Fridge Jug
PassFridge Jug scores 67 out of 100, a Pass. Shoppers spend $111K a year here, search demand grew +164.1% this quarter, and returns run at 0.9% of orders.
- Flapen Score
- 67 / 100Top 6% of 5,777 Home & Garden niches · +16 vs the category median of 5167
- Market size
- £111K/yr182K searches / yr
- 90-day growth
- +164.1%search demand this quarter
- Competition
- 43%top-5 click share · 33 brands · 141 sellers
Flapen Score
Fridge Jug against its category
The dotted line is the Home & Garden average. Past it, Fridge Jug is stronger. Inside it, weaker.
Market
The Fridge Jug market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fridge Jug 182K times last year and spent an estimated £111K. The top 5 brands take 43% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.
01 · Demand
5.6% of searches ended in a purchase last week.
Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +164.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £111K a year.
- Searches, last 12 months
- 182K
- Growth, 90 days vs prior 90
- +164.1%
- Conversion, latest week
- 5.6%
- Market size, estimated
- £111Ka year
- Peak month
- July4.5× the quietest month
- Top search term
- water jug for fridge53K searches a year
02 · Price
A sale here is worth £10.94.
Listings sell for £10.94 on average, from £4.76 to £37.85. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £10.94 that is £1K to £3K a year per listing.
- Average price
- £10.94under the $15 to $100 sweet spot
- Price range
- £4.76–£37.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #216 within Food Storage. It carries 3,237 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 77%
- Out of stock, average day
- 8.5%
- Average rank
- #216in Food Storage
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,237per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 2 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Fridge Jug products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LocknLock 2L Rectangle Plastic Fridge Door Water Jug
- Price
- £5.67
- Rating
- 4.5/5
- Reviews
- 2,439
- Age
- 19y ago

ANGIX 1.5L Fridge Door Jug with Lid & Handle Plastic Pitcher Container with Pouring Spout Versatile Transparent Spill Proof Space Saving Fridge Liquid Storage Drink Jug
- Price
- £5.25
- Rating
- 4.2/5
- Reviews
- 322
- Age
- 4y ago

Berglander Fridge Door Water Pitcher with Lid Perfect for Making Tea Juice and Cold Drink 2.1L Water Jug Made of Clear PET No Smell Clear Fiber Glass Carafe BPA Free
- Price
- £12.59
- Rating
- 4.4/5
- Reviews
- 1,498
- Age
- 4y ago

Décor Tellfresh 2L Water Jug with Pop Open Lid | Airtight Container | Graduated Measurement Markings Transparent
- Price
- £4.80
- Rating
- 4.6/5
- Reviews
- 999
- Age
- 7y ago

Sistema KLIP IT Plus Leakproof Juice Jug | 2 L | Airtight Plastic Jug for Milk Water & More | BPA-Free
- Price
- £11.86
- Rating
- 4.5/5
- Reviews
- 3,164
- Age
- 5y ago
Trending
90-day click momentum
Waterdrop PT-05BL-L Water Filter Jug 1×90 Days Filter 2.5L NSF Certified Reduces Lead Fluoride Chlorine and More BPA Free Black
- Price
- £8.63
- Rating
- 4.6/5
- Reviews
- 15,437
- Age
- 2y ago

ASelected 2 L Water Jug Space Saving 20 x 17 x 7 cm Fridge Water Jugs with Lid Clear Drink Pitcher with Handle BPA-Free Fridge Water Pitcher for Tea Boiled Water Fruit Tea Juice Beer Milk
- Price
- £4.93
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 1y ago

Taylor & Brown Water Jug for Fridge Door 1.8L/63oz High Borosilicate Glass Jug with Stainless Steel Lid Carafe Pitcher for Hot or Cold for Homemade Drinks Juice Ice Tea Coffee Milk Wine and Beverage
- Price
- £10.70
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 11mo ago

Aofmee Water Jug for Fridge Door 2L Square Glass Jug with Lid and Scale Line Leak Proof Sangria Jugs Borosilicate Glass Pitcher Carafe for Ice Tea Hot Cold Water Wine Coffee Milk & Juice Beverage
- Price
- £17.08
- Rating
- 4.6/5
- Reviews
- 16,791
- Age
- 1y ago

Aqua Optima Liscia Water Filter Jug & 3 Evolve+ Filter Cartridges 2.5L White - Fridge & Dishwasher Friendly Easy Fill - Reduces Limescale Chlorine & Other Impurities - By LAICA (Packaging May Vary)
- Price
- £10.21
- Rating
- 4.6/5
- Reviews
- 9,936
- Age
- 4y ago
Newest
by launch date
Taylor & Brown Water Jug for Fridge Door 1.8L/63oz High Borosilicate Glass Jug with Stainless Steel Lid Carafe Pitcher for Hot or Cold for Homemade Drinks Juice Ice Tea Coffee Milk Wine and Beverage
- Price
- £10.70
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 11mo ago

2 Pack Water Jug with Lid 1.1L Acrylic Pitcher Transparent Juice Jug Fridge Door Container with Lid & Handle Water Pitcher for Milk Juice Iced Tea Lemonade
- Price
- £9.28
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 12mo ago

Aofmee Water Jug for Fridge Door 2L Square Glass Jug with Lid and Scale Line Leak Proof Sangria Jugs Borosilicate Glass Pitcher Carafe for Ice Tea Hot Cold Water Wine Coffee Milk & Juice Beverage
- Price
- £17.08
- Rating
- 4.6/5
- Reviews
- 16,791
- Age
- 1y ago

ASelected 2 L Water Jug Space Saving 20 x 17 x 7 cm Fridge Water Jugs with Lid Clear Drink Pitcher with Handle BPA-Free Fridge Water Pitcher for Tea Boiled Water Fruit Tea Juice Beer Milk
- Price
- £4.93
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 1y ago

Homiu 1.8L Glass Water Jug | Glass Jug with Lid | Glass Pitcher Glass Carafe with Lid | Iced Tea Pitcher Water Jug Hot Cold Water Wine Coffee Milk and Juice Beverage Carafe | Water Jug for Fridge
- Price
- £10.65
- Rating
- 4.6/5
- Reviews
- 305
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
33 falling
Sellers
141
Top-5 brand share
43%
Top 20: 87%
Top-5 click share
43%
Top 20: 81%
Open market
52%
- LocknLock15%
- ANGIX13%
- Berglander6%
- Décor5%
- Sistema5%
- Verve Jelly4%
Demand
Fridge Jug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.5×
Search terms
Top Fridge Jug search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- water jug for fridge53K/yr
- fridge jug31K/yr
- fridge water jug28K/yr
- fridge door water jug16K/yr
- fridge jug with lid15K/yr
- fridge door jug14K/yr
- jug with lid for fridge8K/yr
- juice jugs with lid for fridge10K/yr
- milk jug for fridge6K/yr
Reviews and returns
What reviews say buyers love and hate about Fridge Jug
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It leaks
it is leaking
Leaks
Not very good filtering
water will not filter through
Stopped filtering
Quite expensive for the quality, I feel
Awful quality
quality very cheap looking
Lids too small
Quite big
Small
Broken within 2 months
Broke within two weeks
Broke within a day or two
Love
Amazing quality
Good strong quality
Lovely well made product which I'm very pleased with
Great fit
easy to fit
Fits the door perfectly
Amazing price
Great value
Excellent value
Great filter
Great water filter
the filters work wonderfully
Easy to use
Perfect for kids use
Easy to pour
Return
0.9% Return rate 53% Fixable by listing
Lids too small
Quite big
Small
Not very good filtering
water will not filter through
Stopped filtering
It leaks
it is leaking
Leaks
Quite expensive for the quality, I feel
Awful quality
quality very cheap looking
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fridge Jug questions
Answered from the same tracked data.









