Foldable Pool
Foldable Pool shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Is Foldable Pool profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Foldable Pool is a £188K/yr Amazon United Kingdom market (413K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 62/100.
Foldable Pool: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved >1,000% over the last 90 days and 0.6% of searches end in a purchase.
£188K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 31 products
Top Foldable Pool products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
JML Starlyf Foldable Pool - Large Paddling Pool for Kids and Adults Fibermax Shell Quick-Drain Easy Clean System Portable Swimming Sets Up in Seconds No Inflation Needed Standard 210cm x 137cm
- Price
- £66.63
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
INDUSTEX Foldable Swimming Pool -600L- PVC Garden Paddling Pool Portable Rectangular Outdoor Pool 180x110x50cm Easy Assembly Durable & Space-Saving Summer Family Pool
- Price
- £78.14
- Rating
- 4.0/5
- Reviews
- 410
- Age
- 1y ago
INDUSTEX Foldable Swimming Pool for Kids 348L PVC Garden Paddling Pool Portable Rectangular Outdoor Pool 130x90x45cm Easy Assembly Durable & Space-Saving Summer Family Pool
- Price
- £60.01
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago
HLC 6FT Foldable Pool Table Snooker Table Set Compact Space Saving Billiards Table with Full Accessories Durable Design for Adults Kids
- Price
- £182.62
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
JML Starlyf Foldable Pool - Large Paddling Pool for Kids and Adults Fibermax Shell Quick-Drain Easy Clean System Portable Swimming Sets Up in Seconds No Inflation Needed Super 286cm x 167cm
- Price
- £82.59
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Trending
90-day click momentum
SKILBEAIA Foldable Pool for Kids and Adults Non Inflatable Frame Above Ground Outdoor Swimming Kiddie Pools Thickened Support Dog Pool Garden Backyard(102.36 in)
- Price
- £118.10
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 5mo ago
SKILBEAIA Foldable Pool for Kids and Adults Non Inflatable Frame Above Ground Outdoor Swimming Kiddie Pools Thickened Support Dog Pool Garden Backyard (118.11 in)
- Price
- £119.99
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 5mo ago
HaoVrisn Foldable Paddling Pool for Dogs & Kids Thickened Anti-Scratch PVC Garden Dog Bath Swimming Pool Non-Slip Outdoor Summer Water Play Pool for Kids Small Medium Large Dog Pool (120 * 30cm)
- Price
- £32.48
- Rating
- 4.4/5
- Reviews
- 278
- Age
- 1y ago
Portable Folding Baby Bath Tub 29.5L x 17.7W x 9.8H inches Suitable for 0-6 Years Pink/Mint Green (Pink)
- Price
- £22.79
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 1y ago
JML Starlyf Foldable Pool - Large Paddling Pool for Kids and Adults Fibermax Shell Quick-Drain Easy Clean System Portable Swimming Sets Up in Seconds No Inflation Needed Standard 210cm x 137cm
- Price
- £66.63
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Newest
by launch date
Premier Portable 6Ft Folding Pool Oval 185 x 137 x 45 cm Mosaic Tile Liner Foldable Outdoor Swimming Pool
- Price
- £79.49
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
New ||Premier Portable 6Ft Folding Pool Oval 185 x 137 x 45 cm Mosaic Tile Liner Foldable Outdoor Swimming Pool||
- Price
- £67.25
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
INDUSTEX Foldable Pool -Model suitable for a pump- Childrens Pool 1000L Detachable Pool Bathtub Suitable for Children Adults Pets (Suitable Pump) 253 x 133 x 50 cm
- Price
- £97.32
- Rating
- 4.0/5
- Reviews
- 410
- Age
- 2mo ago
Large Dog Pool for Large Dogs Outer Size 200 x 135 x 50 cm Foldable Hard-Sided Paddling Pool with Steel Frame Non-Inflatable Pet Swimming Pool Easy Drain Filter Port Grey
- Price
- £109.32
- Rating
- 3.3/5
- Reviews
- 12
- Age
- 3mo ago
Foldable Pool Large Non-Inflatable Swimming Pool for Kids Adult Collapsible Pools Hard Plastic Shell Oversized Thickened Portable Folding Kids Pools for Backyard 90x50x20-Blue
- Price
- £161.53
- Rating
- 3.7/5
- Reviews
- 129
- Age
- 5mo ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 falling
Sellers
95
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
52%
Top 20: 86%
Open market
22%
- JML27%
- BEST DIRECT26%
- SKILBEAIA12%
- HLC6%
- BOODPET3%
- ROUSKY3%
Foldable Pool demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 253.3×
Top Foldable Pool search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- foldable pool172K/yr
- folding pool42K/yr
- foldable paddling pool33K/yr
- foldable swimming pool32K/yr
- folding paddling pool23K/yr
- portable folding pool13K/yr
- folding swimming pool13K/yr
- fold up pool11K/yr
- paddling pool foldable10K/yr
- fold out pool9K/yr
What reviews say buyers love and hate about Foldable Pool
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Its a decent size too”
“Good Value”
“Excellent product”
“The construction feels reassuringly sturdy”
“Easy to Assemble”
What buyers complain about
62% of reviews“Pool alot smaller than expected”
“get something more durable”
“Not as Advertised”
“I wasn't very happy as it keeps leaking”
“much it cost really disappointed”
Foldable Pool return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
61%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foldable Pool questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
