Folding Coffee Table
MaybeReturns run at only 1.0% of orders. But demand is soft, at -18.9% this quarter, so Folding Coffee Table is a Maybe.
- Flapen Score
- 56 / 100Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 5156
- Market size
- £85K/yr241K searches / yr
- 90-day growth
- -18.9%search demand this quarter
- Competition
- 39%top-5 click share · 28 brands · 58 sellers
Flapen Score
Folding Coffee Table against its category
The dotted line is the Home & Garden average. Past it, Folding Coffee Table is stronger. Inside it, weaker.
Market
The Folding Coffee Table market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Folding Coffee Table 241K times last year and spent an estimated £85K. The top 5 brands take 54% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.
- Searches, last 12 months
- 241K
- Growth, 90 days vs prior 90
- -18.9%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £85Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- folding coffee table48K searches a year
02 · Price
A sale here is worth £23.48.
Listings sell for £23.48 on average, from £8.14 to £61.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £23.48 that is £0 to £2K a year per listing.
- Average price
- £23.48inside the $15 to $100 sweet spot
- Price range
- £8.14–£61.27
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #98 within Furniture. It carries 1,016 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 60%
- Out of stock, average day
- 10.9%
- Average rank
- #98in Furniture
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,016per listing
- Listings tracked
- 43
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Folding Coffee Table products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Home Vida Folding Snack Table | Solid Pine | 67 H x 48 W x 37 D cm | Space-Saving Design | Versatile | Easy Assembly | Portable | Small TV Tray | Modern Living Room Furniture
- Price
- £15.54
- Rating
- 4.2/5
- Reviews
- 891
- Age
- 10y ago

HOOBRO Side Table 2 Set Folding Tables TV Tray Table for Eating Small Sofa End Laptop Drinks Coffee Tables for Small Space Living Room Industrial Metal Frame Rustic Brown EBF25BZ01
- Price
- £24.30
- Rating
- 4.5/5
- Reviews
- 4,319
- Age
- 6y ago

Table Mate A Folding TV Table with 6 Height Levels 3 Different Angles/Table for Computer Drawing Eating... / Foldable/Supports up to 25 kg
- Price
- £17.98
- Rating
- 3.2/5
- Reviews
- 311
- Age
- 8y ago

HOMION Portable Table Adjustable Folding Table Lounge Bedroom Furniture Living Tv Multi Function With Cup Holder Bedside Livingroom Camper Van Camping Caravan Handy Black
- Price
- £20.67
- Rating
- 4.3/5
- Reviews
- 888
- Age
- 4y ago

Premier Housewares Snack Table 65 x 49 x 39 cm - Rubberwood
- Price
- £17.84
- Rating
- 4.4/5
- Reviews
- 3,897
- Age
- 18y ago
Trending
90-day click momentum
MUZERUL Folding Coffee Table for Living Room Home Office Portable Low Table for Small Spaces Simple Rectangular Center Table Foldable Easy Assembly Modern 105x55x45CM Black and Brown
- Price
- £40.06
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 5mo ago

VECOCHO Oval CoffeeTable Small Folding Coffee Tables For Living Room Home Office Mid Century Modern Furniture Tea Table Side Table Foldable Floor Desk for Small Space Black 80x40x45cm
- Price
- £26.98
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 1y ago

M.J COMFY-LIFE C-Shape Side Table Height Adjustable Swivel Sofa Table 360 Rotating Tray Space-Saving Coffee Snack and Bed End Table for Living Room Bedroom Bedside Couch (Rustic Brown 1)
- Price
- £12.30
- Rating
- 3.9/5
- Reviews
- 170
- Age
- 1y ago

OCTORO Folding Coffee Table Magnetic Design Portable Small Center Side Table 80×40×40 CM Legs Can be Fixed No Installation Required Wooden Tea Table for Living Room Office Rustic Brown
- Price
- £42.83
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 11mo ago

YITAHOME Folding Coffee Table Small Coffee Tables for Living Room Bedroom Study Portable End Table with 5-position Adjustable Desktop No Assembly Easy to Carry 80 x 40 x 49 cm Walnut
- Price
- £24.83
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 1y ago
Newest
by launch date
MUZERUL Folding Coffee Table for Living Room Home Office Portable Low Table for Small Spaces Simple Rectangular Center Table Foldable Easy Assembly Modern 105x55x45CM Black and Brown
- Price
- £40.06
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 5mo ago

SUNNYNEST Folding Wooden Coffee Table 67x34x27cm Rectangular Foldable for Living Room Office Dining Table Multifunctional Coffee Table for Small Space
- Price
- £14.92
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 8mo ago

OCTORO Folding Coffee Table Magnetic Design Portable Small Center Side Table 80×40×40 CM Legs Can be Fixed No Installation Required Wooden Tea Table for Living Room Office Rustic Brown
- Price
- £42.83
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 11mo ago

YITAHOME Folding Coffee Table Small Coffee Tables for Living Room Bedroom Study Portable End Table with 5-position Adjustable Desktop No Assembly Easy to Carry 80 x 40 x 49 cm Walnut
- Price
- £24.83
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 1y ago

SINBINTA Folding Coffee Table for Living Room Portable Simple Modern Center Table for Small Spaces Rectangular Floor Table Desk for Home Office No Assembly (White)
- Price
- £55.10
- Rating
- 3.8/5
- Reviews
- 15
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
58
Top-5 brand share
54%
Top 20: 91%
Top-5 click share
39%
Top 20: 73%
Open market
42%
- HOOBRO19%
- Home Vida16%
- HOMION8%
- TABLE-MATE7%
- Laneryin5%
- PJ Wood4%
Demand
Folding Coffee Table search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.7×
Search terms
Top Folding Coffee Table search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- folding coffee table48K/yr
- folding side table34K/yr
- tv dinner table31K/yr
- tv tables for eating foldable25K/yr
- folding wooden table13K/yr
- foldable side table12K/yr
- tv dinner table folding9K/yr
- wooden folding table7K/yr
- tv tray table12K/yr
- folding tv table9K/yr
Reviews and returns
What reviews say buyers love and hate about Folding Coffee Table
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not very strong
Not very sturdy
Too flimsy
Poor quality, isnt sturdy at all
Poor quality
Very cheap quality
Small table
Not fit for purpose
Very small
Breaks easily
Has already broken
the whole thing has fallen apart
making assembly impossible
Not good when assembled
Hard to assemble
Love
Quality table at a great price
Great quality and very easy to assenble
Excellent product
Fabulous table sturdy and neat
Well built
Nice and sturdy
Excellent value for money
Excellent value
Great purchase for the price
Easy to put together
Easy to assemble
Easy assembly
Easy to use
Easy to store
Easy to fold
Return
1.0% Return rate 35% Fixable by listing
Small table
Not fit for purpose
Very small
Not very strong
Not very sturdy
Too flimsy
It's an awkward height it could do with being about 6 inch lower
that was my fault for not measuring the height of my bed
Its quite high too
Poor quality, isnt sturdy at all
Poor quality
Very cheap quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Folding Coffee Table questions
Answered from the same tracked data.









