fondue gel fuel
Skip itSoft demand (-62.0% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible16.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,537.36avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.50avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad£59K£59K/yr · 38K searches
Competition
Bad82%top-5 click share — a locked-up shelf
Growth
Bad-62.0%90-day search growth — must beat 0% to launch
Price range
Bad£5.67–£13.99cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, fondue gel fuel is a £59K/yr Amazon United Kingdom market (38K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 36/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
fondue gel fuel market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- £38K–£48K
- units × avg price
- Conversion rate
- 16.4%
- Avg BSR
- #1,111
- Page quality
- 0%
- Prime
- 64%
- Sponsored
- 45%
- Out of stock
- 6.5%
- Avg brand age
- 91 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 flat
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
7%
- VSAIL30%
- Till Brennpaste24%
- Till23%
- Acense7%
- Kela5%
- Black Rock Grill5%
- Open — no brand owns it (3 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -62.0% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 10.3×
Top fondue gel fuel search terms
- fondue gel fuel21K/yr
- fondue fuel7K/yr
- fondue gel7K/yr
- gel fuel for fondue burner3K/yr
Top fondue gel fuel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Till Brennpaste Fondue Gels
VSAIL£7.544.6★249 rev
Till Brennpaste Fondue Gel/Paste Chafing Dish Burner Fuel 6 x 80g Pots TWO PACK
Till Brennpaste£11.034.5★2,198 rev
Till Fuel paste for fondue table grill hot stone - 3x 80g portion - Safe and clean - Highly flammable
Till£7.744.5★5,035 rev
Till Fondue Gel 3 x 80g pots per Pack - Different Sets (2X Set of 3 80g (6 Pieces))
Till£11.024.5★5,035 rev
Set of 3 Fondue Gel Cartridges à 80 g 63018. K
Kela£5.674.1★41 rev
Newest
by launch date
Acense Chafing Fuel Gel Ethanol Based Metal Container 3.5 Hour Burn Time Pack of 3 for Food Warming
Acense£7.87107 rev
Chafing Fuel Gel Ethanol Based 3.5 Hour Burn Time 12 Pack
Acense£13.99107 rev
SterlingSaver Pack of 6 Chafing Dish Fuel Gel Cans 3.5 Hours | Odourless Heat Source Buffet Food Warmers for Indoor and Outdoor Use | 210 Mins Long Burn Time for Parties and Catering Events
Sterling Saver£9.71312 rev
Green Haven Bioethanol Fuel 2L Premium Clean Burning Bio Ethanol Fireplace Fuel Smokeless Odourless Indoor Outdoor Fuel for Fire Pits Burners & Tabletop Fires (96% Purity)
Green Haven£9.553,454 rev
Till Fuel paste for fondue table grill hot stone - 3x 80g portion - Safe and clean - Highly flammable
Till£7.745,035 rev
Trending
90-day click momentumAcense Chafing Fuel Gel Ethanol Based Metal Container 3.5 Hour Burn Time Pack of 3 for Food Warming
Acense£7.874.5★
Set of 3 Fondue Gel Cartridges à 80 g 63018. K
Kela£5.674.1★
Black Rock Grill Stainless Steel Fondue Burner Refillable Alcohol & Gel Fuel Burner with Adjustable Air Vents Snuffer Lid & Removable Gauze Insert Compatible with Liquid or 80g Fondue Gel Packs
Black Rock Grill£8.634.2★
Chafing Fuel Gel Ethanol Based 3.5 Hour Burn Time 12 Pack
Acense£13.994.5★
Olympia CB733 2-Hour Liquid Chafing Fuel Cans With Wicks (Pack of 12) Non-Hazardous Food Heating Buffet Food Warmer Dish Burners Easy Open Screw Top Lid Cool Touch turn cap anti-clockwise
Olympia£11.704.3★
What buyers say about fondue gel fuel
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Good value”
“Does the job”
“Easy use”
“Excellent product, lasted as advertised”
“Fits nicely burns well”
“It's burn well”
“Very good project very happy”
“It is incredibly clean-burning”
“Good product gets very hot”
What buyers complain about
“They all give off an odour”
“Didnt last long”
“Expensive”
“Load of rubbish”
“As the content is heavy the postage is very expenses”
“My only negative feedback was that it seems to burn super super quickly”
“Difficult to light”
“Did not work”
Top return reasons
Common questions
- Is fondue gel fuel profitable to sell on Amazon United Kingdom?
- The niche generates £59K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -62.0%. Flapen's verdict: Skip it (36/100).
- How competitive is the fondue gel fuel niche?
- 9 brands and 12 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in fondue gel fuel?
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.5%.
- When does demand for fondue gel fuel peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 10.3× the quietest.
- What does it cost to enter the fondue gel fuel niche?
- Listings span £5.67–£13.99; the average listing price is £9.50 (sweet spot $15–$100). The average incumbent carries 1,537 reviews — the moat a new listing must climb.