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Football Stand

Maybe

The average product has only 58 reviews. But shoppers spend only $52K a year here, so Football Stand is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£52K/yr97K searches / yr
90-day growth
+32.2%search demand this quarter
Competition
57%top-5 click share · 22 brands · 28 sellers

Flapen Score

Football Stand against its category

The dotted line is the Home & Garden average. Past it, Football Stand is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Football Stand market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Football Stand 97K times last year and spent an estimated £52K. The top 5 brands take 61% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
+32.2%
Conversion, latest week
4.9%
Market size, estimated
£52Ka year
Peak month
December1.9× the quietest month
Top search term
football stand26K searches a year

02 · Price

A sale here is worth £10.81.

Listings sell for £10.81 on average, from £3.32 to £29.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.81 that is £1K to £3K a year per listing.

Average price
£10.81under the $15 to $100 sweet spot
Price range
£3.32–£29.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #54 within Decorative Accessories. It carries 58 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
15.9%
Average rank
#54in Decorative Accessories
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
58per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Football Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£16K£21K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

28

Top-5 brand share

61%

Top 20: 98%

Top-5 click share

57%

Top 20: 93%

Open market

35%

  • jockcaras28%
  • Tiardey12%
  • Daoun10%
  • HREDZEO6%
  • AIDILI5%
  • Accmuzzy4%

Demand

Football Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Football Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • football stand26K/yr
  • ball stand14K/yr
  • football holder11K/yr
  • ball holder10K/yr
  • football stands for balls11K/yr
  • football display stand9K/yr
  • ball display stand4K/yr
  • ball rack3K/yr
  • basketball holder4K/yr
  • ball storage rack4K/yr

Reviews and returns

What reviews say buyers love and hate about Football Stand

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength32%−0.28

Not strong

makes it feel slightly less sturdy than it could be

Not sturdy

Quality-Overall9%+1.62

Very poor quality and missing parts

so the build quality could be better

Balance/Stability7%−0.09

Its unstable, due to its height, I bought a six ball one & it leans far to forward, my son said it was doing an impersonation of MJ, I removed a ball shelf & made it a five ball, which is more stable

Assembly/Installation6%−0.03

Bit awkward to put together since at least one part was rather twisted

Abut fiddly to put up

Defective Material/Parts3%−0.04

But 1 part was not drilled properly so couldn't use it

Love

Quality-Overall17%+1.62

Great product as described

Great product, looks brilliant in my sons room to showcase all of his footballs

Good quality

Storage Capacity13%+1.02

Great storage initiative

Simple storage for balls

Its so good save the space

Advertised Vs Actual Product13%+0.67

Better than I expected

works well for its intended purpose

As described

Value For Money9%+0.05

Good value for money

Good value

Can't complain for the price of them

Size-Overall6%+0.15

Good item and very fit for purpose

The stands fit the balls perfectly

Return

0.7% Return rate 19% Fixable by listing

Defective Material/Parts38%▄▁█▃▅▆

But 1 part was not drilled properly so couldn't use it

Size-Overall18%▅▁▁█▄▄
Quality-Overall8%▁▁▁▆▁█

Very poor quality and missing parts

so the build quality could be better

Strength8%▅▁▁█▇▁

Not strong

makes it feel slightly less sturdy than it could be

Not sturdy

Add-Ons/Attachments6%█▁▁▁▆▁

FAQ

Common Football Stand questions

Answered from the same tracked data.