Folding Shovel

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

-6.7%

Conversion, latest week

4.0%

Market size, estimated

£35Ka year

Peak month

January1.7× the quietest month

Top search term

folding shovel22K searches a year

Listings sell for £11.59 on average, from £5.57 to £30.37. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £11.59 that is £1K to £3K a year per listing.

Average price

£11.59under the $15 to $100 sweet spot

Price range

£5.57–£30.37

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #165 within Garden Tools & Watering Equipment. It carries 979 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

13.8%

Average rank

#165in Garden Tools & Watering Equipment

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

979per listing

Listings tracked

23

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months