Food Processor
Food Processor shows a $1.9M/yr market, but soft demand (-25.4% this quarter) keeps it on the watch list.
Flapen Score
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Is Food Processor profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Food Processor is a £1.9M/yr Amazon United Kingdom market (2.0M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 53/100.
Food Processor: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -25.4% over the last 90 days and 1.9% of searches end in a purchase.
£1.9M
revenue / yr
Who owns the niche?
The top 5 brands hold 81% of demand, so 19% of the market is open.
19%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 26 products
Top Food Processor products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Kenwood Compact Food Processor 1.4L Bowl Blender Emulsifying Chopping Blade Shredder Disc 400W FP120 White
- Price
- £31.42
- Rating
- 4.5/5
- Reviews
- 8,472
- Age
- 18y ago
Ninja PrecisionPro 2.1L Food Processor 4 Auto Presets and Manual Settings
- Price
- £69.63
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 5mo ago
Ninja 3-in-1 Food Processor & Blender 1200W BN800UK Black
- Price
- £132.14
- Rating
- 4.6/5
- Reviews
- 5,578
- Age
- 6y ago
Kenwood FDP65.180SI 2 in 1 Food Processor Multipro Express Silver 3 Litre Bowl
- Price
- £59.61
- Rating
- 4.3/5
- Reviews
- 625
- Age
- 4y ago
Bear Electric Food Processor & Chopper 2L+1.8L 600W Brown
- Price
- £25.78
- Rating
- 4.5/5
- Reviews
- 1,428
- Age
- 2y ago
Trending
90-day click momentum
Kitchen in the box 2L+2L Electric Food Processors & Chopper with 304 Stainless Steel Container and Glass Container 2 Speed Settings 4 Stainless Steel Blades for Chopping Meat Baby Food Vegetable
- Price
- £38.10
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago
Tefal Choppeo Mini Food Processor/Chopper XXL 2L Glass Bowl with Anti-Slip Mat Storage Lid 2 Speeds 500W Grey - MB603BG1
- Price
- £24.50
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 4mo ago
Ninja PrecisionPro 2.1L Food Processor 4 Auto Presets and Manual Settings
- Price
- £69.63
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 5mo ago
1500W Food Processor and Blender Combo 2.5L Food Chopper for Meat Vegetable and Dough 2L Glass Jar Blender with 2 Speeds and Pulse for Smoothie Nutrient Extractions and More
- Price
- £55.39
- Rating
- 4.1/5
- Reviews
- 194
- Age
- 6mo ago
Tower Multi-Function Food Processer & Blender with 2L Mixing Bowl 1.8L Jug 2 Speed Settings & Pulse Function 750W Black T18008BLK
- Price
- £42.16
- Rating
- 3.6/5
- Reviews
- 12
- Age
- 11mo ago
Newest
by launch dateKitchen in the box 2L+2L Electric Food Processors & Chopper with 304 Stainless Steel Container and Glass Container 2 Speed Settings 4 Stainless Steel Blades for Chopping Meat Baby Food Vegetable
- Price
- £38.10
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago
Tefal Choppeo Mini Food Processor/Chopper XXL 2L Glass Bowl with Anti-Slip Mat Storage Lid 2 Speeds 500W Grey - MB603BG1
- Price
- £24.50
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 4mo ago
Ninja PrecisionPro 2.1L Food Processor 4 Auto Presets and Manual Settings
- Price
- £69.63
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 5mo ago
1500W Food Processor and Blender Combo 2.5L Food Chopper for Meat Vegetable and Dough 2L Glass Jar Blender with 2 Speeds and Pulse for Smoothie Nutrient Extractions and More
- Price
- £54.86
- Rating
- 4.1/5
- Reviews
- 194
- Age
- 6mo ago
1500W Food Processor and Blender Combo 2.5L Food Chopper for Meat Vegetable and Dough 2L Glass Jar Blender with 2 Speeds and Pulse for Smoothie Nutrient Extractions and More
- Price
- £55.39
- Rating
- 4.1/5
- Reviews
- 194
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
142
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
15%
- Kenwood35%
- Ninja26%
- Tefal7%
- Bear7%
- Bosch5%
- VegeNutrix4%
- Open — no brand owns it (9 brands, 15%)
Food Processor demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Top Food Processor search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- food processor1.5M/yr
- food processor and blender177K/yr
- food processors65K/yr
- food processor multifunctional59K/yr
- full-size food processors43K/yr
- blender and food processor17K/yr
- compact food processor17K/yr
- electric food processor14K/yr
- glass food processor10K/yr
- blender food processor11K/yr
What reviews say buyers love and hate about Food Processor
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“offers good build quality”
“Excellent value for money”
“EASY TO USE”
“It cleans easily”
“Great blender”
What buyers complain about
55% of reviews“Doesn't last”
“it doesn't work well with”
“Useless for blending”
“The overall build quality is extremely poor”
“The bowl is quite small”
Food Processor return rate & reasons
Why buyers send it back, as a share of all return requests.
2.6%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Food Processor questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
