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Food Waste Caddy

Maybe

Returns run at only 1.1% of orders. But demand is soft, at -2.2% this quarter, so Food Waste Caddy is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£732K/yr1.1M searches / yr
90-day growth
-2.2%search demand this quarter
Competition
43%top-5 click share · 18 brands · 124 sellers

Flapen Score

Food Waste Caddy against its category

The dotted line is the Home & Garden average. Past it, Food Waste Caddy is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Food Waste Caddy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Food Waste Caddy 1.1M times last year and spent an estimated £732K. The top 5 brands take 80% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £732K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-2.2%
Conversion, latest week
5.5%
Market size, estimated
£732Ka year
Peak month
July1.7× the quietest month
Top search term
food waste bin280K searches a year

02 · Price

A sale here is worth £12.02.

Listings sell for £12.02 on average, from £5.85 to £33.87. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At £12.02 that is £15K to £18K a year per listing.

Average price
£12.02under the $15 to $100 sweet spot
Price range
£5.85–£33.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
1,250–1,500
Revenue per listing a year
£15K–£18K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #19 within Storage & Organisation. It carries 3,277 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
88%
Out of stock, average day
2.6%
Average rank
#19in Storage & Organisation
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,277per listing
Listings tracked
34

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Food Waste Caddy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£44K£66K£88K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

124

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

17%

  • Addis34%
  • Minky19%
  • Joseph Joseph15%
  • Tydi9%
  • CURVER3%
  • Brabantia3%
  • Open — no brand owns it (12 brands, 17%)

Demand

Food Waste Caddy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Food Waste Caddy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • food waste bin280K/yr
  • food waste caddy153K/yr
  • food bin126K/yr
  • food caddy78K/yr
  • food caddy bins for kitchen88K/yr
  • kitchen food waste caddy52K/yr
  • kitchen compost bin39K/yr
  • caddy bin41K/yr
  • compost caddy30K/yr
  • compost bins for kitchen46K/yr

Reviews and returns

What reviews say buyers love and hate about Food Waste Caddy

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.09

It's small

It didn't fit where I wanted it to go

a bit bigger

Quality-Overall9%+0.22

Pretty rubbish I'm afraid

Horrible quality

Rubbish quality

Strength7%−0.05

Not sturdy enough

Not strong enough

Seems flimsy

Smell6%

It contains the smell

odours come out even more

smells to get out

Ease Of Use5%+0.81

We too began to struggle

not user friendly

very difficult to use

Love

Size-Overall15%−0.09

Perfect size

Fits exactly how I wanted

Extremely useful size

Quality-Overall14%+0.22

Excellent product

Quality item delivered with care

the build quality is excellent

Ease Of Use9%+0.81

This is very handy

very handy for my kitchen

Easy to use

Ease Of Cleaning8%+0.70

keeps it clean

Easy to clean

easy to remove to clean

Advertised Vs Actual Product7%+0.64

Exactly what I needed

Exactly as shown

As described

Return

1.1% Return rate 72% Fixable by listing

Size-Overall52%▇█████

It's small

It didn't fit where I wanted it to go

a bit bigger

Color6%▄▅█▇▆▄
Defective Material/Parts6%█▇▆▇▆▆
Bin Capacity5%▇▅█▄▅█
Functionality-Overall3%██▅▆▆▅

FAQ

Common Food Waste Caddy questions

Answered from the same tracked data.