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Football Shirt Frame

Pass

Football Shirt Frame scores 67 out of 100, a Pass. Shoppers spend an estimated $255K a year here, search demand grew +21.8% this quarter, and an estimated 0.7% of orders come back.

Flapen Score
67
67 / 100
Top 6% of 5,777 Home & Garden niches · +16 vs the category median of 51
Market size
£255K/yr360K searches / yr
90-day growth
+21.8%search demand this quarter
Competition
47%top-5 click share · 24 brands · 32 sellers

Flapen Score

Football Shirt Frame against its category

The dotted line is the Home & Garden average. Past it, Football Shirt Frame is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Football Shirt Frame market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Football Shirt Frame 360K times last year and spent an estimated £255K. The top 5 brands take 55% of clicks. Demand peaks in Dec. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 360K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £255K a year.

Searches, last 12 months
360K
Growth, 90 days vs prior 90
+21.8%
Conversion, latest week
2.2%
Market size, estimated
£255Ka year
Peak month
December1.7× the quietest month
Top search term
football shirt frame122K searches a year

02 · Price

A sale here is worth £32.61.

Listings sell for £32.61 on average, from £11.71 to £51.85. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £32.61 that is £8K to £16K a year per listing.

Average price
£32.61inside the $15 to $100 sweet spot
Price range
£11.71–£51.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£8K–£16K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #268 within Photo Albums, Frames & Accessories. It carries 541 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
59%
Out of stock, average day
1.0%
Average rank
#268in Photo Albums, Frames & Accessories
Average rating
3.95 starsAmazon United Kingdom average 4.36 stars
Average reviews
541per listing
Listings tracked
32

04 · Newcomers

1 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Football Shirt Frame products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£31K£41K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

32

Est. top-5 brand share

55%

Top 20: 96%

Est. top-5 click share

47%

Top 20: 86%

Open market

41%

  • Vivarti19%
  • QPQIYIY15%
  • UKCOCO11%
  • The Readymade Framing Co6%
  • Tinkeps5%
  • Generic4%

Demand

Football Shirt Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Football Shirt Frame search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • football shirt frame122K/yr
  • shirt frame40K/yr
  • football shirt frame display36K/yr
  • frame for football shirt34K/yr
  • t shirt frame15K/yr
  • shirt frames display kit13K/yr
  • jersey frame14K/yr
  • football shirt framing kit13K/yr
  • shirt framing kit8K/yr
  • frames for football shirts9K/yr

Reviews and returns

What reviews say buyers love and hate about Football Shirt Frame

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Frame Quality”
20%of negative reviews mention “Frame Quality”
0.7%of orders come back
“Missing acrylic fronts in both frames and warping”
A buyer, on “Frame Quality”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Football Shirt Frame questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data