folding bar stool
Worth a lookShows low returns (1.0%), but a small market ($69K/yr) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible£28.89avg listing price — sweet spot $15–$100
Price range
Great£7.45–£78.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good500.37avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad£69K£69K/yr · 141K searches
Growth
Bad-16.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, folding bar stool is a £69K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
folding bar stool market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £43K–£58K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #112
- Page quality
- 0%
- Prime
- 40%
- Sponsored
- 60%
- Out of stock
- 19.3%
- Avg brand age
- 40 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
39
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
19%
- mcc direct26%
- Oypla18%
- SuperGift.com14%
- Amazon Basics14%
- HOMION5%
- PREMZO4%
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — -16.3% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.4×
Top folding bar stool search terms
- folding bar stool46K/yr
- folding bar stools23K/yr
- foldable bar stool13K/yr
- folding kitchen stool11K/yr
- tall folding stool9K/yr
- folding high stool8K/yr
- tall folding chair5K/yr
- folding bar stools with backs11K/yr
- folding perching stool5K/yr
- fold up bar stool4K/yr
Top folding bar stool products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Folding Stool with Footrest 136.1 kg Weight Capacity 61 cm Height Black Set of 2
Amazon Basics£36.784.7★456 rev
Oypla White Padded Folding High Chair Breakfast Kitchen Bar Stool Seat
Oypla£15.094.2★2,024 rev
mcc direct Folding Bar Stool Set of 1 Breakfast Barstool Kitchen Restaurant Seating Faux Leather Foldable Chair with Metal Frame Padded High Chair(Black)
mcc direct£7.454.1★97 rev
mcc direct Folding Bar Stools Set of 2 Breakfast Barstool Kitchen Restaurant Seating Faux Leather Foldable Chairs with Metal Frame Padded High Chairs(Gray)
mcc direct£16.594.1★97 rev
SuperGift.com Black Round Compact Padded Folding High Back Stool Chair Back Rest For Breakfast Office Stool Folding Kitchen Stool Desk Stool Foldable Bar Stools
SuperGift.com£16.284.1★464 rev
Newest
by launch date
GREENSAPPIRE Kitchen Stools Bamboo Folding Barstools with Backrest & Footrest Kitchen Stools Portable Folding Bar Stool for Kitchen Patio Balcony or Home (1 PCS)
GREENSAPPIRE£26.358 rev
PREMZO Breakfast Bar Stool Chair Soft Padded Round Seat High Chair Foldable Compact Space Saving Lightweight Free Standing Indoor Outdoor Graden Home Office Party Use (White)
PREMZO£13.0820 rev
PREMZO Breakfast Bar Stool Chair Soft Padded Round Seat High Chair Foldable Compact Space Saving Lightweight Free Standing Indoor Outdoor Graden Home Office Party Use (Pink)
PREMZO£12.9320 rev
SuperGift.com Round Compact Padded Folding High Back Stools Chair Back Rest For Breakfast Office Kitchen Desk Foldable Bar Chairs (Black) (1)
SuperGift.com£14.8243 rev
SuperGift.com 2x Round Compact Padded Folding High Back Stools Chair Back Rest For Breakfast Office Kitchen Desk Foldable Bar Chairs (Black)
SuperGift.com£24.6743 rev
Trending
90-day click momentumPREMZO Breakfast Bar Stool Chair Soft Padded Round Seat High Chair Foldable Compact Space Saving Lightweight Free Standing Indoor Outdoor Graden Home Office Party Use (Pink)
PREMZO£12.933.8★
GREENSAPPIRE Kitchen Stools Bamboo Folding Barstools with Backrest & Footrest Kitchen Stools Portable Folding Bar Stool for Kitchen Patio Balcony or Home (1 PCS)
GREENSAPPIRE£26.354.5★
PREMZO Breakfast Bar Stool Chair Soft Padded Round Seat High Chair Foldable Compact Space Saving Lightweight Free Standing Indoor Outdoor Graden Home Office Party Use (White)
PREMZO£13.083.8★
mcc direct Folding Bar Stools Set of 2 Breakfast Barstool Kitchen Restaurant Seating Faux Leather Foldable Chairs with Metal Frame Padded High Chairs(Black)
mcc direct£16.594.1★
HOUSE DAY Folding Step Stool 18 Inch Heavy Duty Step Stool for Adults Portable & Collapsible Stepping Stools Anti-Slip Stepstool 300 LBS Capacity Foldable Steps for DIY Garage Bathroom - Black
HOUSE DAY£17.204.4★
What buyers say about folding bar stool
What buyers praise and complain about, mined from review topics.What buyers love
“It is sturdy”
“Good value for money”
“Good quality”
“very comfy”
“Easy to use”
“Lightweight and easy to fold away”
“As described”
“Nice and compact”
“Seat is comfy and wide enough for larger bottoms, good height for 5"4, partner is 5"9 and skinny, he also finds it comfy, folds up easily and fits down the side of the fridge so its out the way”
“Good height”
What buyers complain about
“not fit for my purpose”
“not very strong”
“not padded enough”
“Cheap”
“Very cheap”
“Not as described”
“not very comfortable at all”
“too tall for my use so returned it”
“Collapsed on first use”
“very unsteady too”
Top return reasons
Common questions
- Is folding bar stool profitable to sell on Amazon United Kingdom?
- The niche generates £69K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -16.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the folding bar stool niche?
- 20 brands and 39 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in folding bar stool?
- Top complaints mined from reviews: Size-Overall, Strength, Cushion. The return rate is 1.0%.
- When does demand for folding bar stool peak?
- Demand peaks in Dec; the busiest month runs 1.4× the quietest.
- What does it cost to enter the folding bar stool niche?
- Listings span £7.45–£78.88; the average listing price is £28.89 (sweet spot $15–$100). The average incumbent carries 500 reviews — the moat a new listing must climb.