Forks

Shoppers searched for this 472K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £545K a year.

Searches, last 12 months

472K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

15.3%

Market size, estimated

£545Ka year

Peak month

December1.4× the quietest month

Top search term

forks290K searches a year

Listings sell for £7.57 on average, from £3.57 to £13.54. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £7.57 that is £30K to £38K a year per listing.

Average price

£7.57under the $15 to $100 sweet spot

Price range

£3.57–£13.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

£30K–£38K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Cutlery. It carries 1,431 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Cutlery

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,431per listing

Listings tracked

16

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months