellery-Making. It carries 1,604 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#35in Beading & Jewellery-Making
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,604per listing
Listings tracked
27

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Friendship Bracelet Making Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£73K£145K£218K£291K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

59

Top-5 brand share

51%

Top 20: 96%

Top-5 click share

49%

Top 20: 90%

Open market

44%

  • Fournine23%
  • Dazhqp11%
  • Funtopia6%
  • Galt6%
  • Gionlion5%
  • Lynnmos5%

Demand

Friendship Bracelet Making Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Friendship Bracelet Making Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bracelet making kit918K/yr
  • jewellery making kit378K/yr
  • friendship bracelet making kit156K/yr
  • bracelet making kits for girls126K/yr
  • bracelet making51K/yr
  • bracelet kit49K/yr
  • bead kit34K/yr
  • friendship bracelet kit38K/yr
  • jewelry making kit38K/yr
  • bracelet making kit adult30K/yr

Reviews and returns

What reviews say buyers love and hate about Friendship Bracelet Making Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%−0.12

Item was tiny

Beads are very small

The stones are quite small. which I wanted

Durability6%−0.05

Ordered two and both broke quickly

they often break

Comes apart

Quality-Overall6%+0.77

Not the best

low quality

Obviously at this price point youre not going to get very high quality items

Instructions/User Manual/Troubleshooting4%

Despite instructions difficult to use

No instructions included

Girls loved it, instructions unclear

Value For Money4%+0.96

Expensive for what you get

In my opinion only worth about half of what I paid

Basic overpriced set

Love

Value For Money20%+0.96

Really worth the money

Excellent value

Good value

Quality-Overall18%+0.77

The beads are good quality

AMAZING QUALITY

Great quality baught for my daughter

Gifting Purpose15%+0.89

Birthday Gift

Good for Gifting

Lovely gift

Color10%+0.50

The colours are bright

VARIETY OF COLORS

Great range of colours

Fun/Entertainment Experience8%+0.65

So much fun

Extra fun

Hours of entertaining

Return

0.6% Return rate 46% Fixable by listing

Size-Overall31%▄▄▃▇▆█

Item was tiny

Beads are very small

The stones are quite small. which I wanted

Gifting Purpose12%▂▇█▂▅▄
Quality-Overall12%▆▆█▃▇▅

Not the best

low quality

Obviously at this price point youre not going to get very high quality items

Defective Material/Parts8%▄█▆▇▅▇
Functionality-Overall8%█▄▄▄▂▃

FAQ

Common Friendship Bracelet Making Kit questions

Answered from the same tracked data.