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Foot Stool

Maybe

Products sell for $23.06 on average, inside the sweet spot. But demand is soft, at -21.5% this quarter, so Foot Stool is a Maybe.

Flapen Score
63
63 / 100
Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 51
Market size
£639K/yr2.3M searches / yr
90-day growth
-21.5%search demand this quarter
Competition
26%top-5 click share · 39 brands · 51 sellers

Flapen Score

Foot Stool against its category

The dotted line is the Home & Garden average. Past it, Foot Stool is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Foot Stool market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Foot Stool 2.3M times last year and spent an estimated £639K. The top 5 brands take 50% of clicks. Demand peaks in Jan. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £639K a year.

Searches, last 12 months
2.3M
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
1.2%
Market size, estimated
£639Ka year
Peak month
January1.7× the quietest month
Top search term
foot stool526K searches a year

02 · Price

A sale here is worth £23.06.

Listings sell for £23.06 on average, from £6.62 to £61.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £23.06 that is £2K to £6K a year per listing.

Average price
£23.06inside the $15 to $100 sweet spot
Price range
£6.62–£61.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #126 within Furniture. It carries 722 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
70%
Out of stock, average day
16.2%
Average rank
#126in Furniture
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
722per listing
Listings tracked
70

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Foot Stool products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.

£0£19K£38K£58K£77K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

39 falling

Sellers

51

Est. top-5 brand share

50%

Top 20: 87%

Est. top-5 click share

26%

Top 20: 61%

Open market

44%

  • Aibiju13%
  • SONGMICS13%
  • Generic10%
  • Stowetry7%
  • YMYNY7%
  • icon5%

Demand

Foot Stool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Foot Stool search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • foot stool526K/yr
  • footstool380K/yr
  • footstools for living room202K/yr
  • pouffe213K/yr
  • foot stool living room181K/yr
  • pouffes for living room138K/yr
  • footstools91K/yr
  • footstool with storage88K/yr
  • foot stools52K/yr
  • small footstool51K/yr

Reviews and returns

What reviews say buyers love and hate about Foot Stool

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Not fit for its intended purpose”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Foot Stool questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data